Pada konsumen wahha dress, dengan motivasi utilitarian dan motivasi hedonis sebagai variabel mediasi = Impact of personalized ads towards impulsive buying on wahha dress consumers, with utilitarian motivation and hedonic motivation as mediation variables.

Analisis Pengaruh Influencer Media Sosial terhadap Pembelian Impulsif Merek Mode Affordable Luxury = The Effect of Social Media Influencer on Affordable Luxury Fashion Impulse Buying

Makna Kepemilikan Barang Mewah Bagi Millenials (Fenomena Pembelian Preloved Luxury Goods (tas) Prada Melalui Media Sosial Instagram Pada Millenials) = Meaning of Luxury Goods Ownership for Millenials (Phenomenon of Purchasing Luxury Goods (bag) Prada via Social Media Instagram on Millenials)

Analisis pengaruh komunikasi kawan sebaya melalui sosial media (facebook, twitter, instagram, dan path) terhadap purchase intention produk WE knit IT clothing co studi kasus: remaja 15 24 tahun berdomisili di Jabodetabek = Analysis of the effect of social media peer communication (facebook, instagram, twitter, and pah) on purchase intention of WE knit IT clothing co product case study : teenagers aged 15 24 years old in Jabodetabek area

Pengaruh Social Media Influencer Terhadap Purchase Intention Melalui Media Sosial Instagram (Studi Pada Produk Lokal Sejauh Mata Memandang) = The Influence of Social Media Influencers on Purchase Intention via Social Media Instagram (Study of Local Products Sejauh Mata Memandang)