Analisa preferensi konsumen untuk pengembangan iklan televisi produk baru dengan metode analisa konjoin dan studi kasus pasta gigi remaja = Consumer preference analysis for the development of new product television advertisement using conjoint analysis method and teenager tooth paste case study

Faktor yang mempengaruhi niat pembelian produk menstruasi ramah lingkungan oleh wanita muslim di Indonesia = Factors affecting muslim woman purchase intention on reusable menstrual product

Analisis pengaruh karakter individual, respon afeksi dan respon kognisi terhadap intensi menonton film Indonesia dan film asing di bioskop = The analysis of the influence of individual characteristic, affective respons and cognitive respons toward purchase intention on Indonesian and foreign movie in cinema

Analisis pengaruh flow in game advertising terhadap purchase intention bagi generasi Z = Analysis of the effect of flow in game advertising on purchase intention for generation Z

Pengaruh country of origin dan store image terhadap product evaluation dan repurchase intention: studi pada konsumen Miniso di Jabodetabek = Effect of country of origin and store image towards product evaluation and repurchase intention: study of Miniso consumers in greater Jakarta