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"[ABSTRAKTransportasi Umum merupakan hal yang berhubungan dengan kehidupan sosial ekonomi masyarakat Hasil Riset menunjukkan bahwa masih banyak transportasi umum yang belum membuat penggunanya merasa aman dan nyaman Dengan meningkatnya pengguna internet di Indonesia penulis memutuskan untuk mendistribusikan tayangan tentang transportasi umum ini melalui internet YouTube BAGIAN DUAManfaat dan TujuanManfaat utama dari tayangan ini yaitu untuk memberikan hiburan dan informasi bagi pengguna transportasi umum di Indonesia melalui internet dengan tujuan untuk menciptakan transportasi umum yang lebih baik BAGIAN TIGAPrototype yang DikembangkanPrototype yang dikembangkan merupakan sebuah video dengan format Video Blogging tentang seorang mahasiswa bernama Pepe 21 tahun yang menceritakan hal hal yang dapat ia temukan pada transportasi umum yang tidak dapat ia temukan saat ia menyetir mobilnya sendiri BAGIAN EMPATEvaluasiMetode Pre Test yang dilakukan penulis yaitu melalui riset pustaka FGD kepada 8 orang pengguna transportasi umum berusia 18 24 tahun dan wawancara dengan Christian Sugiono Sementara penulis akan melakukan evaluasi dengan menganalisis YouTube Analytics dan FGD dengan 10 orang pengguna transportasi umum berusia 18 24 tahun BAGIAN LIMAAnggaranAnggaran pembuatan Prorotype ini adalah sebesar Rp 1 250 000 Sedangkan rencana anggaran produksi per webisode sebesar Rp 5 115 000 dan untuk satu musim adalah Rp 25 575 000 Prakiraan pendapatan yang didapatkan dari iklan YouTube yaitu minimum sebesar Rp 7 200 000 webisode Rencana anggaran evaluasi yaitu sebesar Rp 500 000

