Situmorang, Tama Ulita
Pengaruh customer engagement pada mobile application terhadap brand loyalty studi pada nike running application = The influence of customer engagement in the mobile application toward brand loyalty study to nike running application / Tama Ulita Situmorang
2015
 UI - Skripsi (Membership)
Liliek Nurlinda Diyani
Faktor-faktor yang berkontribusi terhadap loyalitas konsumen dalam keputusan pembelian produk dan atau jasa Jakarta L'beauty skin dan beauty care tahun 2012 = Contribution factors of customer loyalty in purchasing decision in Jakarta L'beauty skin and beauty care in 2012
Universitas Indonesia, 2012
 UI - Tesis (Membership)
Sovi Mutia
Pengaruh relationship marketing terhadap customer loyalty: studi pada loyalty program "Love your body club" The body shop = The effect of relationship marketing towards customer loyalty: study on loyalty program "Love your body club" The body shop
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi (Membership)
Syavira Usman Putri
Dampak Green Marketing Mix, Green Image, Green Satisfaction, dan Green Trust pada Green Customer Loyalty: Green Cosmetics Indonesia = Impact of Green Marketing Mix, Green Image, Green Satisfaction, and Green Trust on Green Customer Loyalty: Indonesia's Green Cosmetics
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis (Membership)
Bergeron, Bryan P.
The eternal e-customer : how emotionally intellligent interfaces can create long-lasting customer relationships
McGraw-Hill, 2001
 Buku Teks