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Ditemukan 185 dokumen yang sesuai dengan query
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Pearlson, Keri E., author
This book takes a different approach. It is intended to provide the reader a foundation of basic concepts relevant to using and managing information. This text is not intended to provide a comprehensive treatment on any one aspect of MIS, for certainly each aspect is itself a topic of many...
Hoboken: John Wiley & Sons, 2020
658.83 PEA m
Buku Teks  Universitas Indonesia Library
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Aritonang, Lerbin R., author
Jakarta : Gramedia, 2005
658.834 ARI k
Buku Teks  Universitas Indonesia Library
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Kotler, Philip, author
We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today's crises have precipitated a need for businesses to develop a new mindset, one that takes into account intermittent periods of disturbance, allowing them to...
New York: [American Management Association, ], 2009
e20440366
eBooks  Universitas Indonesia Library
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Goldstein, Beth
Whether you're setting up shop or already have your business off the ground, you need proven marketing strategies that get new customers to come to you and keep them coming back. This book/CD-ROM set provides a variety of cost-effective marketing techniques you can use to turn your business vision into...
New York: McGraw-Hill , 2007
658GOLU001
Multimedia  Universitas Indonesia Library
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Nababan, Gistang Richard, author
Group L'OREAL, la compagnie cosmetique du numero l rnodial, avez une mission a internationaliser clans le monde entier par son innovatrice et diverse portefeuille de marque clans 4 divisions diffdrentes. En Indonesie, sous PT L'Oreal Indonesie, elle a deja lancee 11 marques dans le marche indonesien divise en 3 divisions:...
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006
T18595
UI - Tesis (Membership)  Universitas Indonesia Library
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Johnson, Winslow, author
This valuable book not only identifies the universal success traits that have driven sales for countless products, it also reveals, for the first time, the plans themselves. Featuring the actual marketing plans of well-known organizations, "Powerhouse Marketing Plans" dissects these efforts into their component parts. Whether introducing a new product...
New York: [American Management Association, ], 2004
e20438431
eBooks  Universitas Indonesia Library
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Hawkins, Del I., author
Boston : 2004
658HAWC002
Multimedia  Universitas Indonesia Library
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Lumbantobing, Bahal Ichsan Partungkoan, author
1989
S-Pdf
UI - Skripsi (Membership)  Universitas Indonesia Library
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Arthur, Lisa, author
Hoboken: Wiley, 2014
658.83 ART b
Buku Teks  Universitas Indonesia Library
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The advertising universe is changing rapidly. Communication technologies have given advertisers new platforms to communicate and promote their messages. This book provides conceptual overviews, literature reviews, research work, and developing viewpoints on the key issues, providing a valuable overview of insights into modern advertising practice...
United Kingdom: Emerald, 2016
e20469491
eBooks  Universitas Indonesia Library