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ABSTRACTSituation AnalysisPublic Transport is related with people rsquo s socio economic life Research shows that there are many public transport that still can not make the passengers feel comfortable and safe By the increase of the internet users in Indonesia the writer decided to distribute this show on the internet YouTube CHAPTER TWOBenefits and GoalsThe main benefit of this show is to give entertainment and information for the passengers of public transport in Indonesia by using the internet with the main goal is to make the better public transportation CHAPTER THREEThe Development of Prototype The development of this prorotype is a video with video blogging format about a college student named Pepe 21 years old who tells about the things that he can find in public transport that he can not find when he is driving his car by himself CHAPTER FOUREvaluationPre Test method that the writer used are by literature review FGD with 8 passengers of public transport aged 18 24 years old and interview with Christian Sugiono Meanwhile the writer will do the evaluation by analyzing YouTube Analytics and FGD with 10 passengers of public transport CHAPTER FIVEBudgettingThe budget of this prototype is Rp 1 250 000 Meanwhile the budget for each webisode is estimated to be about Rp 5 115 000 and Rp 25 575 000 for each season The minimum revenue comes from YouTube Advertisements is Rp 7 200 000 webisode The Budget for evaluation is estimated to be about Rp 500 000 ;EXECUTIVE SUMMARYCHAPTER ONESituation AnalysisPublic Transport is related with people rsquo s socio economic life Research shows that there are many public transport that still can not make the passengers feel comfortable and safe By the increase of the internet users in Indonesia the writer decided to distribute this show on the internet YouTube CHAPTER TWOBenefits and GoalsThe main benefit of this show is to give entertainment and information for the passengers of public transport in Indonesia by using the internet with the main goal is to make the better public transportation CHAPTER THREEThe Development of Prototype The development of this prorotype is a video with video blogging format about a college student named Pepe 21 years old who tells about the things that he can find in public transport that he can not find when he is driving his car by himself CHAPTER FOUREvaluationPre Test method that the writer used are by literature review FGD with 8 passengers of public transport aged 18 24 years old and interview with Christian Sugiono Meanwhile the writer will do the evaluation by analyzing YouTube Analytics and FGD with 10 passengers of public transport CHAPTER FIVEBudgettingThe budget of this prototype is Rp 1 250 000 Meanwhile the budget for each webisode is estimated to be about Rp 5 115 000 and Rp 25 575 000 for each season The minimum revenue comes from YouTube Advertisements is Rp 7 200 000 webisode The Budget for evaluation is estimated to be about Rp 500 000 ;EXECUTIVE SUMMARYCHAPTER ONESituation AnalysisPublic Transport is related with people rsquo s socio economic life Research shows that there are many public transport that still can not make the passengers feel comfortable and safe By the increase of the internet users in Indonesia the writer decided to distribute this show on the internet YouTube CHAPTER TWOBenefits and GoalsThe main benefit of this show is to give entertainment and information for the passengers of public transport in Indonesia by using the internet with the main goal is to make the better public transportation CHAPTER THREEThe Development of Prototype The development of this prorotype is a video with video blogging format about a college student named Pepe 21 years old who tells about the things that he can find in public transport that he can not find when he is driving his car by himself CHAPTER FOUREvaluationPre Test method that the writer used are by literature review FGD with 8 passengers of public transport aged 18 24 years old and interview with Christian Sugiono Meanwhile the writer will do the evaluation by analyzing YouTube Analytics and FGD with 10 passengers of public transport CHAPTER FIVEBudgettingThe budget of this prototype is Rp 1 250 000 Meanwhile the budget for each webisode is estimated to be about Rp 5 115 000 and Rp 25 575 000 for each season The minimum revenue comes from YouTube Advertisements is Rp 7 200 000 webisode The Budget for evaluation is estimated to be about Rp 500 000 ;EXECUTIVE SUMMARYCHAPTER ONESituation AnalysisPublic Transport is related with people rsquo s socio economic life Research shows that there are many public transport that still can not make the passengers feel comfortable and safe By the increase of the internet users in Indonesia the writer decided to distribute this show on the internet YouTube CHAPTER TWOBenefits and GoalsThe main benefit of this show is to give entertainment and information for the passengers of public transport in Indonesia by using the internet with the main goal is to make the better public transportation CHAPTER THREEThe Development of Prototype The development of this prorotype is a video with video blogging format about a college student named Pepe 21 years old who tells about the things that he can find in public transport that he can not find when he is driving his car by himself CHAPTER FOUREvaluationPre Test method that the writer used are by literature review FGD with 8 passengers of public transport aged 18 24 years old and interview with Christian Sugiono Meanwhile the writer will do the evaluation by analyzing YouTube Analytics and FGD with 10 passengers of public transport CHAPTER FIVEBudgettingThe budget of this prototype is Rp 1 250 000 Meanwhile the budget for each webisode is estimated to be about Rp 5 115 000 and Rp 25 575 000 for each season The minimum revenue comes from YouTube Advertisements is Rp 7 200 000 webisode The Budget for evaluation is estimated to be about Rp 500 000 ;EXECUTIVE SUMMARYCHAPTER ONESituation AnalysisPublic Transport is related with people rsquo s socio economic life Research shows that there are many public transport that still can not make the passengers feel comfortable and safe By the increase of the internet users in Indonesia the writer decided to distribute this show on the internet YouTube CHAPTER TWOBenefits and GoalsThe main benefit of this show is to give entertainment and information for the passengers of public transport in Indonesia by using the internet with the main goal is to make the better public transportation CHAPTER THREEThe Development of Prototype The development of this prorotype is a video with video blogging format about a college student named Pepe 21 years old who tells about the things that he can find in public transport that he can not find when he is driving his car by himself CHAPTER FOUREvaluationPre Test method that the writer used are by literature review FGD with 8 passengers of public transport aged 18 24 years old and interview with Christian Sugiono Meanwhile the writer will do the evaluation by analyzing YouTube Analytics and FGD with 10 passengers of public transport CHAPTER FIVEBudgettingThe budget of this prototype is Rp 1 250 000 Meanwhile the budget for each webisode is estimated to be about Rp 5 115 000 and Rp 25 575 000 for each season The minimum revenue comes from YouTube Advertisements is Rp 7 200 000 webisode The Budget for evaluation is estimated to be about Rp 500 000 , EXECUTIVE SUMMARYCHAPTER ONESituation AnalysisPublic Transport is related with people rsquo s socio economic life Research shows that there are many public transport that still can not make the passengers feel comfortable and safe By the increase of the internet users in Indonesia the writer decided to distribute this show on the internet YouTube CHAPTER TWOBenefits and GoalsThe main benefit of this show is to give entertainment and information for the passengers of public transport in Indonesia by using the internet with the main goal is to make the better public transportation CHAPTER THREEThe Development of Prototype The development of this prorotype is a video with video blogging format about a college student named Pepe 21 years old who tells about the things that he can find in public transport that he can not find when he is driving his car by himself CHAPTER FOUREvaluationPre Test method that the writer used are by literature review FGD with 8 passengers of public transport aged 18 24 years old and interview with Christian Sugiono Meanwhile the writer will do the evaluation by analyzing YouTube Analytics and FGD with 10 passengers of public transport CHAPTER FIVEBudgettingThe budget of this prototype is Rp 1 250 000 Meanwhile the budget for each webisode is estimated to be about Rp 5 115 000 and Rp 25 575 000 for each season The minimum revenue comes from YouTube Advertisements is Rp 7 200 000 webisode The Budget for evaluation is estimated to be about Rp 500 000 ]"

