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"ABSTRAKTesis ini membahas dampak masuknya maskapai berbiaya murah low-cost carrier terhadap perubahan jumlah penumpang internasional pada rute-rute penerbangan internasional di kawasan Asia Tenggara dan Asia Timur. Dengan memanfaatkan data dari 30 bandara internasional di Asia Timur dan Asia Tenggara serta analisis fixed-effect, penelitian ini mampu membuktikan bahwa masuknya maskapai tersebut mampu meningkatkan jumlah penumpang internasional secara signifikan. Namun demikian, dampak positif ini akan sedikit terkoreksi ketika jarak antara bandara asal dan bandara tujuan semakin jauh. Penelitian ini juga menemukan bahwa bertambahnya jumlah maskapai berbiaya murah pada rute-rute internasional jarak pendek mampu meningkatkan jumlah penumpang dengan signifikan

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ABSTRACTThis master thesis studies the impact of low cost carrier LCC on the change of international air passenger movements in Southeast Asia and East Asia. By using data of 30 major international airports in Southeast Asia and East Asia and employing fixed effect model, this research is successful in finding the fact that LCC entry causes number of international air passenger to increase significantly. This impact however, is moderated as distance between origin and destination airports becomes longer. Furthermore, it is found that additional LCC company is effective to increase number of international air passenger for relatively short distance route"

"ABSTRAKMaskapai penerbangan berbiaya murah atau Low Cost Carriers (LCC) saat ini tengah menjadi primadona ditambah di dengan penetrasi internet dan e-commerce yang terus mengalami perkembangan signifikan, konsumen digital Indonesia pun sangat menikmati belanja online terutama jika menyangkut tentang berpergian travelling. Penelitian ini dilakukan untuk menganalisis sekaliguas membandingkan faktor-faktor apa saja yang memengaruhi intensi penggunaan Website Low Cost Carrier dalam pembelian tiket secara online dengan mengaplikasikan the unified theory of acceptance and use of technology (UTAUT 2) yang menggunakan variabel dasar seperti performance expectancy, effort expectancy, social influence, facilitating conditions, hedonic motivation, habit, consumers? innovativeness, trust (information qualiy, perceived security, perceived privacy), dan price value. Penelitian ini menggunakan dua studi kasus yakni Air Asia dan Lion Air Indonesia. Responden merupakan orang-orang yang pernah melakukan pembelian secara online melalui kedua website tersebut dalam kurun waktu 6 (enam) bulan terakhir. Metode pengolahan data menggunakan Structural Equation Modelling (SEM). Hasil dari penelitian menunjukkan bahwa kedua website sama-sama memiliki pengaruh yang signifikan pada variabel performance expectancy, trust (information quality dan perceived security) serta habit untuk website Air Asia dan price saving untuk website Lion Air.

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ABSTRACTLow budget airlines or low cost carriers (LCC) has now become a new sensation plus the significant development of internet penetration & e-commerce, digital consumers in Indonesia are really enjoying to purchase online espescially to purchase travelling things. The aim of this research is to analyzing and also comparing factors which affect the use intention of low cost carrier website on online ticket purchasing by applying the unified theory of acceptance and use of technology (UTAUT 2) which use primary variables such as performance expectancy, effort expectancy, social influence, facilitating conditions, hedonic motivation, habit, consumers? innovativeness, trust (information qualiy, perceived security, perceived privacy), and price value.This research use two study cases, Air Asia and Lion Air Indonesia. The respondents are people who had been using Air Asia or/and Lion Air website for purcahsing ticket during the last six months. Structural Equation Modelling (SEM) is used to process the data. The results of this research shows that both Air Asia and Lion Air website has positive effects on performance expectancy, trust (information quality dan perceived security) also habit for Air Asia website only and price saving for Lion Air website only;"

"Kompetitifnya industri penerbangan di Indonesia menyebabkan maskapai penerbangan memerlukan loyalitas penumpang sebagai salah satu kunci untuk bertahan dalam industri penerbangan yang kompetitif. Untuk mencapai passengers loyalty diperlukan kepuasan pelanggan yang mana dapat dicapai dengan meningkatkan service quality. Tujuan dari penelitian ini adalah untuk menganalisis mengenai hubungan pengaruh antara Airline service quality terhadap passengers loyalty melalui passengers satisfaction sebagai variabel mediasi pada penumpang maskapai Super Air Jet. Penelitian ini mengunakan pendekatan kuantitatif, melalui teknik purposive-sampling yang dilakukan pada sebanyak 181 responden melalui penyebaran kuesioner secara online mengunakan platform Google Form. Data yang dikumpulkan kemudian dioleh mengunakan IBM SPSS dan SmartPLS melalui analisis statistic deskriptif dan analisis statistic inferensial mengunakan metode Structural Equation Modelling (SEM) dengan pendekatan Partial- Least Square (PLS-SEM). Hasil analisis data menunjukan bahwa terdapat pengaruh positif dan signifikan antara airline service quality terhadap passengers loyalty melalui passengers satisfaction sebagai variable mediasi pada penumpang maskapai Super Air Jet.

