Aisyah Nabillah
Pengaruh iklan media sosial terhadap respon konsumen muslim: studi kasus iklan Grab edisi Ramadhan dan Idul Fitri di YouTube = Influence of social media advertising on Muslim Consumer social media ad responses: a case study of Ramadan and Eid Al-Fitr Edition social Grab Ads on YouTube
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Fae Dea Adelia
Analisis semiotika pada iklan pariwisata di Youtube "Imagine Your Korea - The Movie" = Semiotics analysis of tourism advertisement on Youtube "Imagine Your Korea - The Movie"
Fakultas Ilmu Pengetahuan dan Budaya Universitas Indonesia, 2015
 UI - Makalah dan Kertas Kerja
Adi Mulya Ilmi
Analisis faktor determinan yang mempengaruhi consumers attitude terhadap online advertising: ditinjau dari intrinsic motivation dan extrinsic motivation studi kasus pada : iklan video di youtube = Determinants of consumers attitudes toward online advertising the mediating roles of intrinsic and extrinsic motivations case youtube's video ads
2018
 UI - Skripsi (Membership)
Mike Oktavia Pintauli
Pengaruh native advertising terhadap consumer attitude dan purchasing behavior (Studi kasus media youtube) = The impact of native advertising towards consumer attitude and purchasing behavior study case youtube.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Dave Ependi
Sikap khalayak terhadap iklan intrusif dalam bentuk pre roll video ad di youtube = Audience attitude toward intrusive advertising in youtube pre roll video advertising
[, Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia], 2014
 UI - Skripsi (Membership)