Schultz, Howard
Onward : how Starbucks fought for its life without losing its soul
Rodale, 2011
 Buku Teks
Sitohang, Rosita Veronika
Pengaruh persepsi khalayak tentang logo baru Starbucks 2011 terhadap pembentukan Brand Image Product (studi: konsumen Starbucks Perpustakaan Pusat Universitas Indonesia, 2011)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi (Open)
Analisis customer engagement Starbucks coffee company indonesia periode 1 Desember-15 Desember 2012 = Customer engagement analysis of Starbucks coffee company Indonesia period 1 December-15 December 2012
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Makalah dan Kertas Kerja
Abdurrahman
Pengaruh customer perceived value terhadap word of mouth pelanggan Starbucks coffee Universitas Indonesia = The effect of customer perceived value to word of mouth by customer of Starbucks coffee University of Indonesia
Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Surya Sujaya Budiman
Pengaruh iklan dan promosi penjualan terhadap kekuatan merek Starbucks Coffee Indonesia = The impact of advertising and sales promotion toward brand equity Starbucks Coffee Indonesia
2016
 UI - Skripsi (Membership)