Taufiq Nur
Analisis pengaruh relationship quality antara penggemar dan tim olahraga terhadap attitude toward a sponsor studi kasus sponsorship kacang dua kelinci pada Real Madrid FC = The impact of relationship quality between fans and sport team to attitude toward a sponsor case study sponsorship kacang dua kelinci to Real Madrid FC
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi (Membership)
Matheus Feriko Wibowo
Pengaruh sports sponsorship terhadap attitude towards sponsor dan purchase intention : Studi kasus Garuda Indonesia = Sports sponsorship effect on attitude towards sponsor and purchase intention : A case study of Garuda Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis (Membership)
Hutagalung, Mangara Paul A.
Analisis peran sponsorship exposure dan activity involvement dalam pengaruh sponsorship terhadap brand image : studi kasus Clear terhadap Java Jazz festival 2014 = Sponsorship effects on brand image the role of exposure and activity involvement : case study Clear sponsorship at Java Jazz festival 2014
2014
 UI - Skripsi (Membership)
Viola
Pengaruh Brand Image dan Fan Loyalty dalam Klub Sepak Bola Nasional (Studi Kasus pada Klub Persija Jakarta) = Brand Image and Fan Loyalty in Professional Team Sport in Indonesia (Case Study: Persija Jakarta)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Tesis (Membership)
Ju Yeon Lee
Pengaruh kesadaran dan citra sponsorship pada hubungan keterlibatan olahraga niat pembelian konsumen = Effect of Sponsorship Awareness and Image on the Sports Involvement-Consumer Purchase Intention relationship
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi (Membership)