Ghina Maulanny Gani
Pengaruh Rebranding Terhadap Brand Loyalty dan Terhadap Brand Equity pada Indosat Ooredoo = Effect of Rebranding on Brand Loyalty and In Brand Equity on Indosat Ooredoo
Fakultas Ilmu Administrasi Universitas Indonesia, 2018
 UI - Skripsi (Membership)
Sibarani, Natasha
Pengaruh corporate rebranding perubahan nama perusahaan Indosat menjadi Indosat Ooredoo terhadap sikap konsumen = Impact of coporate rebranding of Indosat into Indosat Ooredoo toward consumer attitude
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Zafira Fiona Islami
The Effect of Brand Experiences Towards Brand Loyalty Mediated by Perceived Quality, Brand Love, and Brand Trust: A Study on Sejauh Mata Memandang = Pengaruh Brand Experiences terhadap Brand Loyalty yang Dimediasi oleh Perceived Quality, Brand Love, dan Brand Trust: Studi pada Sejauh Mata Memandang
Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2022
 UI - Skripsi (Membership)
Hari Zainuddin Rasyid
Pengaruh customer perceived value brand image dan switching costs terhadap intention to use (studi kasus produk baru indosat mentari) = The effects of customer perceived value brand image and switching costs on intention to use case study new product indosat mentari / Hari Zainuddin Rasyid
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis (Membership)
E. Bambang Widjanarko S.
Analisis pengaruh trust in a brand terhadap brand loyalty truk UD di Indonesia (studi kasus rebranding PT AI-UD SO) = The influence of trust in a brand for brand loyalty ud truck in Indonesia (case study rebranding PT AI-UD SO
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis (Membership)