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"ABSTRAKTesis ini membahas tentang media sosial berupa Twitter sebagai saluran baru dalam partisipasi masyarakat dalam pembentukkan peraturan perundang-undangan. Dari penelitian terungkap media sosial mampu membentuk opini publik yang mampu memengaruhi politik hukum pembuat undang-undang. Ini terbukti saat Dewan Perwakilan Rakyat (DPR) menghentikan pembahasan perubahan UU No 30 Tahun 2002 tentang Tindak Pidana Korupsi. Pada akhirnya, media sosial membentuk produk hukum populis.

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ABSTRACTThis thesis discusses social media such as Twitter as a new channel in the public participation in the formation of legislation. From the research revealed social media is able to shape public opinion can influence legal political legislators. This is evident when the House of Representatives (DPR) suspended a change in the law No. 30 of 2002 on Corruption. In the end, social media form a populist legislation."

"Fokus penelitian ini membahas tentang dinamika interaksi para aktor kebijakan di media sosial dalam proses Revisi UU Nomor 30 Tahun 2002 tentang Komisi Tindak Pidana Korupsi. Peneliti menggunakan teori tentang jejaring kebijakan, media sosial, dan siklus kebijakan publik. Penelitian ini menggunakan metode penelitian post positivis dengan jenis penelitian deskriptif. Hasil dari penelitian ini menujukkan jika terjadi dinamika interaksi aktor kebijakan di media sosial pada tahapan proses agenda setting dan pengambilan keputuan terkait Revisi UU KPK. Pada tahapan agenda setting, para aktor kebijakan menggunakan media sosial untuk saling menyampaikan argumentasi mereka di ruang publik. Adu argumentasi di media sosial ini memiliki peran penting untuk mempengaruhi proses pembentukan opini publik pada tahapan agenda setting. Sementara itu pada tahapan pengambilan keputusan, para aktor kebijakan berusaha menyakinkan masyarakat bahwa sikap atau pandangan mereka terkait revisi UU KPK, merupakan pandangan yang benar. Sehingga dinamika interaksi aktor kebijakan di media sosial ini berperan untuk mempengaruhi aktor kebijakan pemerintah state actor untuk mengambil suatu keputusan.

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The focus of this study is to describe the interaction between policy actor in social media in the process of revision of Corruption Eradiction Commission Laws at The House of Representative. The method of this research is using post positivis with type of descriptive research. The results of this study indicate that there is the dynamics of interaction between policy actors, in social media at the phases of the agenda setting and decision making process. At the agenda setting stage, policy actors use social media to share their arguments in the public sphere. This argumentation in social media has an important role to influence the process of forming public opinion on the agenda setting stage. Meanwhile, at the stage of decision making, the policy actors tried to convince the public that their views about the revision of the Corruption Eradication Commission Law are the right views. "

"Penelitian ini dilatarbelakangi oleh fenomena pemakaian media sosial Twitter dalam kehidupan masyarakat. Pemakaian twitter dengan akses yang tidak terbatas membuat aliran komunikasi semakin mudah.Peningkatan penggunaan Twitter semakin mempermudah individu untuk mengekspresikan diri. Twitter juga dapat turut mendorong tumbuhnya gerakan sosial politik. Salah satu gerakan sosial yang tumbuh melalui media sosial twitter adalah Gerakan Sosial #saveKPK. Penelitian ini bertujuan untuk mengetahui fungsi media sosial dalam mendukung suatu gerakan sosial dan menganalisa suatu topik di dalam twitter dalam membangkitkan gerakan sosial di dunia nyata. Terdapat beberapa teori yang mendukung penelitian ini yaitu, media baru, media massa di Internet, computer mediated communication (CMC), masyarakat jaringan, Word of Mouth, sosiologi, dan civil society. Proses komunikasi di dalam media sosial Twitter ini meneguhkan asumsi dari sebuah konsep teori Word of Mouth (WOM), bagaimana media sosial Twitter ini berperan menyebarkan informasi secara cepat dan berdampak secara luas. Secara informal muncul para pemilik akun yang berperan sebagai pemimpin opini. Para pemimpin opini ini mempunyai dua peranan utama, yaitu menggerakkan proses penguatan pemikiran melalui pesan-pesan berbentuk fakta dan opini, serta memobilisasi para pengikut opini melalui pesan-pesan berbentuk pengumuman dan ajakan untuk turut berperan aktif dalam aksi di dunia nyata. Dengan adanya para pemimpin opini yang menjalankan peran-peran tersebut, individu-individu yang terlibat dalam gerakan sosial #saveKPK di dunia maya dapat dimobilisasi untuk turut berperan aktif dalam aksi gerakan sosial #saveKPK di dunia nyata, yaitu melalui kegiatan yang disebut "Semut Rangrang".