"RINGKASAN EKSEKUTIFBagian 1 : Analisis SituasiPenggunaan media sosial oleh anak yang belum berusia 13 tahun memiliki bahaya besar. Selain resiko ada juga dampak yang ditimbulkan pada anak, sehingga sebaiknya orangtua dapat mencegah hal ini terjadi. Untuk mengatasi hal tersebut, perlu adanya literasi digital bagi orangtua untuk mecegah anak memiliki media sosial. Hasil riset membuktikan bahwa hal ini bisa dilakukan melalui pembuatan sebuah webseries yang bertema edukasi bagi orangtua. Bagian 2 : Tujuan dan ManfaatTujuan utamanya ialah menumbuhkan kesadaran pada orangtua agar mencegah anak menggunakan media sosial. Dan program ini bisa bermanfaat bagi khalayak dan menjadi pilihan alternatif dari tontonan lain. Bagian 3 : Protoype yang DikembangkanProgram webseries drama ini memiliki 13 episode yang bercerita tentang seorang anak bernama Nina yang keranjingan media sosial. Setiap episodenya akan mengangkat satu tema mengenai dampak maupun resiko bagi anak saat menggunakan media sosial di usia yang belum diperbolehkan. Bagian 4 : Media Pre-Test dan Rencana EvaluasiPendekatan kuantitatif dengan metode survey digunakan dalam melakukan media pre-test. Evaluasi dilakukan melalui pantauan secara online dan Focus Group Discussion. Bagian 5 : AnggaranAnggaran yang diperlukan untuk memproduksi satu episode ialahRp. 2.186.000 sehingga biaya untuk eksekusi 13 episode ialah Rp. 32.240.000,-. Perkiraan pendapatan yang diperoleh ialah Rp. 4.400.000,- setiap episode

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EXECUTIVE SUMMARY

Part 1 : Situation AnalyzeChildren under 13 years old had a great danger when they use social media. In addition there is also a risk of impact on children, so parents should be able to prevent this. Parents need digital literacy so they could prevent children to have social media. The research revealed that digital literacy could be done through the creation of a webseries.

Part 2 : Function and Purpose in Developing The Prototype The main purpose is to raise awareness on parents to prevent children from using social media. And this program can be useful for the public and program television alternative choice.

Part 3 : Prototype That Developed Webseries drama show has 13 episodes that tells the story of a girl named Nina nut by social media. Each episode will set up one theme about the impact and risks for children when using social media.

Part 4 : Pre Test and Evaluation Quantitative approach with survey method used in this Media Pre Test. Evaluation is done through online monitoring and Focus Group Discussion.

Part 5 : Budget The budget required to produce one episode isRp. 2.186.000, so that the cost for the execution of 13 episodes isRp. 32.240.000, . Estimated earned income is Rp. 4,400,000, each episode "

"ABSTRAKTugas Karya Akhir ini merupakan karya penulisan yang menjelaskan tentang kasus intimidasi anak-anak di lingkungan sekolah, yang diwujudkan dalam tayangan webseries kampanye video. Data riset pendukung Tugas Karya Akhir ini menggunakan metode kajian literatur dan kuantitatif. Tugas Karya Akhir ini bertujuan untuk memberikan informasi, inspirasi, dan gambaran tentang fenomena isu sosial terkait intimidasi yang terjadi di lingkungan sekolah.

