Prathita Anantadewati
Pengaruh brand image terhadap customer satisfaction pada co-branding Wall's oreo cookies and cream = The effect of brand image on customer satisfaction: study on co branding Wall's oreo cookies and cream
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi (Membership)
Aldila Reeza Zen
Analisis strategi co-branding terhadap brand image dilingkungan mahasiswa FISIP UI (Studi global TV, MTV, Nickelodeon
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009
 UI - Skripsi (Open)
Muhammad Farizan Afif
Pengaruh Co-Branding terhadap Brand Equity Chitato Rasa Indomie Goreng pada Konsumen di Daerah Jakarta = The Effect of Co-Branding on Brand Equity Chitato Indomie Goreng Flavour on Consumer in the Jakarta Area
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi (Membership)
Ariesa Putri Andini
Pengaruh Strategi Co-branding Merek Fesyen Lokal dengan Social Media Influencers dalam Keputusan Pembelian Konsumen = The Influence of Local Fashion Brand Co-Branding Strategy with Social Media Influencers in Consumer Purchasing Decisions
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis (Membership)
Nadia Putri Prianti
Analisis pengaruh komunikasi pemasaran terpadu terhadap ekuitas merek dalam strategi co-branding fast-fashion brand Hennes and Mauritz (H&M) dengan desainer high-end brand = Analysis of integrated marketing communication effect to brand equity in the case of fast-fashion brand Hennes and Mauritz (H&M) and high-end brand designer co-branding strategy
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Makalah dan Kertas Kerja