Munculnya internet sebagai media baru : Memahami perilaku konsumen terhadap Online Shopping di Jakarta = The emergence of internet as new media : understanding consumer behavior towards Online Shopping in Jakarta

Kesenjangan antara nilai ekspektasi dan aktual konsumer ketika terlibat dalam pengalaman belanja online = The Gaps between consumer perceived and actual value when engaging in online shopping experience

Analisis Loyalitas Pelanggan Menggunakan Custome Lifetime Value (Studi Kasus pada Usaha Perlengkapan Bayi) = Customer Loyalty Analysis Using Customer Lifetime Value ( A Case Study of Baby Equipment SMEs)

Analisis pengaruh consumer-website relation terhadap eWOM effectiveness: studi kasus pada Traveloka = Influence of consumer-website relation on eWOM effectiveness: study case on Traveloka

Pengaruh Media Sosial Dan Motivasi Hedonis Terhadap Sikap Belanja Apparel Online Selama Pandemi Covid-19 = The Influence of Social Media and Hedonic Motivation on Online Apparel Shopping Attitudes during the Covid-19 Pandemic