Schuster, Camille P, author
The Consumer... or else! : consumer-centric business paradigms / Camille P. Schuster
International Business Press, 2004
 Buku Teks
Shifa Nabila, author
Analisi faktor yang mempengaruhi perilaku pengguna terhadap youtube ads serta pengauhnya terhadap purchase intention = Analysis of factors affecting user's attitude toward the youtube ads and their effects on purchase intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Tesis Membership
Blanchard, Kenneth H.
Legendary service : the key is to care / Ken Blanchard, Kathy Cuff &​ Vicki Halsey.
McGraw-Hill , 2014
 Buku Teks
Gabyta Hasnabila, author
Pengaruh nilai hedonic dan utilitarian terhadap customer delight dalam penerapan metode self-service: studi kasus: Ikea Indonesia = Self-service implementation the effect of hedonic and utilitarian value on customer delight: case study: Ikea Indonesia
2017
 UI - Skripsi Membership
Anderson, Kristin, author
Great customer service on the telephone
American Management Association, 1992
 eBooks
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