Pepey Riawati Kurnia
Management Research Center (MRC) Department of Management, Faculty of Economics, University of Indonesia and Philip Kotler Center, 2013
Artikel Jurnal
T.A. Yuliartiningsih
Fakultas Ilmu Pengetahuan Budaya Universitas Indonesia, 1991
UI - Skripsi Membership
Nurlely Darwis
2000
UI - Tesis Membership
Lely Wahyuniar
Fakultas Kedokteran Universitas Indonesia, 1995
UI - Tesis Membership
Armstrong, Karen
Serambi , 2001
Buku Referensi