Elisabeth Yektiomi, author
Pengaruh penggunaan Celebrity Endorsement pada brand image dalam industri fashion = Celebrity endorsements influence on brand image in the fashion industry
2019
 UI - Makalah dan Kertas Kerja
Lubis, Mawar Winona, author
Pengaruh Human Brand Identity dan Branding Communication terhadap Brand Image dan Brand Love Selebritas = Effect of Human Brand Identity and Brand Communication towards Brand Image and Brand Love of Celebrities
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Tesis (Membership)
Luthfi Abdurrahman, author
Analisis pengaruh cognitive dan affective responses terhadap Website Attitude, Brand Attitude, dan Purchase Intention dari iklan internet : studi kasus iklan Pizza Hut di website Detik.com = Analysis of influence the cognitive and affective response to the website attitude brand attitude and purchase intention from web advertising : case study Pizza Hut advertisement in Detik.com website
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Savira Rahma Frida, author
Implikasi word of mouth (WOM) dan electronic word of mouth (eWOM) terhadap brand image = The implications of word of mouth (WOM) and electronic word of mouth (eWOM) on brand image
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Makalah dan Kertas Kerja
Mahardika Prima Nugraha, author
Analisis citra merek action camera gopro: studi pada mahasiswa Universitas Indonesia = Brand image analysist of gopro action camera: study of Universitas Indonesia's student
2017
 UI - Skripsi (Membership)
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