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ABSTRACTThis final project is the task that describes cases of children intimidation in school, which is manifested in webseries show in the form of video campaign. The research data that support the task are from literature review and quantitative method. This final project aims to provide information, inspiration, and an overview phenomenon of social issues related to students intimidation bullying that occurs in school."

"BAGIAN 1 AnalisisSituasi: Berangkat dari perkembangan industri penyiaran Indonesia yang semakin homogen dalam menyajikan konten musik yang berkualitas, penulis merasa tergerak untuk menyajikan sebuah acara musik baru yang fresh dan dinamis. Hasil riset menunjukkan bahwa golongan netizen di Indonesia semakin bertumbuh dan riset ini mendorong penulis untuk memasukkan prototype tayangan musik "Live at Jaya" ini bukan hanya ke televisi terrestrial, namun juga ke jalur siar (Platform) Mobile Device dan YouTube.com.BAGIAN 2Manfaat dan Tujuan Pengembangan Prototype: Manfaat utama dari pengembangan prototype ini adalah untuk menambah wawasan bagi penikmat dan pecinta musik Indonesia atas adanya macam-macam genre musik yang tersedia untuk mereka dengarkan. Sementara tujuan utama pengembangan prototype ini adalah Menstimulasi pemirsa agar dapat mencerna musik Indonesia yang lebih berkualitas dan bervariasi. BAGIAN 3Prototype yang Dikembangankan: Prototype yang dikembangkan adalah tayangan musik berjudul "Live at Jaya" yang mengedepankan sajian musik live yang intim dengan pemirsanya serta menyajikan jenis musisi yang tidak sama dengan program musik di televisi swasta pada umumnya. BAGIAN 4Pre-Test dan Evaluasi: Pre-test dilakukan dengan Analisis data rating dan share yang dikeluarkan oleh lembaga Nielsen dan melakukan wawancara pakar. Selain dua cara tadi, penulis juga melakukan perancangan posttest dengan kuesioner. BAGIAN 5Anggaran: Anggaran pembuatan prototype ini adalah: Rp 800.000,- Rencana Anggaran produksi untuk satu episode adalah Rp 21.600.000,-. penghitungan keuntungan program ditetapkan melalui sebuah target yang dinamakan target revenue.

---

PART 1

Situation Analysis: Indonesian music program on TV is highly homogenized. While the variety of music, knowingly, is deeply rooted in Indonesia. It is, therefore, urgently needed to have a music program that embraces the potential local independent musicians. Furthermore, research shows that Netizen in Indonesia is growing rapidly. Unsurprisingly, such content also exists in digital platform beside the mainstream platform, i.e., terrestrial television.

PART 2

Benefits and Goals of developing the Prototype: Amongst the various genres in music, the prototype program offers to raise the awareness of independent musicians as the alternative. That is the main Benefit of the produced prototype. As for the main Goal of this prototype is to stimulate the music lovers to appreciate other musicians that might not be as popular as the ones in the mainstream television programs, as well as indulging their sense with more varied and high quality Indonesian music.

PART 3

The development of Prototype: The prototype called "Live at Jaya" that promotes music shows whose fans intimately connect with the musicians. Such show is an alternative to general music programs in commercial stations.

PART 4

Pre-Test dan Evaluation: Pre-test was conducted by analyzing Nielsen’s ratings and share also interviewing experts and practitioners to gain better understanding and insight regarding producing music program. As for the post-test, distributing questionnaires among target audience is the method to evaluate the developed prototype.

PART 5

Budgeting: The budget for this prototype is Rp 800.000,-. The planned budget for an episode is Rp 21.600.000,-. The calculation of the program profits is set by a target called Target Revenue."

