Pengaruh consumer brand identification terhadap brand loyalty dan brand advocacy pada produk smartphone Samsung = The impact of consumer brand identification toward brand loyalty and brand advocacy case of smartphone Samsung

Analisis pengaruh brand personality, brand experience, brand trust, brand love dan nostalgia terhadap consumer brand loyalty: studi kasus: minyak kayu putih Cap Lang dan Blue Band = Analyzing the impact of brand personality brand experience brand trust brand love and nostalgia on consumer brand loyalty: case study: minyak kayu putih Cap Lang and Blue Band

Pengaruh Brand Community Identification dan Reward terhadap Brand Loyalty dengan Consumer Brand Engagement sebagai Variabel Mediasi pada Pelanggan Buttonscarves di Jakarta = The Influence of Brand Community Identification and Rewards on Brand Loyalty with Consumer Brand Engagement as Mediating Variables for Buttonscarves Customers in Jakarta

Pengaruh teks atau teks gambar variasi electronic-word-of-mouth positif terhadap consumer engagement pengguna bus Transjakarta: citra merek sebagai moderator = The influence of text or text image variation electronic-word-of-mouth positive on consumer engagement for bus of Transjakarta: users brand image as moderator

Studi mengenai brand transgression dan brand relationship closeness serta implikasinya pada brand behavioral intention = The study of brand transgression and brand relationship closeness its impact toward brand behavioral intention