Dian Sophia Ulfa
Pengaruh komunitas merek online terhadap keterlibatan pelanggan, serta pengaruh keterlibatan pelanggan dan loyalitas komunitas terhadap loyalitas merek pada komunitas MI Fans Indonesia = The influence of online brand community on customer engagement, as well as the influence of customer engagement and community loyalty on brand loyalty in MI Fans Indonesia community
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Tesis Membership
Muhammad Dino Putra Nurcahya
Pengaruh Customer Brand Engagement dan Customer Advocacy Terhadap Customer Loyalty = Influence of Customer Brand Engagement and Customer Advocacy, Toward Customer Loyalty
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Arya Wicaksana Ospara
Analisis pengaruh Customer Value, Perception to Founder, Customer Satisfaction terhadap Brand Loyalty: studi pada pengaruh meninggalnya Steve Jobs terhadap merek Apple = Analysis Influence of customer value, perception to founder, and customer satisfaction against brand loyalty: study on the influence of the death of Steve Jobs to Apple brand
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Tesis Open
Situmorang, Tama Ulita
Pengaruh customer engagement pada mobile application terhadap brand loyalty studi pada nike running application = The influence of customer engagement in the mobile application toward brand loyalty study to nike running application / Tama Ulita Situmorang
2015
 UI - Skripsi Membership
Delia Firka Ayyar
Pengaruh customer-based brand authenticity terhadap brand trust dalam Menciptakan brand affect dan brand loyalty (Studi pada konsumen brand HMNS di Jabodetabek) = The Influence of customer-based brand authenticity on brand trust in creating brand affect and brand loyalty (A study on consumer of HMNS brand in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2023
 UI - Skripsi Membership