Ditemukan 8 dokumen yang sesuai dengan query
Siskanita, author
The airlines in Indonesia at this moment are deeloping very fast. Since the establishment of the Aviation Deregulatation in 1999, a lot of airlines have been entering the airlines world. Each airline owns its own method to attract customers. Some airlines remain in the Full Service Airlines (FSA) concept which...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi (Open) Universitas Indonesia Library
Dedy Setianto, author
This study explored the effect of country of origin information on repurchase intention. Lea Jeans, an Indonesian jean brand which is currently being distributed in the Indonesian market, was used as the focus of the study. The effect of ?madein Indonesia? on repurchase intention of Lea Jeans was investigated through...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi (Open) Universitas Indonesia Library
Hendrik F.M., author
Mobile Phones Industry has increased and more competitive nowadays. It could be seen from the variety of mobile phones product segmentation. So that, many of company created an innovative product mobile phones with the multifunction and usage from brand they offered. This challenge was answered by Nokia which became the...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi (Open) Universitas Indonesia Library
Alvinor Yunaldi, author
Industri kartu kredit telah berkembang pesat dan lebih kompetitif dalam beberapa tahun terakhir ini. Ini jelas terlihat dari tingkat promo dan jumlah pengguna kartu kredit yang semakin meningkat setiap hari. Semua Bank yang ikut serta dalam bisnis ini berkompetisi untuk menjadi yang terbaik dengan meningkatkan jasa pelayanan dan juga promosi...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi (Open) Universitas Indonesia Library
Yohanes Parningotan Rusdianto, author
These research empirically examined the effect of brand image, product knowledge, and product involvement on repurchase intention from the owner of Bajaj, Honda, Kanzen and Kymc. Therefore these study was conducted to observe the influence of brand image, product knowledge, product involvement on the decided of repurchasing motorcycle and also...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi (Open) Universitas Indonesia Library
Rika Yuni Lestari, author
In technology market, a brand name represents functional value, pleasure value, and symbolic values as a reflection of buyer's self-image; prices measure its monetary value; country-of-origin image address the producer's competences. The whole of those makes a product easier to 'read'. To explore the effect of brand credibility and country-of-origin...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi (Open) Universitas Indonesia Library
Fermin Parsaoran, author
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi (Open) Universitas Indonesia Library
Diana Rosdiyana, author
Penelitian ini bertujuan untuk menggambarkan pengaruh persepsi keadilan dalam pemulihan layanan terhadap kepuasan nasabah Bank BNI Cabang Utama UI Depok, serta respon nasabah terhadap kepuasan setelah pemulihan layanan yang diberikan oleh Customer Service BNI dalam menangani keluhan nasabah. Data yang dikumpulkan melalui survey dengan menggunakan kuesioner yang terstruktur. 113 responden...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
S-Pdf
UI - Skripsi (Open) Universitas Indonesia Library
