Candra Retna Putri, author
Analisis pengaruh key opinion leadership pada beauty blogger Instagram terhadap pembelian online produk kecantikan = Analysis of the influence of key opinion leadership on Instagram beauty blogger to online purchase of beauty product
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Hani Trissa Nugrahi, author
Analisis pengaruh opinion leadership beauty blogger terhadap consumer behavior intention = The influence of beauty blogger's opinon leadership on consumer behavior intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Kemala Putri, author
Pengaruh rekomendasi blogger pada intensi pembelian online pelanggan = The influence of blogger recommendation on customers online purchase intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
Nadiya Rawil, author
Pengaruh Ulasan Online Pada Platform Tiktok terhadap Purchase Intention Produk Kecantikan = The Effect of Online Reviews on the Tiktok Platform on Purchase Intention of Beauty Products
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Sara Almira Nindyaswari, author
Analisa pengaruh nilai utilitarian dan nilai hedonik terhadap ulasan online dan pembelian impulsif: peran browsing dan impulsiveness (Studi kasus: produk kecantikan di platform instagram) = Utilitarian value and hedonic value analysis in online review and its influence on impulse buying: the role of browsing and impulsiveness (Case study: beauty products on instagram)
Fakultas Ekonomi dan BIsnis Universitas Indonesia, 2020
 UI - Skripsi Membership
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