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Hasil Pencarian

Ditemukan 4 dokumen yang sesuai dengan query
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Azilahwati binti Adam, author
Current technological advances, particularly in information and communications technology (ICT) and social media have sparked a phenomenon in the business world. The existence of social commerce (s-commerce), which is a combination of e-commerce and social media, has opened up greater opportunities for SMEs in Malaysia. The use of s-commerce as...
Universitas Pelita Harapan. Jurusan Manajemen, {s.a.}
338 DEREMA 11:1 (2016)
Artikel Jurnal  Universitas Indonesia Library
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S Patrio, Shine Pintor
This study investigates the factors affecting borrowing intention among young entrepreneur of Indonesia TDA community based on the Theory of Planned Behavior (TPB). About 100 questionnaires were accepted and analyzed using structural equation modeling (SEM) in determining the relationships. The results show that borrowing intention amongst young entrepreneur of Indonesia...
Universitas Pelita Harapan. Jurusan Manajemen, {s.a.}
338 DEREMA 11:1 (2016)
Artikel Jurnal  Universitas Indonesia Library
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Patricia, Silange
This research studied the relationship between entrepreneurship education and entrepreneurial intention of University Students. Following original research by Zhang, Duysters, Cloodt (2014), Ajzen's theory of planned behavior and Shapero's entrepreneurial event model would be incorporated to identify the effect of exogenous variables such as entrepreneurship education, prior entrepreneurial exposure, perceived...
Universitas Pelita Harapan. Jurusan Manajemen, {s.a.}
338 DEREMA 11:1 (2016)
Artikel Jurnal  Universitas Indonesia Library
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Chairungruang, Saifon
Despite the extensive developments in entrepreneurship theory over recent decades, there is a lack of empirical studies examining the influence of owner situationally specific motivation on firm performance focusing on small and medium sized enterprises (SME) in New Zealand. The present study attempts to bridge this gap. At the same...
Universitas Pelita Harapan. Jurusan Manajemen, {s.a.}
338 DEREMA 11:1 (2016)
Artikel Jurnal  Universitas Indonesia Library