Pengaruh experiential marketing terhadap customer word of mouth: studi pada Ikea Alam Sutera = The effect of experiential marketing on customer word of mouth: case of Ikea Alam Sutera

Analisis faktor yang memengaruhi word-of-mouth behaviour di industri restoran: studi kasus Restoran Ojju = Factors influencing word of mouth behaviour in the restaurant industry: case study Ojju Restaurant

The secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth

The secrets of word-of-mouth marketing: how to trigger exponential sales through runaway word of mouth

Pengaruh servicescape dalam membentuk word of mouth (studi pada restoran Marché cabang Plaza Senayan