"Indonesia memiliki banyak kekayaan tradisional mulai dari Sabang sampai Merauke namun sangat disayangkan pengarsipan dari naskah dan tulisan ke bentuk video tidak diatur dengan baik Untuk mencegah dan menghindari hilangnya tradisi terutama dalam catatan tari dan legenda atau kisah dibaliknya harus segera dilakukan upaya pembuatan video dalam upaya untuk melestarikan ide ide budaya berbentuk nonmaterial di Indonesia 'CeriTari' merupakan prototype sebuah program dokumenter video dengan anggaran yang rendah namun memiliki semangat yang tinggi dalam rangka melestarikan kebudayaan tradisional Indonesia khususnya di catatan tarian dan kisah dibalik tarian yang ada di berbagai daerah seperti Betawi Dayak hingga Papua 'CeriTari' adalah sebuah proyek percontohan yang akan diajukan sebagai proposal untuk Kompas TV sebagai pipa distribusi yang peduli akan warisan budaya Indonesia Manfaat dan tujuan dari program 'CeriTari' adalah memberikan informasi serta pengenalan mengenai tarian tradisional dan cerita yang terkandung di dalamnya kepada khalayak Program ini memiliki tema besar yang secara tidak disadari tidak pernah lepas dari kehidupan sehari hari yaitu tari sehingga khalayak tertarik untuk menyaksikan program ini karena tarian merupakan sesuatu yang tidak pernah lepas dari kehidupan sehari hari.

---

Indonesia provides a wide range of products of rich traditions from Betawi to Papua Unfortunately the archiving from manuscript to videos is not well arranged To avoid fading out traditions especially in traditional dance and the story behind them a video for preserving the ideas intagible products of Indonesia must be initiated 'CeriTari' is a prototype video documentary program with low budget but high enthusiasm to archive Indonesian traditions especially in traditional dance and the story behind them from various areas like Minang Sumatra to Betawi Java to Papua It is a pilot project as a proposal to Kompas TV as a distribution pipe that is concerned about Indonesia's cultural heritage The benefits and goals from developing this program is to give an information and introduction about traditional dance to the audience This program has theme about traditional dance which is still rare on our television programs"

"BAGIAN 1Analisis SituasiFenomena eskapisme pada masyarakat urban makin marak terjadi, hal ini di dukung oleh desakan, himpitan dan permasalahan sosial di kota metropolitan, akibatnya banyak masyarakat yang melakukan berbagai macam cara untuk melakukan eskapisme, program reality show ini akan mengulas berbagai macam cara eskapisme yang menarik sehingga dapat dijadikan inspirasi untuk melakukan eskapisme di kota besar. BAGIAN 2Manfaat dan Tujuan Pengembangan PrototypeManfaat utama pengembangan prototype ini adalah untuk menjadi inspirasi bagi masyarakat yang jenuh dengan rutinitas kota yang penat yang ingin mencari kesegaran baru. Tujuan utama pengembangan prototype ini adalah untuk membuat suatu program hiburan di televisi Indonesia yang tidak hanya menghibur namun juga menginspirasi. BAGIAN 3Prototype yang DikembangankanPrototype yang dikembangkan adalah prototype tayangan reality show yang berjudul “Great Escape” yang bercerita tentang perjuangan 3 orang laki-laki yang selalu ingin lari dari desakan dan himpitan Ibu Kota. BAGIAN 4Pre-Test dan Rencana EvaluasiPre-test dilakukan dengan menggunakan kuisioner dan melakukan wawancara praktisi. Sementara rencana evaluasi program akan dilakukan dengan metode focus group discussion ( FGD). BAGIAN 5AnggaranAnggaran pembuatan prototype ini sebesar Rp 1.150.000,- . Rencana anggaran produksi program untuk satu episode sebesar Rp 32.500.000,-. Penghitungan pendapatan program bukannya dihitung melainkan ditetapkan berupa target revenue.

---

PART 1

Situation Analysis

The phenomenon of escapism was a often occurs in urban society , it is supported by the insistence, crush and social problems in metropolitan, as a result many people doing eskapisme in various ways, this reality program will review fun ways of eskapisme so that inspiring perform eskapisme in the big city.

PART 2

Benefits and Goals of the developing Prototype.

The main benefit of this prototype development is inspiring for people to bore with the routine who want to refreshing. The main purpose of prototype development is to create an entertainment program on Indonesian. television that not only entertain, but also inspiring. television that not only entertain, but also inspire.

PART 3

The development of Prototype

Prototype "The Great Escape" which tells the story of the struggle of three men always runs away from insistence and pressure of Capital.

PART 4

Pre-Test and Evaluation

The pre-test was implemented use a survey by means of questionnaires and interviews practitioners. While the program evaluation plan will be carried out by the method of focus group discussion (FGD).).

PART 5

Budgeting

This prototype budget of Rp 1.150.000, -. Plan program production budget for one episode of Rp 32.5 million, -. Calculated program income calculation but instead set a revenue target."