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The competitiveness of the aviation industry in Indonesia causes airlines to require passenger loyalty as one of the keys to survive in a competitive aviation industry. To achieve passenger loyalty, customer satisfaction is needed which can be achieved by improving service quality. The purpose of this study was to analyze the influence relationship between airline service quality on passenger loyalty through passenger satisfaction as a mediating variable for Super Air Jet airline passengers. This research uses a quantitative approach, through a purposive-sampling technique which is carried out by 181 respondents through online questionnaires using the Google Form platform. The data collected was then processed using IBM SPSS and SmartPLS through descriptive statistical analysis and inferential statistical analysis using the Structural Equation Modeling (SEM) method with the Partial-Least Square (PLS-SEM) approach. The results of data analysis indicate that there is a positive and significant influence between airline service quality on passenger loyalty through passenger satisfaction as a mediating variable for Super Air Jet airline passengers."

"Dunia penerbangan mengalami kenaikan jumlah konsumen sejak kehadiran penerbangan berbiaya murah. Banyak perusahaan yang menyediakan jasa dengan konsep penerbangan murah. Persaingan yang begitu ketat membuat perusahaan berlomba untuk mendapatkan pelanggan. Disamping itu permasalahan juga masih terjadi pada industri penerbangan nasional. Keterlambatan jam penerbangan, keselamatan penerbangan, dan sikap tidak professional dari maskapai yang beroperasi di Indonesia menjadi permasalahan yang harus diselesaikan. Dalam penelitian ini, peneliti akan menguji Brand Credibility, Affective Commitment, dan Decision Convenience terhadap Purchase Intention. Olah data penelitian ini menggunakan metode PLS-SEM. Hasilnya, Brand Credibility memiliki pengaruh positif terhadap Affective Commitment, Decision Convenience, dan Purchase Intention pada brand Air Asia dan Citilink. Pada brand Lion Air, Brand Credibility memiliki pengaruh positif terhadap Affective Commitment dan Decision Convenience. Selain itu Affective Commitment dan Decision Convenience memiliki pengaruh positif terhadap Purchase Intention pada brand Lion Air. Pada brand Air Asia dan Citilink, Decision Convenience memiliki pengaruh positif terhadap Purchase Intention.

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The aviation world has experienced an increase in the number of consumers since the presence of low cost airlines. Many companies provide services with low cost carrier concept. Competition is so fierce that companies need to struggle harder to get customers. Besides, the problems also still occur in the national aviation industry. The flight delays, flight safety and unprofessional attitudes of airlines operating in Indonesia are a matter to be solved. In this study, researcher will testify about Brand Credibility, Affective Commitment, and Decision Convenience to Purchase Intention. This research is using PLS SEM as its method. As a result, Brand Credibility has a positive influence on Affective Commitment, Decision Convenience, and Purchase Intention on Air Asia and Citilink brand. In the Lion Air brand, Brand Credibility has a positive influence on Affective Commitment and Decision Convenience. In addition, Affective Commitment and Decision Convenience have a positive influence on Purchase Intention on Lion Air brand. In Air Asia and Citilink brand, Decision Convenience has a positive influence on Purchase Intention."

"Skripsi ini bertujuan untuk menganalisis kualitas pelayanan transportasi maskapai pada kelas low-cost carrier di Indonesia dengan mengukur persepsi dan ekspektasi konsumen. Penelitian ini dilakukan dengan menerapkan model Pakdil dan Ozlem (2007). Variabel penelitian dimensi kualitas pelayanan maskapai yang didapatkan dari model, disesuaikan dengan pendapat beberapa ahli. Beberapa pendapat tersebut dielaborasi menggunakan bantuan metode AHP. Dari hasil penyesuaian krteria, terjadi pengurangan kriteria pada tiga dimensi dari kedelapan dimensi yang ada. Analisis kualitas pelayanan maskapai pada penelitian ini membuktikan bahwa nilai ekspektasi dan persepsi konsumen masih berbeda secara signifikan. Perbedaan yang signifikan antara nilai persepsi dan ekspektasi mengindikasikan layanan yang kurang berkualitas. Dimensi Responsiveness menjadi dimensi yang menyumbang nilai kesenjangan terbesar diikuti oleh dimensi flight patterns, empathy, reliability and assurance, image, dan availibility.