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The study was based on the phenomenon of the use of social media Twitter in the public life. The use of internet with no limit for its access has made communication flow easier and more freely-open knowledge and information. The rise in use of Twitter has made personal expression of opinion by individuals easier. Twitter has also induced the rise of various socio-political movements. One of these social movements using Twitter was #saveKPK movement. The objective of the study was to investigate the functions of social media in supporting a social movement and to analyse a topic in Twitter which enhance the rise of social movement in the actual world. There were a number of theories supporting the study such as new media, mass media in the internet, computer mediated communication (CMC), network society, Word of Mouth, sociology, civil socitety, and social movement.

Communication process in the media has verified the assumption taken from the word mouth theory demonstrating the role of Twitter in fast dissemination of information with widespread impact. Although formally the social movement through Twitter has no leader, informally a few accounts rose as the opinion leaders. These opinion leaders had two main functions: to induce the process of strengthening the ideas by providing messages in the forms of facts and opinions, as well as to mobilize the opinion followers by providing messages in the forms announcements and invitations to participate in the actual actions in the real life. The presence of these opinion leaders with such functions, have enabled individuals involved in the social movement #saveKPK in the cyber world to be mobilised to participate actively in the real world actions, such as through "Semut Rangrang" activities."

"Penelitian ini membahas mengenai dinamika dramaturgi dalam penggunaan media sosial Path pada mahasiswa Universitas Indonesia. Media sosial merupakan bagian dari perkembangan teknologi yang tidak dapat dipisahkan dari kehidupan sehari-sehari pada masa ini. Salah satu perkembangan media sosial adalah munculnya media sosial Path. Saat ini, Path merupakan media sosial yang populer dan digunakan oleh berbagai kalangan, terutama kaum muda atau mahasiswa. Telah terjadi perubahan interaksi pada masyarakat di era media sosial. Perubahan interaksi langsung menjadi interaksi virtual yang dilakukan melalui media sosial turut menjadikan perubahan proses dramaturgi di era media sosial. Penelitian ini menggunakan metode kualitatif melalui wawancara mendalam informan, observasi di dunia nyata, observasi di media sosial Path, dan survei ringkas. Berdasarkan hasil survei, mahasiswa Universitas Indonesia secara umum merupakan tipe pengguna media sosial Path ?Socializers?. Penelitian ini juga menemukan bahwa terjadi proses dramatugi yaitu berubahnya batasan antara front stage dan backstage, yang secara spesifik disebut sebagai the forefront of the backstage, melalui interaksi virtual di media sosial Path.

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This research discusses the dynamics of dramaturgy in the usage of Path, a platform of social media, among students of Universitas Indonesia. Social media is a product of the technological advancement that nowadays cannot be separated from everyday life. The emergence of Path marks a phase of evolution of social media. Now, Path is one of the more popular social media, and it reaches all kinds of social groups, especially to those who are in young age or are in college. There has been a change in interaction among people in this era of social medias. The change from direct interactions through social media has also brought a change in the process of dramaturgy. This research used qualitative methods with in-depth interviews; observations on real world and virtual world of social media Path; and quick survey. According to the survey, the students of Universitas Indonesia in general are ?Socializers? type of Path user. This research also found that there is a process of dramaturgy, that is a shift of borders between the front stage and the backstage, specifically called as the forefront of the backstage, following the virtual interaction on Path."

