Ditemukan 3 dokumen yang sesuai dengan query
Dema Amalia Putri
Abstrak :
Rencana Tata Ruang Wilayah Kabupaten Bandung tahun 2007-2027 menetapkan Kawasan Gunung Patuha sebagai salah satu kawasan yang memiliki peran khusus untuk sektor pariwisata. Penelitian ini dilakukan untuk mengetahui daya tarik dan motivasi wisatawan pada objek wisata serta hubungan antara keduanya di Kawasan Gunung Patuha. Penilaian daya tarik objek wisata didasarkan kepada kelengkapan fasilitas wisata dan aksesibilitas. Sedangkan penilaian motivasi wisatawan didasarkan pada preferensi wisatawan, kebutuhan wisatawan, dan status perjalanan wisatawan. Variabel penelitian dianalisis menggunakan analisis spasial dan uji statistik chi square.
Hasil penelitian menunjukkan bahwa daya tarik objek wisata di kawasan tersebut bervariasi. Objek wisata dengan nilai daya tariknya tinggi memiliki kecenderungan berada pada lokasi yang saling berdekatan, sedangkan daya tarik sedang dan daya tarik rendah berada pada lokasi yang berjauhan. Wisatawan yang berkunjung di Kawasan Gunung Patuha didominasikan oleh tipe motivasi wisatawan semi pelancong. Motivasi wisatawan yang berkunjung pada objek wisata tidak dipengaruhi oleh daya tarik objek wisata berdasarkan kelengkapan fasilitas wisata. Hal ini dikarenakan meskipun objek wisata memiliki ketersediaan fasilitas wisata yang lengkap, wisatawan yang berkunjung terkadang hanya berfokus kepada atraksi yang disediakan dibandingkan pada kelengkapan fasilitas wisata tersebut.
......The Bandung Regency Spatial Plan for 2007-2027 regulates The Patuha Mountain Area as one of the regions that has a special role for the tourism sector. This research was conducted to find out the attractiveness and motivation of tourists on tourist attractions as well as the relationship between them in The Patuha Mountain Area. Assessment of tourist attraction in accordance with the completeness of tourist facilities and accessibility. Meanwhile, assessment of tourist motivation based on tourist preferences, tourist needs, and tourists travel status. The research variables were analyzed using spatial analysis and chi square test statistics.
Results demonstrated that attractiveness of tourist attractions in the region varies. Tourist attraction with high attractiveness value are located in close proximity to each other, while medium and low attractiveness value are in far apart locations. Tourist motivation visiting The Patuha Mountain Area are dominated by flashpacker types and not influenced by the attractiveness value of tourist attractions based on the completeness of tourist facilities. It was because although tourist attraction has the availability of complete tourist facilities, tourists who visit sometimes only focus at the attractions provided compared to the complete tourist facilities.
Depok: Fakultas Matematika dan Ilmu Pengetahuan Alam Universitas Indonesia, 2019
S-Pdf
UI - Skripsi Membership Universitas Indonesia Library
Vinesya Jeanette Sasmitawidjaja
Abstrak :
Penelitian ini bertujuan untuk menemukan anteseden-anteseden halal destination brand equity dan pengaruhnya terhadap tourist motivation dan travel revisit intention pada 10 destinasi pariwisata halal yang dipilih Kementerian Pariwisata dan Ekonomi Kreatif Republik Indonesia berdasarkan Indonesian Muslim Travel Index 2019. Data penelitian didapatkan dari 413 wisatawan nusantara pada generasi X dan Y yang pernah mengunjungi salah satu dari destinasi halal tersebut selama 5 tahun terakhir dan metode structural equation modeling (SEM) digunakan untuk mengolah. Hasil penelitian menunjukkan bahwa 2 dari 5 anteseden halal destination brand equity tidak berpengaruh signifikan, yaitu halal destination awareness dan halal destination image. Selain itu, ditemukan bahwa halal destination brand equity berpengaruh positif dan signifikan terhadap tourist motivation dan travel revisit intention pada pariwisata halal di Indonesia.
......This research aims to find the effect of halal destination brand equity’s antecedents on tourist motivation and travel revisit intention on Indonesia’s 10 halal tourism destinations. The research data was collected from 413 domestic tourists from X dan Y generations who visited one of those halal tourism destinations for the last 5 years and analyzed by structural equation modeling (SEM) technique. This research revealed that 2 of 5 antecedents, halal destination awareness and halal destination image, do not have a significant effect to halal destination brand equity. Rather than that, this also revealed that there was a positive and significant effect between halal destination brand equity to tourist motivation and travel revisit intention on Indonesia’s halal tourism destinations.
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
T-pdf
UI - Tesis Membership Universitas Indonesia Library
Binh Nghiem-Phu
Abstrak :
ABSTRACT
In the Southeast Asia region, Vietnam is a developing country and also a developing tourism destination. The number of international tourists to Vietnam has been increasing in recent years. However, the post-trip issues (e.g., not returning, bad word-of-mouth) have become the focal points of many arguments. Based on the existing literature, this study developed and tested a theoretical model to predict international tourists' loyalty to Vietnam from a combination of destination image, tourist motivation, and overall trip satisfaction. The findings revealed that destination image significantly and positively predicted tourists' overall satisfaction with the trip and their loyalty to the country in the future. Tourist motivation had some weak but significant effects on both overall trip satisfaction and destination loyalty when tested separately; however, the effect on overall trip satisfaction could not be observed when controlled by destination image. Implications were discussed for Vietnam and other small emerging destinations.
Depok: Department of Management Faculty of Economics and Business, Universitas Indonesia, 2017
658 AMJ 9:2 (2017)
Artikel Jurnal Universitas Indonesia Library