Julia Dian Ferdinand
Niat Pembelian pada Fesyen Daur Ulang: Pengaruh Perceived Customer Value, Environmental Concern, dan e-Social Interaction = Purchase Intention in Recycled Fashion: The Influence of Perceived Customer Value, Environmental Concern, and e-Social Interaction
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2025
 UI - Tesis Membership
Rizka Rianda Devira
Pengaruh penggunaan media sosial Instagram dan elektronik dari mulut ke mulut pada keterlibatan keputusan pembelian dalam mode e-commerce di Indonesia = The influence of the use of social media Instagram and word of mouth on the involvement of purchasing decisions in e-commerce mode in Indonesia
2019
 UI - Skripsi Membership
Shindy Rachmawati
Analisis pengaruh interaksi di media sosial terhadap emotional attachment, brand relationship quality, dan word of mouth pada musisi Indie dalam negeri = Analyzing the effect of social media interaction on emotional attachment brand relationship quality and word of mouth on local Indie musician
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
Yulia Rahmadini
Pengaruh social media terhadap emosi brand relationship quality dan word of mouth (WOM) pada penonton konser di Indonesia = The influence of social media towards emotions brand relationship quality and word of mouth WOM on concert s attendances in Indonesia / Yulia Rahmadini
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi Membership
Analisis pengaruh sosial media twitter sebagai electronic word of mouth terhadap repurchase intention denan brand image starbuck coffee Indonesia sebagai mediasi
 Artikel Jurnal