"BAGIAN 1Analisis Situasi: Musik indie Indonesia sedang mengalami perkembangan yang baik. Lahirnya banyak fan base, prestasi yang ditorehkan oleh para musisinya, serta kualitas tinggi dari karya yang dibuat oleh para musisi merupakan hal yang mendukung pernyataan tersebut. Hasil riset menunjukkan bahwa drama masih jadi format tayangan yang paling disenangi masyarakat Indonesia. Membuat program drama film bertema lagu-lagu indie merupakan paduan yang baik untuk pembuatan suatu program TV. BAGIAN 2Manfaat dan Tujuan Prototype Yang Dikembangkan: Pembuatan prototype ini adalah untuk memberikan alternatif hiburan bagi penonton Indonesia dalam bentuk tayangan drama dengan tema yang tidak sama dengan kebanyakan. Selain itu, pembuatan prototype ini ingin turut memberdayakan musik indie lokal Indonesia. BAGIAN 3Prototype Yang Dikembangkan: Prototype yang dibuat adalah tayangan drama film berjudul Songs episode “Kita adalah Sisa-Sisa Keikhlasan yang Tak Diikhlaskan”. Program Songs ini adalah drama film yang mengangkat cerita atau tema dari lagu-lagu indie lokal. BAGIAN 4Pre-test dan Evaluasi: Metode pre-test yang digunakan adalah dengan riset menggunakan kuisioner serta analisis data Nielsen. Sementara usulan metode evaluasi adalah dengan focus group discussion (FGD) dan analisis data Nielsen. BAGIAN 5Anggaran: Anggaran pembuatan prototype ini adalah Rp1.017.000,-. Rencana anggaran penerbitan media per episodenya adalah Rp40.312.500,-. Prakiraan pendapatan adalah dari television commercial (TVC) spot dan built-in product. Rencana anggaran evaluasi yaitu Rp5.060.000,-.

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PART 1

Situation Analysis: Indie music has grown rapidly in recent years as there is an increased evidence of fan base communities, achievements, and high quality of music among the young in Indonesia. Recent research suggests that Indonesian television dramas have been viewer’s most favorite genre over the past years. Hence, creating a collaboration program that involves the above-mentioned popular genres can positively generate television viewers’ satisfaction and raise new awareness for the television broadcasting industry.

PART 2

Benefits and Goals of Developing Prototype: This prototype is produced with the aim of increasing the Indonesian viewers’ awareness of the alternative theme for television dramas. Considering that the popularity of Indie music continues to grow, it is important to note that the prototype is also created to support local indie music communities.

PART 3

The Developing Prototype: The prototype is called Songs and its first episode is based on Payung Teduh’s single Kita adalah Sisa-Sisa Keikhlasan yang Tak Diikhlaskan which translated as We are The Remains of Honesty that was Half-heartedly Released. Payung Teduh is currently one of the most popular Indie bands in the country.

PART 4

Pre-Test and Evaluation: Pre-test method was performed through a series of questionnaire, whereas focus group discussion (FGD) was organized for the evaluation method. The analysis data from Nielsen was used as the reference of the above-mentioned methods.

PART 5

Budget: There are three briefs overview of what the budget involves. The prototype cost is calculated at Rp1.017.000,-. The media publication for each episode will roughly costs Rp40.312.500,-. The estimated income will be obtained from television commercial (TVC) spots and built-in products. An approximate calculation of the evaluation is Rp5.060.000,-."

