Muhammad Rifqi Aldrian
Analisis Penerapan Integrated Marketing Communication dalam Optimalisasi Penggunaan Social Media Marketing oleh Brand Formula One (F1) Pasca Akuisisi Liberty Media = The Usage of Integrated Marketing Communication Analysis through Social Media Marketing Optimalization of Formula 1 (F1) Brand After the Acquisition of Liberty Media
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Makalah dan Kertas Kerja
Maghfira Fauziah Neuville
Celebrities social media endorsement its influence towards purchase decision and brand favourability of indonesian fashion brands = Dukungan media sosial selebriti: pengaruhnya terhadap keputusan pembelian dan kesukaan merek fashion indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Makalah dan Kertas Kerja
Adinda Salsabila Dyanti Putri
Analisis Pengaruh Elemen Pemasaran Media Sosial terhadap Consumer Brand Engagement dan Brand Knowledge pada merek Skincare di Indonesia = The Influence of Social Media Marketing Elements on Consumer-Brand Engagement and Brand Knowledge on Skincare Brand in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Amanda Yuliana Poernomo
Aktivitas Pemasaran di Media Sosial dan Brand Experience: Studi Tentang Pemasaran Brand E-Commerce Indonesia di Instagram = Social Media Marketing Activities and Brand Experience: A Study of Indonesia`s E-Commerce Marketing in Instagram
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Tesis Membership
Hanna Arifah
Pengaruh Social Media Marketing terhadap Brand Trust dan Brand Loyalty (Studi pada Penumpang Maskapai Garuda Indonesia di Jabodetabek) = The Effect of Social Media Marketing on Brand Trust and Brand Loyalty (Study on Passengers of Garuda Indonesia Airlines in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi Membership