Theresa Victory Gloria
Effects of Externalities and Flow on Perceived Usefulness, Satisfaction, and Loyalty in Mobile Instant Messaging Promotion
Management Research Center (MRC) Department of Management, Faculty of Economics, University of Indonesia and Philip Kotler Center, 2016
 Artikel Jurnal
Erwin Yulianto
Mobile instant messaging use and organizational communication satisfaction
Medwell Journals, 2016
 Artikel Jurnal
Isa Nuruddin Ahmad
Analisis motivasi dan kebutuhan konsumen generation y dalam menggunakan instant messaging studi terhadap line indonesia = Analysis of motivation and consumer needs generation y in using instant messaging a study about line indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Makalah dan Kertas Kerja
Rinan Alqiacy
Analisis penggunaan mobile instant messenger pada aplikasi whatsapp dan line berdasarkan model penerimaan teknologi = Analysis on the use of mobile instant messenger whatsapp and line application based on the technology acceptance model
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi (Membership)
Gusti Rahayu Larasati
Pemahaman khalayak mengenai mekanisme fitur telusur dalam katagori produk mobile instant messaging melalui strategi viral marketing yang menggunakan short film advertising studi mengenai iklan line find alumni mini drama ada apa dengan cinta = Audience s comprehension of find feature mechanism in mobile instant messaging product category in viral marketing strategies which using short film advertising study of line find alumni mini drama ada apa dengan cinta advertising
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Makalah dan Kertas Kerja