"Tujuan dari pembuatan tugas karya akhir ini adalah untuk merancang sebuah program televisi yang baik dan aman ditonton oleh anak-anak dari segi konten hingga pembuatannya. 1. Analisis SituasiAnak-anak sebagai penonton televisi seharusnya bisa mendapatkan keuntungan dan manfaat dari menyaksikan acara televisi. Kondisi di Indonesia dengan sedikitnya tayangan anak yang merupakan produksi dalam negeri dan inhouse membuat kendali atas kualitas tayangan kurang dapat dilakukan. 2. Manfaat dan Tujuan Pengembangan ProgramManfaat dan tujuan dari pengembangan program adalah untuk mengenalkan konsep reuse dalam pembuatan sebuah karya. Selain itu, penontong (anak-anak, orang tua, guru) mendapatkan manfaat dari program ini dan menerapkannya dalam kehidupan sehari-hari. 3. Prototype yang Dikembangkan Prototype yang dikembangkan berjudul "TEMBIKAR" yang berisi tutorial untuk anak-anak mengenai pembuatan karya yang memanfaatkan barang bekas. Program ini memiliki item unik seperti "Kotak Misteri", "Detektif Tembikar" dan "Surat Sahabat Tembikar". 4. Evaluasi- Wawancara Pakar (wawancara Delphi) merupakan metode pretest dalam Tugas Karya Akhir ini. Tujuan dari pretest ini adalah untuk menggali pengalaman Pakar dalam memproduksi program anak dan juga menggali mengenai perkembangan kognitif anak. - Evaluasi dilakukan terhadap 30 anak dengan metode penayangan prototype lalu pengisian kuesioner sederhana oleh anak-anak.5. Anggaran- Anggaran pembuatan prototype sebesar Rp. 498.150,-- Perkiraan anggaran untuk satu episode sebesar Rp 10.650.000,-

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The goal of making this assignment is to design a television program that proper and child friendly. It contains the idea to the production.

1. Situation Analysis

Children must get advantage and benefit from watching television. There are only a handful of children"s programs in Indonesia. They are rarely made by the TV station therefore it is difficult to control the content.

2. Benefits and Goals of The Program Development The benefits and goals of the program development are to give Indonesian children a concept of "reuse" in making handicrafts. The viewers (children, parents, teachers) have better alternative in watching TV experience.

3. The Prototype Development The prototype that is titled "TEMBIKAR" which contains tutorial for children about making handicrafts from used materials. This program consist of unique items such as "Kotak Misteri", "Detektif Tembikar" and "Surat Sahabat Tembikar".

4. Evaluation

- Expert interview (Delphi interview) is the method for the pretest. Its purpose is to explore the experts" experiences in dealing with children's TV production and children"s cognitive development.

- Evaluation is conducted on 30 children with a method of prototype screening and simple questionnaire filled by the children.

5. Budget

- Budget of making the prototype is Rp. 498.150,-

- Estimated budget for one episode is Rp 10.650.000,-"

"Perkembangan industri hiburan dalam penyiaran Indonesia telah melahirkan satu profesi baru yaitu penonton bayaran Fenomena ini menginspirasi penulis untuk mengangkat fenomena ini kedalam sebuah tayangan televisi Hasil riset menunjukan bahwa format terbaik untuk mengembangkan ide cerita tentang penonton bayaran ini adalah drama dan bentuk tayangan yang paling sesuai adalah komedia situasi Untuk itu penulis memutuskan untuk membuat prototype program komedi situasi tentang penonton bayaran Manfaat utama pengembangan prototype ini adalah untuk menjadi inspirasi bagi masyarakat yang menontonnya karena bercerita tentang perjuangan mimpi Tujuan utama pembembangan prototype ini adalah untuk membuat suatu program hiburan di televisi Indonesia yang tidak hanya menghibur namun juga menginspirasi Prototype yang dikembangkan adalah prototype tayangan komedi situasi berjudul ldquo The Penontons rdquo yang bercerita tentang perjuangan mimpi tiga sekawan penonton bayaran yaitu Ririn Oncom dan Benita Program ini diproyeksikan untuk tayang di Trans TV pada jam 17 00 17 30 Untuk mendapatkan pembuktian ilmiah bagi pengembangan prototype ini dilakukanlah pre test dan evaluasi Pre test dilakukan dengan mengolah data Nielsen dan melakukan wawancara pakar Sementara evaluasi dilakukan dengan metode survey kepada 50 sample target khalayak walaupun pada prakteknya metode evaluasi prototype semacam ini jarang dilakukan kecuali program tersbut bersifat eksperimental Anggaran pembuatan prototype ini sebesar Rp 1 200 000 Rencana anggaran produksi program untuk satu episode sebesar Rp 76 800 000 Penghitungan pendapatan program bukannya dihitung melainkan ditetapkan berupa Target Revenue Anggaran pelaksanaan evaluasi prototype sebesar Rp 2 640 000

