Andre Trifanni
Pengaruh bauran pemasaran terhadap perceived value, perceived positioning dan loyalitas pelanggan Indosat Mentari = The influence of marketing mix on perceived value, perceived positioning and customer loyalty of Indosat Mentari
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis Membership
Hari Zainuddin Rasyid
Pengaruh customer perceived value brand image dan switching costs terhadap intention to use (studi kasus produk baru indosat mentari) = The effects of customer perceived value brand image and switching costs on intention to use case study new product indosat mentari / Hari Zainuddin Rasyid
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Ghina Maulanny Gani
Pengaruh Rebranding Terhadap Brand Loyalty dan Terhadap Brand Equity pada Indosat Ooredoo = Effect of Rebranding on Brand Loyalty and In Brand Equity on Indosat Ooredoo
Fakultas Ilmu Administrasi Universitas Indonesia, 2018
 UI - Skripsi Membership
Kayrana Amadyatara
Pengaruh perceived quality dan brand trust terhadap brand loyalty: studi kasus rebranding Indosat menjadi Indosat ooredoo = The influence of perceived quality and brand trust towards brand loyalty: a case study of Indosat rebranding to Indosat ooredoo
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
Sibarani, Natasha
Pengaruh corporate rebranding perubahan nama perusahaan Indosat menjadi Indosat Ooredoo terhadap sikap konsumen = Impact of coporate rebranding of Indosat into Indosat Ooredoo toward consumer attitude
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership