I Gusti Ngurah Aditya Lesmana
Analisis pengaruh media sosial twitter terhadap pembentukan Brand Attachment: studi PT. XL Axiata = Analysis on the impact of twitter as a social media in creating brand attachment: study PT. XL Axiata
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Tesis (Open)
Nur Azizah Vidya
Twitter sentiment analysis terhadap brand reputation: studi kasus PT XL Axiata Tbk = Twitter sentiment analysis on brand reputation: case study PT XL Axiata Tbk / Nur Azizah Vidya
2015
 UI - Tugas Akhir
Ario Timur
Strengthening customer and employee satisfaction PT. Xl. Axiata TBK: an nps approach
2012
 UI - Tesis (Open)
Ni Luh Nicken Sumbariana Sugusta
Analisis corporate social responsibility dan service quality terhadap customer satisfaction dan pengaruhnya terhadap customer loyalty; studi kasus pada produk seluler XL (PT. XL Axiata, Tbk) = Analysis the effect of corporate social responsibility and service quality on customer satisfaction and the impact on customers loyalty; case study on XL cellular Ppoduct in PT. XL Axiata, Tbk.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2011
 UI - Tesis (Open)
Ricardo
Praktik public relations melalui twitter dalam membangun customer relations studi kasus: akun twitter PT. KCJ@commuterline = Public relations practice through twitter in building customer relations : case study PT. KCJ's twitter account commuterline
2017
 UI - Makalah dan Kertas Kerja