Teshani Picaulima, author
Analisis Pengaruh Orientasi Pasar terhadap Kecepatan Inovasi dan Kinerja Produk Baru (Studi Kasus pada Jasa Pembiayaan PT BFI Finance Indonesia Tbk Head Office) = The Effect of Market Orientation on Innovation Speed and New Product Performance (Study on The Financial Service of PT BFI Finance Indonesia Tbk Head Office)
Fakultas Ilmu Administrasi Universitas Indonesia, 2019
 UI - Skripsi Membership
Ajeng Novalia, author
Pengaruh orientasi pasar pada kecepatan inovasi dan kinerja produk baru : studi kasus pada produk rumah tangga industri manufaktur PT. Maspion = The effect of market orientation on innovation speed and new product performance : case studies on home appliances PT. Maspion manufacturing industry
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Kim, W. Chan, author
Blue ocean strategy (strategi samudra biru): ciptakan ruang pasar tanpa pesaing dan biarkan kompetisi tak lagi relevan
Serambi Ilmu Semesta, 2011
 Buku Teks
Kim, W. Chan, author
Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
Harvard Business School Press , 2005
 Buku Teks
Burgelman, Robert A., author
Inside corporate innovation : strategy, structure, and managerial skills
Collier-Macmillan, 1986
 Buku Teks
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