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Development of the entertainment industry in Indonesia has made a new profession called paid audience This phenomenon inspired the writer to make a programme based on the story of the paid audience Research said the best television format of television programme is Drama and the best form of drama is situational comedy sitcom So the writer decided to produce a prototype of sitcom based on comedic experience of the paid audience The main benefits of the developing prototype is to inspire the viewer because this programme tells us the lessons learned of the paid audience The main goal of this developing prototype is to make a programme that not only entertaining but also inspiring The development of prototype is a sitcom narrates the stories of Ririn Oncom and Benita as paid audience This program called ldquo The Penontons rdquo and planned to be aired on Trans TV at 5 5 30 pm Pre test of this prototype is conducted to analyse the data from Nielsen and to emphasize the using sitcom by having interview with the experts Then evaluation is by handing out questionnaire to 50 respondents However this kind of evaluation is actually rare in the real television industry except if the programme is experimental The prototoype budget is Rp 1 200 000 The estimation of program production is Rp 76 800 000 for each episode The revenue estimation of a program doesn rsquo t need to be counted it is set and called as Target Revenue The prototype evaluation budget is Rp 2 640 000 "

"Permasalahan di Indonesia sudah sangat kompleks dan mencakup berbagai bidang, mulai dari hukum, ekonomi, sosial, budaya dan kemasyarakatan. Untuk mengatasi masalah-masalah tersebut, diperlukan pembenahan Karakter Bangsa yang tidak hanya menjadi program pemerintah, melainkan menjadi tiap individu masyarakat Indonesia. Hasil riset memperlihatkan jika pembenahan karakter Bangsa bisa dilakukan melalui tayangan yang mendidik dan bernilai positif, untuk itu penulis memutuskan untuk membuat pilot episode program "Menjadi Indonesia" yang mengusung tema sosial, melalui salah satu saluran komunikasi terbesar sekarang ini, yakni internet.Manfaat utama dari pengembangan pilot episode ini adalah untuk menyediakan tontonan alternatif pada masyarakat yang dapat menjadi bahan pembelajaran terhadap karakter Bangsa yang ideal. Tujuannya menjadi salah satu tayangan inspiratif, sekaligus menghibur yang membawa pesan positif untuk merubah karakteristik Bangsa Indonesia ke arah yang lebih baik.Pilot episode yang dikembangkan adalah tayangan webseries dengan genre reality show yang mempunyai misi utama mengajak para pemuda Indonesia untuk ikut ke dalam berbagai kegiatan positif yang diadakan oleh organisasi sosial dan menunjukkan kepedulian mereka melalui aksi nyata.Metode pre-test yang digunakan adalah penelitian kuantitatif dengan menyebarkan kuesioner pada target khalayak. Untuk evaluasi, penulis menggunakan metode Focus Group Discussion untuk mengetahui apakah program sudah sesuai dengan harapan target khalayak.Anggaran dalam pembuatan pilot episode menghabiskan dana sebesar Rp. 210.000. Untuk anggaran penerbitan media membutuhkan biaya sebesar Rp. 8.200.000 (per musim) dan Rp.1.640.000 (per episode). Anggaran Evaluasi diperkirakan akan memakan dana sebesar Rp. 3.300.000.

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Problem in Indonesia have become very complicated, covering a numbers of aspects such as law, economics, social, culture, and the citizen itself. In order to solve the problems, there is a need of building the nation’s character, witch is the responsibilities not only for government, but also for every Indonesian people in general. The research shows that an improvement in character of a nation can be done by giving a good program to the people. In order to do that, writer decided to make a pilot program “Menjadi Indonesia”, a program about delivering some social problems through the biggest communication channel nowadays, internet.

The main function of developing this prototype is to provide an alternative show for people that can be considered as an ideal character for the nations. Afterwards, the purpose is to become an inspirational program for people in common and also to entertain them by delivering some positive messages. Some social organizations will hold that activity to show their care by doing some real actions.

The prototype is about a reality show in web series program, that has a main mission to guide the young generation so that they will join a certain positive activities. Some social organizations will hold that activity to show their care by doing some real actions.

Pre test method of this project was using quantitative research. It was done by giving some questionnaire to the public as the target. For evaluation, writer will used Focus Group Discussion Method to know whether their program is already fit with what people want.

To finish this prototype, the writer has to spend Rp 210.000 in total. To publish the program, the writer spent for about Rp 8.200.000 for each season and Rp 1.640.000 for each episode. The Budget for evaluation is predicted to be about Rp3.300.000."