Innovative Disruption: Navigating the Impact of TikTok's E-commerce Evolution on Indonesian Markets = Disrupsi Inovatif: Menavigasi Dampak Evolusi E-commerce TikTok di Pasar Indonesia

Peran dari sponsor olahraga hubungan antara loyalitas tim kesadaran merek sikap konsumen dan niat beli: studi kasus dari suporter 10 tim yang paling didukung di dunia di Indonesia = The role of sports sponsorship the relationship between team loyalty brand awareness consumer attitude and purchase intention: case study of the top 10 most supported football clubs in the world in Indonesia

Pengaruh pemanfaatan teknologi dalam pemasaran dan pelayanan terhadap tingkat kepuasan konsumen pada industri restoran menengah dan besar di Indonesia = The effect of technology utilization in marketing and services to customer satisfaction in Indonesia restaurant industry

Brand communities for fast moving consumer goods: an empirical study of members‘ behavior and the economic relevance for the marketer

The impact of diffusion of innovation towards user's intentions to continue using and intentions to recommend: analysis of GoPay, Gojek's Mobile Wallet = Dampak difusi inovasi terhadap niat pengguna untuk terus menggunakan dan niat merekomendasikan: analisis GoPay, Mobile Wallet Gojek