Nadya Zharah Ayuningtyas
Pengaruh electronic word of mouth (e-WOM) melalui media sosial terhadap minat beli konsumen: studi pada Ojju k food = The effect of electronic word of mouth through social media towards purchase intention: study on Ojju k food
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi Membership
Annisa Putri Adisty
Implementasi strategi komunikasi pemasaran melalui media sosial instagram (studi kasus terhadap pemanfaatan pendekatan aisas oleh online shop imagine Indonesia) = The implementation of marketing communications strategy through instagram (case study on the usage of aisas method by imagine Indonesia)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Tesis Membership
Oktopianus
Faktor-faktor yang memengaruhi online brand experience dan onlline brand relationship; studi kasus: e-commerce dengan model marketplace customer-to-customer c2c = factors that affect online brand experience and online brand relationship study case customer to customer c2c marketplace model of e commerce
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
Fitri Aryani
Pengaruh perceived value of consumer/seller relationship dan online shopping experience pada hubungan antara website quality dan online loyalty: studi kasus: Zalora Indonesia = The effect of perceived value of consumer/seller relationship and online shopping experience on the relationship between website quality and online loyalty: case study: Zalora Indonesia
2017
 UI - Skripsi Membership
Oppusunggu, Dian Juliana Pangihutan
Analisis pengaruh consumer brand identification terhadap loyalitas dan advokasi merek studi kasus konsumen Hypermarket di Jakarta, Bogor, Depok, Tangerang dan Bekasi = The analysis of impact of consumer brand identification toward brand loyalty and brand advocacy case study Hypermart customers in Jakarta, Bogor, Depok, Tangerang and Bekasi
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership