Antecedents of Halal Brand Equity: Studi tentang Sektor Halal Cosmetics pada Pelanggan Muslimah Indonesia - Studi Kasus Merek Wardah = Antecedents of Halal Brand Equity: A Study of the Halal Cosmetics Sector among Indonesian Muslimah Customers - Wardah Brand Case Study

Analisis Faktor yang Mempengaruhi Brand Love dan Implikasinya terhadap Word of Mouth: Studi Kasus pada Halal Cosmetics Brands di Indonesia = Factors that influence Brand Love and its implications for Word of Mouth: a case study on halal cosmetics brands

Perbandingan pengaruh pengetahuan dan religiusitas dengan mediasi sikap terhadap intensi pembelian kembali kosmetik halal, personal care halal dan makanan halal = A comparative study on the influence of knowledge and religiousity with mediation of attitude against intention of repurchasing in three industries halal cosmetics halal, personal care and halal food

Analisis faktor yang memengaruhi intensi pembelian kosmetik halal dengan cause-related marketing pada konsumen muslim = Factors affecting intention to purchase of halal cosmetics with cause-related marketing for muslim consumers

Analisis pengaruh pengetahuan, religiusitas, dan sikap terhadap intensi membeli produk kosmetik halal: brand with halal positioning (Wardah) vs brand with neutral positioning (Sariayu) = The influence analysis of knowledge religiosity and attitude toward intention to buy halal cosmetic products: brand with halal positioning (Wardah) vs brand with neutral positioning (Sariayu)