"ABSTRAKIdentitas pada media sosial menjadi sebuah studi pokok dalam melihat interaksi dan komunikasi pada masyarakat saat ini. Tulisan ini menjabarkan pembentukan identitas pada media sosial Ask.Fm sebagai media sosial berbasis tanya jawab melalui foto profil, penggunaan bahasa, konten jawaban, kelompok pertemanan, dan minat-minat pengguna. Identitas-identitas yang dibentuk pada media sosial Ask.Fm juga menghadirkan identitas SelebAsk sebagai sosok pengguna yang mempunyai pengaruh yang besar pada media sosial Ask.Fm. Pengaruh ini dijabarkan dalam kekuasaan dan agency yang direfleksikan dengan berbagai bentuk.

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ABSTRACTIdentity on social media is becoming one of the main interests on studying communication and interaction on today?s society. The aim of this study is to explain the identity construction on Ask.Fm as a question-and-answer based social media through an analysis of profile picture, language, content of anwers, friendship circle, and interests. Identities constructed on Ask.Fm is also bring out an identity called SelebAsk (Ask.Fm Celebrity), as an user with huge influence throughout the social media. The influence is explained in terms of power relation and the concept of agency in various of ways"

"[ABSTRAKPesatnya pertumbuhan media sosial membawa banyak perubahan. Dengankarakternya yang berbeda dengan media lama, media sosial membuka banyakkemungkinan, termasuk bagi representasi identitas lokal. Seperti komunitasBanyumas, mereka menjadikan media sosial sebagai ruang baru untukmenunjukkan identitasnya. Sebuah pertanyaan mengemuka, apakah kehadiranmedia sosial yang berkarakter global akan melemahkan identitas lokal, atausebaliknya justru memperkuatnya.Penelitian ini mencoba melihat transformasiidentitas komunitas Banyumas dari ranah offline ke online, dengan melihatbagaimana realitas kontemporer praktik kebahasaan orang Banyumas dalamkehidupan sehari-hari dan di media sosial. Pengamatan praktik kebahasaan dimedia sosial dikhususkan pada pesan-pesan terpilih di blog, Twitter, danFacebook. Analisis dilakukan dengan menggunakan teori Pierre Bourdieu yangmelihat identitas sebagai sebuah kontestasi dalam sebuah ranah dinamis. Hasilpenelitian menunjukkan bahwa karakter dasar orang Banyumas seperti cablaka,penjorangan, dan dopokan, tergambar kuat dalam berbagai pesan di media sosial.Uniknya, pesan-pesan ini banyak yang ditampilkan secara kreatif, sebagai bentukadaptasi karakter media sosial. Sebagai sebuah kontestasi, representasi identitaslokal dipengaruhi oleh relasi antara ranah, habitus, dan modal. Ranahmenunjukkan setting media sosial itu sendiri. Sedangkan habitus ditunjukkan olehkecenderungan yang berbeda di antara para pengguna Banyumas dengan latarbelakang yang beragam. Sementara modal, ditandai kepemilikan modal yangberbeda, baik yang berupa modal sosial, budaya, simbolik, maupun modalekonomi. Secara teoritis, hasil penelitian ini menunjukkan perbedaan nilai dankekuatan modal, antara realitas offline dan online. Jika di ranah online, modalekonomi menjadi dominan perannya, maka di ranah online, modal simbolik lebihberperan. Secara praktis, hasil penelitan ini menumbuhkan optimisme bahwaidentitas lokal akan terus bertahan, bahkan menguat, di era media sosial.;

