Mochamad Syafei Mustafa
Pengaruh social media marketing activity terhadap purchase intention (studi pada pengikut Instagram Spotify di Jabodetabek) = The effect of social media marketing activity on purchase intention (study on Spotify Instagram Followers in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Mutiara Kamila Athiyya,author
Pengaruh influencer marketing terhadap purchase intention (studi pada Akun Instagram Ayudia Bing Slamet dengan Brand Thenblank di Jabodetabek) = The effect of influencer marketing on purchase intention (study case on Ayudia Bing Slamet Instagram account with Brand Thenblank in Jabodetabek)
Fakultas Ilmu Admnistrasi Universitas Indonesia, 2019
 UI - Skripsi (Membership)
De Rembulan Ayundhasurya
Analisis Pengaruh Celebrity Endorsement dan Electronic Word-of-Mouth di Social Media Instagram terhadap Keputusan Pembelian (Analisis Kasus Pemanfaatan Celebrity Endorser dalam Mendorong Keputusan Pembelian Produk Kuliner) = Analysis of the Effect of Celebrity Endorsement and Electronic Word-of-Mouth in Social Media Instagram on Purchase Decision (Case Analysis of Using Celebrity Endorser to Create Purchase Decision of Culinary Product)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Tesis (Membership)
Fabiana Alam Andarini
Strategi Brand Positioning pada Digital News Channel melalui Konten Media Sosial (Studi Pada Akun Instagram Sea Today @seatodaynews) = Brand Positioning Strategy in Digital News Channel through Social Media Content (Study on Sea Today Instagram Account @seatodaynews)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2022
 UI - Tesis (Membership)
Hari Murti Wirawan
Pengembangan promosi media sosial Instagram dan perbaikan signage toko pada UMKM Charisma Gold & Jewellery = Optimizing the social media promotion through Instagram and improvement of store signage at SMEs Charisma Gold & Jewellery
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis (Membership)