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Ghazian Ramadhan Aryanto, author

Pengaruh brand experience terhadap repurchase intention: studi pada film Marvel = The effect of brand experience on repurchase intention: studies on Marvel's film

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016

UI - Skripsi (Membership)

Alfi Rahmadian, author

Analisis pengaruh user interaction pada social media terhadap brand awareness dan repurchase intention. Studi pada facebook fanpage McDonald's = The effect of user interaction on social media toward brand awareness and repurchase intention. The case of McDonald's Facebook fanpage

2017

UI - Skripsi (Membership)

Ritsah Qur`anis, author

Strategi peningkatan purchase intention pelanggan maskapai Garuda Indonesia penerbangan internasional berdasarkan faktor-faktor brand equity = Strategy to Increase customers purchase intention on Garuda Indonesia's international flights based on brand equity factors

Fakultas Teknik Universitas Indonesia, 2016

UI - Skripsi (Membership)

Irsyad Burhani, author

Analisis pengaruh brand equity terhadap purchase intention pada produk private label: studi kasus private label Carrefour = The influence of brand equity towards purchase intention on private label products: study case Carrefour private label products

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017

UI - Skripsi (Membership)

Rara Vangestika, author

Pemilihan Brand Ambassador sebagai salah satu upaya untuk mengubah brand image Tropicana Slim = Brand Ambassador selection as one of efforts to change the brand image of Tropicana Slim

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017

UI - Makalah dan Kertas Kerja

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