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This study analyzes service quality of low-cost carrier airline in Indonesia through measuring consumer expectation and perception. This study was conducted using Pakdil and Ozlem (2007) model. Based on the model, the research variable consist of airline service quality dimensions adjusted by expert judges. The expert judges elaborated with AHP methods. The result adjusting process are criteria reduction in three dimensions out of eight dimensions existing airline service quality. The airline service quality analysis in this study prove that consumer expectation and perception have a significant difference. The significant difference between expectations and perceptions score indicates that airline service quality is bad. Responsiveness dimension is a dimension with biggest gap value, followed by flight patterns, empathy, reliability and assurance, image, and availibility."

"The ASEAN Open Skies agreement is included in the ASEAN Economic Community?s blueprint and will be implemented in 2015. This study is intended to assist Citilink - an Indonesian low-cost carrier airline - in measuring its level of awareness and analyzing its SWOT towards the ASEAN Open Skies Policy 2015. This descriptive study utilizes quantitative and qualitative approaches and collected data from both primary and secondary sources. Questionnaires were distributed to Citilink Staff and analyzed using IBM SPSS and SPSS Amos. The awareness level of Citilink staff towards the ASEAN Open Skies Policy turned out to be high and the knowledge factor significantly influenced the awareness level. The study identified both benefits and drawbacks to the implementation of the ASEAN Open Skies Policy; however, Citilink already holds a good position as an Indonesian low-cost carrier and must pursue an aggressive strategy to maximize opportunities so that it can compete successfully at the regional level."

"Layanan Low cost carrier telah membentuk kembali lingkungan industri penerbangan yang kompetitif dalam liberalisasi pasar persaingan dan telah membuat dampak yang signifikan di dalam pasar penumpang, yang sebelumnya telah sebagian besar dikuasai oleh layanan Full Service. Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh citra merek terhadap minat beli konsumen yang dikaitkan dengan layanan LCC. Penelitian menggunakan pendekatan kuantitatif dengan menyebarkan kuesioner kepada 100 masyarakat umum dengan analisa eksplanatif dan regresi linier sederhana. Hasil penelitian menunjukkan bahwa citra merek memiliki pengaruh positif yang signifikan terhadap minat beli konsumen. Citra merek mempengaruhi minat beli konsumen sebesar 33.1% dan sisanya sebesar 66.9% dipengaruhi oleh faktor lain.

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Low cost carriers have reshaped the airline industry competitive environment within liberalised markets and have made significant impacts in the world?s domestic passenger markets, which had previously been largely controlled by full service network carriers. LCC services in this study would be associated with the brand image that affects purchase intention. This study uses a quantitative approach by distributing questionnaires to 100 general society with explanative analysis and simple linear regression. The results showed that brand image has a significant positive effect toward purchase intention. Brand image effect purchase intention equal to 33.1% and the residue equal to 66.9% influenced by other factors."

"Penelitian ini bertujuan memberikan bukti terkait adanya efek moderasi headquarter regional culture pada pengaruh kinerja CSR terhadap kinerja keuangan low cost (LCC) dan full service (FSC) air-carrier. Hubungan tersebut diuji dengan moderated regression analysis terhadap sejumlah 200 observasi data panel dari 12 perusahaan LCC dan 28 perusahaan FSC pada periode 2015-2019. Hasil penelitian menunjukkan bahwa budaya power distance index, long term oriented, masculinity dan indulgence memperlemah pengaruh negatif CSR terhadap ROA LCC dan memperlemah pengaruh positif CSR terhadap kinerja keuangan FSC (ROA dan Tobin’s Q). Budaya long term oriented dan indulgence juga memperlemah pengaruh positif yang tidak signifikan dari CSR terhadap Tobin’s Q LCC, sementara budaya power distance index dan masculinity memperkuat pengaruh tersebut.

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This research aims to provide evidence related to the moderating effect of headquarter regional culture in the relationship of ESG performance and financial performance of low-cost carrier/LCC and full-service carrier/FSC. This relationship was investigated using moderated regression analysis on panel data of 200 observations from 12 LCC companies and 28 FSC companies in the 2015-2019 period. The results showed that the culture of power distance index, long term oriented, masculinity and indulgence weakened the negative impact of CSR on LCC’s ROA and weakened the positive impact of CSR on FSC's financial performance (ROA and Tobin's Q). Long-term oriented and indulgence culture also weakened the insignificant positive impact of CSR on LCC’s Tobin's Q, while power distance index and masculinity culture strengthened this influence."