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ABSTRACTThe rapid growth of social media brings many changes. Distinguishing characterswith the old one, social media opens many possibilities, including therepresentation of local identity. For instance, Banyumas community uses socialmedia as a new space to show their identity. A question arose whether thepresence of social media which has global character may weaken or strengthentheir local identities instead. This study tries to figure out the transformation ofidentity of Banyumas community from offline to online field, by paying moreattention on how the contemporary reality of Banyumas people‟s linguisticpractices in their daily life and in social media is. The Observation on linguisticpractices in social media particularly focuses on the selected messages available inblogs, Twitter, and Facebook. The analyses were conducted using Pierre Bourdieutheories that viewed identity as a contestation within a dynamic field. The resultsshowed that the basic characters of the Banyumas people, such as cablaka,penjorangan, and dopokan, were strongly reflected in various messages availablein social media. These messages were uniquely displayed in creative ways, asforms of character adaptation in social media. As contestation, the representationof local identity was influenced by the relationship between field, habitus, andcapitals. Field showed the setting of social media itself. Habitus were shown bythe different tendencies among users of Banyumas with different backgrounds.Capitals were marked by the possession of different capitals, either in the form ofsocial, cultural, symbolic, or economic capital. Theoretically, the results of thisstudy showed differences in values and capital powers, between offline and onlinereality. If in online field, the economic capital had the dominant roles, thesymbolic capital had more roles. Practically, the results of this study growoptimism that local identity will surely survive and even be stronger in the era ofsocial media.;The rapid growth of social media brings many changes. Distinguishing characterswith the old one, social media opens many possibilities, including therepresentation of local identity. For instance, Banyumas community uses socialmedia as a new space to show their identity. A question arose whether thepresence of social media which has global character may weaken or strengthentheir local identities instead. This study tries to figure out the transformation ofidentity of Banyumas community from offline to online field, by paying moreattention on how the contemporary reality of Banyumas people‟s linguisticpractices in their daily life and in social media is. The Observation on linguisticpractices in social media particularly focuses on the selected messages available inblogs, Twitter, and Facebook. The analyses were conducted using Pierre Bourdieutheories that viewed identity as a contestation within a dynamic field. The resultsshowed that the basic characters of the Banyumas people, such as cablaka,penjorangan, and dopokan, were strongly reflected in various messages availablein social media. These messages were uniquely displayed in creative ways, asforms of character adaptation in social media. As contestation, the representationof local identity was influenced by the relationship between field, habitus, andcapitals. Field showed the setting of social media itself. Habitus were shown bythe different tendencies among users of Banyumas with different backgrounds.Capitals were marked by the possession of different capitals, either in the form ofsocial, cultural, symbolic, or economic capital. Theoretically, the results of thisstudy showed differences in values and capital powers, between offline and onlinereality. If in online field, the economic capital had the dominant roles, thesymbolic capital had more roles. Practically, the results of this study growoptimism that local identity will surely survive and even be stronger in the era ofsocial media., The rapid growth of social media brings many changes. Distinguishing characterswith the old one, social media opens many possibilities, including therepresentation of local identity. For instance, Banyumas community uses socialmedia as a new space to show their identity. A question arose whether thepresence of social media which has global character may weaken or strengthentheir local identities instead. This study tries to figure out the transformation ofidentity of Banyumas community from offline to online field, by paying moreattention on how the contemporary reality of Banyumas people‟s linguisticpractices in their daily life and in social media is. The Observation on linguisticpractices in social media particularly focuses on the selected messages available inblogs, Twitter, and Facebook. The analyses were conducted using Pierre Bourdieutheories that viewed identity as a contestation within a dynamic field. The resultsshowed that the basic characters of the Banyumas people, such as cablaka,penjorangan, and dopokan, were strongly reflected in various messages availablein social media. These messages were uniquely displayed in creative ways, asforms of character adaptation in social media. As contestation, the representationof local identity was influenced by the relationship between field, habitus, andcapitals. Field showed the setting of social media itself. Habitus were shown bythe different tendencies among users of Banyumas with different backgrounds.Capitals were marked by the possession of different capitals, either in the form ofsocial, cultural, symbolic, or economic capital. Theoretically, the results of thisstudy showed differences in values and capital powers, between offline and onlinereality. If in online field, the economic capital had the dominant roles, thesymbolic capital had more roles. Practically, the results of this study growoptimism that local identity will surely survive and even be stronger in the era ofsocial media.]"

"ABSTRAKPasar Santa mendapatkan lebih banyak perhatian dari masyarakat luas dalam satu tahun terakhir. Pasar Santa menjadi salah satu tujuan populer masyarakat yang tinggal di Jakarta untuk hangout. Sebelum Pasar Santa menjadi terkenal pada tahun 2014, Pasar Santa terancam ditutup karena tidak memiliki banyak konsumen yang datang. Dengan mengundang pengguna yang baru, merubah ruang dan menggunakan promosi melalui sosial media, Pasar Santa sukses mendapatkan lebih banyak perhatian dari public. Di dalam skripsi ini saya akan mengeksplor bagaimana para penjual di Pasar Santa mengubah ruang yang terbatas untuk menyesuaikan dengan ekspektasi dari para customers yang melihat Passar Santa melalui gambaran yang ada di sosial media.

