Witha Shofani Rizka, author
Membangun Brand Loyalty Melalui Penciptaan Brand Community Identification (Studi Kasus: Komunitas Penggemar BTS di Weverse) = The Antecedents and effects of Brand Community Identification on Brand Loyalty in a Human Brand's Community
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Bana Satria Purwanto, author
Pengaruh Brand Experience, Brand Personality, Brand Prestige terhadap Brand Loyalty melalui Brand Trust dan Customer Satisfaction (Studi pada Pengguna Sepeda Motor Honda CBR150R di Jakarta) = The Effect of Brand Experience, Brand Personality, Brand Prestige on Brand Loyalty through Brand Trust and Customer Satisfaction (Studies on Honda CBR150R Motorcycle Users in Jakarta)
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi Membership
Nindya Kinanti, author
Pengaruh Perceived Brand Value terhadap Brand Loyalty pada Sustainable Brand dan Conventional Brand = The Influence of Perceived Brand Value on Brand Loyalty for Sustainable and Conventional Brand.
Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2020
 UI - Tesis Membership
Ofalyn Octarya Sitepu, author
Pengaruh psychological sense of brand community terhadap brand commitment dan brand loyalty dengan pendekatan social identity theory = The effect of psychological sense of brand community on brand commitment and brand loyalty with social identity theory approach
2020
 UI - Tesis Membership
Situmorang, Susanto Berlin Manarua, author
Peran dari customer brand engagement terhadap brand loyalty dalam penggunaan virtual hotel operator = The Role of customer brand engagement on brand loyalty in the usage of virtual hotel operator
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Tesis Membership
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