Stevenson, Brian David, author
Marketing financial services to corporate clients
Woodhead-Faulkner, 1989
 Buku Teks
Koma Untoro, author
Marketing jasa keuangan di Indonesia: studi kasus pada PT Danareksa
1990
 UI - Tesis (Membership)
Salmon, Michael, author
Winning more business in financial services : how to score big with referrals and networking
McGraw-Hill, 2012
 Buku Teks
Lovelock, Christopher H., author
Services marketing
Prentice-Hall, 2000
 Buku Teks
Nadya Nazneen Adira, author
Sustainability matters for marketing to deliver a competitive advantage: The Fintech Industry = Pengaruh sustainability dalam marketing untuk memberikan keunggulan kompetitif: Industri Fintech
2020
 UI - Makalah dan Kertas Kerja
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