Faktor-faktor dalam user experience yang mempengaruhi brand loyalty perbankan digital (Studi pada pengguna layanan perbankan digital jenius) = The effect of user experience factors towards brand loyalty of digital banking (Study on jenius digital banking user).

Pengaruh Pemasaran Sensorik dan Brand Experience Terhadap Brand Loyalty Pada Industri Jam Tangan Mewah = The Influence of Sensory Marketing and Brand Experience Towards Brand Loyalty in Luxury Watchmaking

Pengaruh user-brand involvement dalam membangun brand loyalty generasi Z dalam aplikasi spotify di JABODETABEK = Impact of user-brand involvement in building generation Z's brand loyalty in spotify application in JABODETABEK

Pengaruh Self-Brand Connection terhadap Brand Loyalty melalui Brand Experience pada Luxury Brand Burberry di Indonesia = The Effect of Self-Brand Connection on Brand Loyalty Through Brand Experience on Luxury Brand Burberry in Indonesia

Analisis pengaruh brand experience brand satisfaction dan brand trust terhadap brand loyalty studi kasus blitzmegaplex grand Indonesia = Analysis influence of brand experience brand satisfaction and brand trust toward brand loyalty case study blitzmegaplex grand Indonesia