Nico Putrama, author
Menghitung CBBE (Customer Based Brand Equity) dari restoran: studi kasus 7 (tujuh) restoran cepat saji di Jakarta
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006
 UI - Tesis Membership
Tamara Saraswati, author
Analisis management Ccl pada perusahaan restoran cepat saji: Studi kasus pada PT XYZ = Analysis of Management Control System based on four levers of control on fast food restaurant company: Case Study on PT XYZ
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis Membership
Galih Waskito Aji, author
Peran Utilitas dalam Produksi Makanan di Restoran Cepat Saji = The Role of Utilities in Food Production at Fast Food Restaurants
Fakultas Teknik Universitas Indonesia, 2020
 UI - Skripsi Membership
Cahya Ramadhania, author
Metafora dalam Iklan Restoran Fast Food Jepang: McDonald's = Metaphor in Japanese Fast Food Restauant's Advertisement: McDonald's
Fakultas Ilmu Pengetahuan Budaya Universitas Indonesia, 2023
 UI - Makalah dan Kertas Kerja
Azlia Quintania, author
Susunan zona depan-belakang dalam pencapaian citra waralaba restoran cepat saji, studi kasus McDonalds dan McCafe = Arrangement of back and front stage to achieve the desired image fast food restaurant franchise, case study of McDonalds and McCafe
2019
 UI - Skripsi Membership
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