Hasil Pencarian  ::  Simpan CSV :: Kembali

"One of the most significant fact about Japan is that It is the only major non-Western country that has become a thoroughly industrialized and modernized democracy. But the so-called economic miracle, however is not the only remarkable feature. Two other features of Japanese life are noteworthy. One is the way the Japanese have kept alive and actually breathed new vigor into their traditional culture?Its arts and way of life. The other is the political and social changes that have accompanied economic modernization.This economic modernization has been branded by the West as Japan Incorporated with the process of unique characteristic of Japan Incorporated with its intricate web of financial and non financial relationship between companies linking them in a pattern of formal and informal obligation and enjoying the guidance of the government in pursuing Intel-nationalization. Indonesia and Japan belong to the same hemisphere, that is Asia. While Indonesia is also a maritime country, still keeping the traditional culture and just since 1990s starting to enter economic modernization in the urban and suburban life. Most Indonesian business organizations grew from small family businesses and with no formal structure. Some of them became big business and quite a number grew into medium size enterprises. Industrial alliance with backward and forward linkages among the large ones and medium enterprises Is until nowadays still negligible. The Indonesian business society does not conduct intricate web of financial and non financial relationship with the guidance of the government as exposed by the Japanese Therefore the idea of "Indonesia Incorporated" copying from the Japanese one still remains an unfulfilled dream."

"With the movement of capital, goods, and services, comes the movement of people as a driving force of globalization..."

"Entrepreneurs and entrepreneurship played a critical role in transforming Japan’s telecommunications sector. Between the mid-1990s and mid-2000s, in a sector long dominated by a stable set of large actors with well-established patterns of interaction, entrepreneurs introduced new technologies, new business models, and new norms of interaction. The subsequent transformation of Japan’s telecommunications sector was dramatic, providing consumers with not only fast and sophisticated services but also low prices and an entire new ecosystem of mobile content—a considerable departure from Japan’s long track record of being known as producer- rather than consumer-oriented, with consumers enjoying high-end services and products, but at high prices. Yet, these transformative entrepreneurs were not acting in a vacuum. Regulatory shifts in telecommunications were critical in providing opportunities for entrepreneurs, while simultaneously protecting them from large incumbent firms. These regulatory shifts were driven by the political dynamics of the 1990s as Japan struggled through its post-bubble economic malaise and political changes."

"The context of international business has evolved over the years and has always reflected the climate of the time. Three major changes that have taken place in the last decade or so should be noted. First, the landscape of the global economy changed drastically in the last decade or so. Second, the explosive growth of information technology tools, including the Internet and electronic commerce (e-commerce), has had a significant effect on the way we do business internationally. Third, it is an underlying human tendency to desire to be different when there are economic and political forces of convergence (often referred to as globalization)."

"Recently, many researchers have found that their work crosses the borders of design, branding, and marketing. This orientation finds itself in contrast to the generally discipline-delineated world of academic journal publishing, where cross-sector studies often find difficulties in acceptance (design-based work in marketing being particularly poorly represented). This book focuses on service design, including retail and multi-channel marketing matters pertinent to the current age, where physical contact with consumers has resurfaced as an enduring part of the marketing and branding landscape -- complementary to online and virtual worlds. The span of the text goes from what may be regarded as micro-environmental issues of type design and the semiotics of brand meanings towards macro-environmental concerns of city design and ecological threat, all relative to living within any world (and all worlds) that businesses and consumers may co-create or are invited and welcomed to in their own multi-layered experience. "

"The COVID-19 pandemic has been a very strong reminder that the future economic development of any country is more than ever influenced by its ability to ramp-up digital competitiveness. Consequently, enterprises were pushed to assess and develop the possibilities offered by e-commerce and online marketing tools. In this book, experts outline the prerequisites for such online marketing competitiveness and compare the current level of digital marketing competitiveness in Europe by using publicly available macro and micro-level data. The authors present their analyses and recommendations including interviews with over 125 online marketers and e-commerce specialists and present the lessons from digitalization of over 600 SMEs."