Peran Media dan Influencer Relations dalam Pembentukan Citra dan Reputasi Perusahaan: Studi Pada Mcdonalds Bts Meal = The Impact of Media and Influencer Relations on the Construction of Corporate Image and Reputation: A Study on McDonalds BTS Meal

Peran Antropomorfisme pada Human-Like Virtual Influencer Sebagai Social Media Endorser Terhadap Kepuasan Pengalaman dan Intensi Pembelian di Media Sosial = The Role of Anthropomorphism in Human-Like Virtual Influencer as Social Media Endorser Towards Satisfaction With Experience and Purchase Intention on Social Media

Pemasaran Influencer pada Media Sosial Instagram: Memahami Tagar Outfit of the Day = Influencer Marketing on Social Media Instagram: A Look into Outfit of the Day Hashtag

Dampak Influencer Media Sosial Terhadap Kesejahteraan Konsumen dan Niat Membeli: Perspektif TikTok dari Gen Z di Indonesia = Impact of Social Media Influencers on Consumers Well-being and Purchase Intention: A TikTok Perspective of Gen Z in Indonesia

Analisis Pengaruh Social Media Influencer Attributes terhadap Followers' Attitude dan Brand Link Click Behavior pada Brand Fashion Lokal di Jabodetabek = Analyzing the Influence of Social Media Influencer's Attributes toward Followers' Attitude and Brand-Link Click Behavior on Local Brand Fashion in Jabodetabek