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Satria Setianda Singgih, author

Brand personification akun twitter korporat studi kasus akun twitter Garuda Indonesia, Citilink, Telkomsel dan XL Axiata = Brand personification of corporate twitter accounts case of Garuda Indonesia, Citilink, Telkomsel and XL Axiata

2016

UI - Tesis Membership

Agrie Pratama, author

Peran social media dalam membangun brand image guna mempertahankan corporate image (Studi kasus fans page Facebook dan Twitter XL Axiata) = The role of social media to build brand image in term and maintain corporate image (Case study on fans Facebook page and Twitter XL RameL Axiata)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012

UI - Skripsi Open

I Gusti Ngurah Aditya Lesmana, author

Analisis pengaruh media sosial twitter terhadap pembentukan Brand Attachment: studi PT. XL Axiata = Analysis on the impact of twitter as a social media in creating brand attachment: study PT. XL Axiata

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012

UI - Tesis Open

Fandi Andrian Cindra Putra, author

Pengaruh corporate social responsibility terhadap brand image perusahaan: studi kasus: E-learn XL future leaders PT XL Axiata Tbk = Influence of Corporate social responsibility in building brand image: case study: E-learn XL future leaders PT XL Axiata Tbk

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017

UI - Skripsi Membership

Yerrikho Bergas, author

Analisis kekuatan merek XL dilihat dari sudut pandang brand awareness, brand association, perceived quality, dan brand loyalty. Studi kasus : PT.XL Axiata Tbk. = XL brand strength analysis from the perspective of brand awareness, brand association, perceived quality, and brand loyalty. Case Studies at PT.XL Axiata Tbk.

Fakultas Teknik Universitas Indonesia, 2012

UI - Skripsi Open

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