"Tujuan Penelitian ini adalah untuk mengidentifikasi faktor-faktor yang signifikan mempengaruhi penurunan profitabilitas PT XY selama tahun 2016-2017 dan memberikan rekomendasi untuk membantu perusahaan dapat memperbaiki dan mengoptimalkan kinerja keuangannya di tengah ketatnya persaingan industri penerbangan. Penelitian ini dilakukan dengan menggunakan metode studi kasus pada salah satu perusahaan penerbangan berbiaya rendah (LCC) di Indonesia. Data yang digunakan dalam penelitian ini berasal dari data internal perusahaan berupa laporan kinerja keuangan dan kinerja operasional perusahaan, selain itu juga menggunakan data-data operasional industri yang diperoleh dari Departemen Perhubungan RI dan Badan Pusat Statistik. Berdasarkan hasil penelitian, penuruanan profitabilitas perusahaan pada tahun 2016-2017 terutama dipengaruhi oleh pertumbuhan output yang rendah, perubahan harga input yang meningkat, tingkat keterisian pesawat yang belum optimal, serta faktor-faktor eksternal lainnya yang sangat mempengaruhi penurunan profitabilitas maskapai. Penelitian ini juga memberikan beberapa rekomendasi kepada perusahaan dalam upaya untuk meningkatkan pendapatan usahanya dan upaya terhadap efisiensi biaya perusahaan.

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The objective of this research are to identify significant factors that affect company profitability for the year 2016 sd. 2017 and to give recommendations to support company performance in order to optimization and improvement in the middle of tight competition in airline industry. This research conducted using case study in one of Indonesian Low cost carrier airlines. The data obtained is from internal company data, particularly financial and operation performance report, besides there are also operational performance data obtained from Ministry of Transportations and Central Bureau of Statistic.

The result of this research indicate that decrement company profitability for the year 2016-2017 mainly affected by low output growth, increment of input price, load factor that has not reached optimal yet, and other external factors that significantly affect airline profitability. This research also gives recommendations for company in attempt to increase their operating revenues and cost efficiency program. "

"Penerbangan menjadi salah satu media transportasi yang paling penting dalam era globalisasi. Terdapat beberapa perusahaan penerbangan yang menerapkan pola penerbangan berbiaya murah yang disebut dengan low cost carrier. Namun dalam beberapa bulan terakhir, jumlah penumpang transportasi udara mengalami penurunan. Hal ini diakibatkan kebijakan tarif penerbangan domestik di Indonesia mengalami kenaikan yang cukup tinggi. Konsumen yang selama ini mendapatkan insentif melalui perang tarif yang diterapkan oleh maskapai, kini perlu beradaptasi dengan tarif baru yang lebih tinggi. Pemerintah dalam hal ini diwakili oleh Kementerian Perhubungan Republik Indonesia mengundangkan 2 (dua) peraturan baru terkait tarif tiket pesawat yaitu Peraturan Menteri Perhubungan Republik Indonesia Nomor PM 20 Tahun 2019 dan Keputusan Menteri Perhubungan Republik Indonesia Nomor KM 106 Tahun 2019. Peraturan ini dibuat untuk melindungi kepentingan masyarakat/penumpang angkutan udara dan untuk menjamin kelangsungan hidup perusahaan angkutan udara niaga berjadwal. Penelitian ini membahas mengenai pengaturan tarif penerbangan di Indonesia khususnya pada pelayanan low cost carrier (LCC) yang mengalami kenaikan tarif yang tinggi. Dan juga membahas mengenai praktik low cost carrier (LCC) di Indonesia. Penelitian ini merupakan penelitian yuridis normatif dengan menggunakan metode pendekatan perundang-undangan.

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Flight has become one of the most important transportation media in the era of globalization. There are several airlines that implement low-cost flight patterns called low cost carriers. But in recent months, the number of air transportation passengers has decreased. This is due to the policy of domestic flight tariffs in Indonesia which experienced a fairly high increase. Consumers who have been getting incentives through the tariff war implemented by the airlines, now need to adapt to the new higher tariffs. The government, in this case represented by the Ministry of Transportation of the Republic of Indonesia, enacted 2 (two) new regulations relating to airline ticket tariffs, namely the Minister of Transportation Regulation of the Republic of Indonesia Number PM 20 of 2019 and Decree of the Minister of Transportation of the Republic of Indonesia Number KM 106 of 2019. This regulation is designed to protect interests air transport community/passengers and to ensure the survival of scheduled commercial air transport companies. The focus of this thesis includes: first, about regulation of flight tariffs in Indonesia, especially in low cost carrier (LCC) service which experience high tariff increase. And also the practice of low cost carrier (LCC) implementation in Indonesia. This research is a normative legal research and using the statue approach method."