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ABSTRACT

Pasar Santa has been gaining more popularity for the past one year. It has become one of the popular hangout places for people who live in Jakarta. Before 2014, there were not many people aware of the existence of Pasar Santa. It did not have many visitors and was nearly being closed. This thesis explains about the socio-spatial changes in Pasar Santa, especially in the food court area. By inviting new users, transforming the space, and using social media promotion, Pasar Santa succeeded in attracting more people to come. In this undergraduate thesis, I want to explore how the image projected by the media about Pasar Santa influence the merchants and the customers? behavior, how the merchants use the space so it meets the expectations of the customers and how the customers react to the spatial changes in Pasar Santa."

"Seiring dengan berkembangnya teknologi komunikasi, media sosial mampu berperan untuk mengisi kesenjangan koordinasi pada situasi yang tidak terduga, terlebih dalam menjembatani pertukaran informasi semenjak alat transportasi memperluas jangkauan geografis. Tulisan ini ingin melihat peran media sosial dalam mendukung lingkungan yang intim, untuk mengisi kesenjangan koordinasi dan membentuk kohesi sosial, serta bagaimana teknologi komunikasi itu akhirnya telah meraih posisi struktural di masyarakat dengan mengulas penelitian “Twitter as a Navigator for Stranded Commuters during the Great East Japan Earthquake”, “Tweet Me Home: Exploring Information Use on Twitter in Crisis Situations”, serta “Microblogging for Crisis Communication: Examination of Twitter Use in Response to a 2009 Violent Crisis in the Seattle-Tacoma, Washington Area”. Individu kini mengandalkan telepon seluler sebagai sarana utama untuk berkomunikasi dan berkoordinasi satu sama lain.

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As communication technology develops, social media can fill coordination gaps in unpredictable situations, especially in bridging the exchange of information as transport expands its geographical reach. This paper looks at the role of social media in supporting intimate neighborhoods, filling coordination gaps, and forming social cohesion, and how these communication technologies have gained a structural position in society by reviewing the studies "Twitter as a Navigator for Stranded Commuters during the Great East Japan Earthquake", "Tweet Me Home: Exploring Information Use on Twitter in Crisis Situations", and "Microblogging for Crisis Communication: An Examination of Twitter Use in Response to a 2009 Violent Crisis in the Seattle-Tacoma, Washington Area". Individuals now rely on mobile phones as the primary means to communicate and coordinate with each other."

"Media sosial hari ini selalui diramaikan dengan komentar netizen, bahkan sampai dijadikan sebuah topik pemberitaan di media massa. Berangkat dari hal tersebut, penelitian ini bertujuan untuk mengetahui bagaimana interaksi yang terjadi melalui komentar di media sosial dapat membentuk online self, serta bagaimana negosiasi online self yang terjadi secara online juga terefleksikan dalam offline self. Penelitian ini menggunakan teori Interaksionisme Simbolik dari Herbert Mead sebagai dasar untuk menganalisis temuan yang ada. Melalui wawancara dan observasi, diketahui bahwa komentar berupa kritik positif maupun negatif yang jumlahnya masif cenderung lebih memodifikasi online self. Selain itu, isi komentar yang tidak dapat diprediksi menyebabkan online self cenderung mengkomunikasikan diri sesuai dengan kehendak digital other. Proses modifikasi online self dan offline self terjadi secara beriringan, sehingga konsep online self yang terbentuk akan terefleksikan pada offline self dan juga mempengaruhi interaksinya dengan society. Implikasinya yaitu komentar di media sosial dapat diproyeksi terhadap self di dunia nyata.

