Doddy S. Muntaha, author
Analisis strategi branding untuk produk photocopy paper (ppc) dari pt. pindo deli hulp & paper di pasar eropa
2003
 UI - Tesis Membership
Edyna Ayu Qousersha, author
Pengaruh store image terhadap purchase intention produk private label: studi pada Sephora Kota Kasablanka = The influence of store image towards purchase intention of private label product: a study on Sephora Kota Kasablanka
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Skripsi Membership
Tiara Marchelina, author
Co-branding ingredient vs co-branding simbolik pengaruhnya terhadap strategi pemasaran smartphone = Ingredient co branding vs symbolic co branding their influence on the marketing strategy of smartphone
2015
 UI - Skripsi Membership
Aland Diknas Tanada, author
Analisis pengaruh antara interaction characteristics perceived benefits community commitment dan oppositional brand loyalty dalam online brand communities (Studi kasus: 4 komunitas mobil di Indonesia) = Analysis of effect among interaction characteristics perceived benefits community commitment and oppositional brand loyalty in online brand communities (Case study: 4 automobiles community in Indonesia)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi Membership
Irma Fitriyani, author
Analisis pengaruh brand placement acceptance dan brand recall terhadap preference intention to purchase dan loyalty (studi kasus : film cinta brontosaurus) = Analysis of effect of brand placement acceptance and brand recall on preference intention to purchase and loyalty (case study cinta brontosaurus movies)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis Membership
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