Gesha Apriliani
Strategi komunikasi membangun brand awareness GO-JEK di media sosial = Communication strategy to create brand awareness by GO-JEK company through social media
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Makalah dan Kertas Kerja
Gesha Apriliani
Strategi komunikasi membangun brand awareness GO-JEK di media sosial = Communication strategy to create brand awareness by GO-JEK company through social media
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Makalah dan Kertas Kerja
Namanda
Analisis pengaruh brand awareness, perceived quality dan brand association terhadap brand loyalty Surya Promild = The effect brand awareness perceived quality and rand association on brand loyalty Surya Promild
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Tesis Membership
Diandra Karina
Penggunaan taktik word of mouth dalam meningkatkan brand awareness PT Go-Jek Indonesia = Utilization of word of mouth tactic to increase brand awareness PT Go-Jek Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Makalah dan Kertas Kerja
Indah Marsya Pratiwi
Implementasi event marketing jenis campaign roadshow untuk menciptakan brand awareness : studi kasus di PT Yahoo Indonesia produk Yahoo Messenger = Implementation of event marketing with roadshow campaign to create brand awareness : case study in PT Yahoo Indonesia Yahoo Messenger
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Tugas Akhir