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Nowadays social media is always livened up by netizens comments, and even becomes a news topic in the mass media. Started out from this, the study aims to determine how interactions through comments on social media can build online self, as well as how online self negotiations conducted online are also reflected in offline self. This research uses the theory of Symbolic Interactionism from Herbert Mead as a basis for analyzing existing findings. Through interviews and observations, it was recognized that comments in the form of positive and negative criticisms whose numbers were massive tended to more modify online self. In addition, the unpredictable content of comments causes online self to tend to communicate themselves according to the digital others will. The online and offline self modification process is occur hand in hand, so the online self concept that is formed will be reflected in the offline self and affects its interaction with the society. The implication is that comments on social media can be projected to self in the real world."

"Revolusi di era digital yang didukung dengan perkembangan teknologi yang terjadi saat ini, membuat manusia dapat dengan mudah saling terhubung dan berinteraksi satu sama lain. Kehadiran internet dan media sosial menjadi salah satu media yang paling cepat dan mudah digunakan dalam berkomunikasi secara luas. Media sosial kini tidak hanya digunakan untuk sekedar berkomunikasi secara interaktif saja, namun juga dapat digunakan sebagai sarana untuk tujuan keagamaan seperti berdakwah. Praktik dakwah berubah dari bentuk konvensional bergeser ke dalam bentuk digital. Aktivitas berdakwah pada dunia maya ini tak luput dari aplikasi media sosial TikTok yang dalam beberapa tahun belakangan melesat menjadi platform yang sangat populer di dunia. TikTok yang didukung oleh berbagai influencer dan non-influencer, menghadirkan sarana alternatif edukasi yang menarik dan menyenangkan bagi seluruh audiens. Partisipasi aktif di dalam komunitas TikTok itu sendiri menimbulkan terbentuknya personal branding dari para kreator konten kepada audiens. Penelitian ini berfokus pada pembentukan personal branding dari tiga pendakwah siber di Indonesia, yaitu Husain Basyaiban, Risyad Baya’sud dan Umar Kilwo. Peneliti menggunakan kriteria authentic personal branding oleh Rampersad (2008) untuk menganalisis pembentukan personal branding melalui media sosial TikTok. Penelitian ini menggunakan paradigma post-positivis, pendekatan kualitatif yang bersifat deskriptif dan metode penelitian studi kasus. Data diperoleh dari hasil wawancara mendalam dan studi dokumen. Hasil penelitian menunjukkan bahwa ketiga narasumber telah membangun personal branding yang kuat di TikTok, hal ini dikarenakan mereka telah memenuhi 11 karakteristik authentic personal branding, serta konten-konten dan pesan-pesan yang dibagikan sudah sesuai dengan ambisi pribadi masing-masing para pendakwah siber. Personal branding yang otentik, kuat, dan positif akan tertanam di benak audiens sehingga menimbulkan kepercayaan kepada para pelaku personal branding. Hal ini juga membuat lebih banyak audiens yang tertarik dengan diri para pendakwah siber dan semakin banyak pula audiens baru yang akan mengikuti mereka.

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The revolution in the digital era, which is supported by current technological developments, allows humans to easily connect and interact with each other. The presence of the internet and social media is one of the fastest and easiest media to use in communicating widely. Social media is now not only used to communicate interactively, but can also be used as a means for religious purposes such as preaching. Da'wah practices change from conventional to digital forms. This preaching activity in cyberspace is not spared from the social media application TikTok, which in recent years has shot to become a very popular platform in the world. TikTok, which is supported by various influencers and non-influencers, presents alternative educational tools that are interesting and fun for all audiences. Active participation in the TikTok community itself results in the formation of personal branding from content creators to the audience. This research focuses on the formation of the personal branding of three cyber preachers in Indonesia: Husain Basyaiban, Risyad Baya'sud and Umar Kilwo. Researcher used the criteria of authentic personal branding by Rampersad (2008) to analyze the formation of personal branding through social media TikTok. This study uses a post-positivist paradigm, a descriptive qualitative approach and a case study research method. Data obtained from the results of in-depth interviews and document studies. The results of the study show that the three informants have built strong personal branding on TikTok, this is because they have fulfilled 11 characteristics of authentic personal branding, and the content and messages shared are in accordance with the personal ambitions of each cyber preacher. Authentic, strong and positive personal branding will be embedded in the minds of the audience so as to generate trust in personal branding actors. This also makes more audiences interested in cyber preachers and more and more new audiences will follow them."