Analisis green brand awareness starbucks studi persepsi green marketing = Starbucks green brand awareness analysis studies of green marketing perception
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013
 UI - Skripsi (Membership)
Kristel Elissa
Analisis green brand positioning untuk membangun green brand image pada merek kecantikan dan perawatan pribadi Love Beauty and Planet = Analysis of green brand positioning to build green brand image of beauty and personal care Brand Love Beauty and Planet
2020
 UI - Makalah dan Kertas Kerja
Windy Dyah Pramesti
Analisis Pengaruh Green Brand Knowledge terhadap Green Purchasing Behavior melalui Green Trust dan Green Perceived Value (Studi Pada Konsumen Sensatia Botanicals di Jabodetabek) = The Influence of Green Brand Knowledge on Green Purchasing Behavior through Green Trust and Green Perceived Value (Study on Sensatia Botanicals Consumers in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2023
 UI - Skripsi Membership
Nuansa Sukma
Green marketing dan pengaruhnya terhadap pembentukan persepsi kosmetik hijau di Indonesia = Green marketing and its influence on green cosmetic perception in Indonesia abstract
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Tesis (Membership)
Alya Putri Maharani
The Role of Green Marketing Mix Elements: An Analysis on the Drivers of Brand Equity in Indonesia = Peran Elemen Green Marketing Mix: Analisa Pendorong Brand Equity di Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership