Gumgum Gumelar Fajar Rakhman, author
Keterhanyutan sebagai mediator hubungan antara macam pesan dan efek persuasi = Narrative transportation act as a mediator in a correlation between message type and persuasion effect
Fakultas Psikologi Universitas Indonesia, 2017
 UI - Disertasi Membership
Dewarangga Priutama, author
Pengaruh persuasi terhadap pembelian pada pengguna smartphone aplikasi elaborated likelihood model dalam iTunes store dan app store = The influence of persuasion to the purchasing on smartphone users elm applications in the iTunes store and the app store
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Tesis Membership
Andrew Ariobimo, author
Analisis strategi komunikasi persuasi pada penjualan produk otomotif mobil honda : studi kasus sales force Honda = Analysis of the communication strategy of persuasion on the automotive product sales honda cars : a case study of sales force Honda / Andrew Ariobimo
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013
 UI - Tesis Membership
Harfiansa Bimatara, author
Persuasi visual dan penilaian cepat (SNAP Judgement) pemilih (studi eksperimental dampak penggunaan warna dan kedalaman gambar terhadap kemenarikan dan kepribadian kandidat) = Visual persuasion and voter's SNAP Judgment (experimental studies on color and image depth effect to candidate s likeability and personality) / Harfiansa Bimatara
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Tesis Membership
Hovland, Carl I., author
Communication and persuasion; psychological studies of opinion change / Carl I. Hovland, Irving L. Janis, Harold H. Kelley.
Yale University Press, 1966
 Buku Teks
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