Hasil Pencarian  ::  Simpan CSV :: Kembali

"Infeksi Saluran Pernafasan Akut atau ISPA mengakibatkan sekitar 4 juta kematian balita di negara berkembang. Di Indonesia ISPA bawwb, khususnya pneumonia mengakibatkan kematian sekitar 150.000 balita per tahun. Namun sesuai dengan hasil penelitian di Indramayu pula bahwa upaya penurunan mortalitas karena ISPA khususnya pneumonia dapat dicapai sebesar 25% jika program memberi masukan secara memadai kepada ibu. Yang dimaksud dengan memberi masukan kepada ibu adalah melakukan komunikasi dan pemberian informasi dengan ibu sebagai sasaran.Dalam Program Pemberantasan Penyakit (P2) ISPA untuk penanggulangan pneumonia balita, bentuk komunikasi antar pribadi merupakan bagian yang tidak terpisahkan dari penatalaksanaan kasus ISPA yang tepat dan benar. Efektifitas tatalaksana kasus ISPA sangat ditentukan oleh dilaksanakannya pesan yang disampaikan oleh petugas kesehatan kepada ibu secara tepat dan benar. Agar ibu dapat melaksanakan pengobatan dan perawatan penunjang di rumah secara benar, maka petugas kesehatan harus mampu berkomunikasi secara efektif.Untuk itu perlu kiranya dilihat sejauh mana kemampuan petugas kesehatan dalam melakukan komunikasi sebagai bagian dari pelaksanaan tugas tenaga kesehatan di Puskesmas yang merupakan ujung tombak pelayanan kesehatan di Indonesia. Penelitian ini akan melihat sejauh mana kemampuan petugas poliklinik puskesmas dalam komunikasi dengan ibu balita yang menderita ISPA yang datang ke Puskesmas, serta melakukan telaah faktor-faktor yang berhubungan dengan kemampuan komunikasi petugas kesehatan khususnya kepada ibu balita yang menderita ISPA.Jenis desain penelitian ini adalah Cross Sectional. Populasi penelitian sekaligus merupakan sampel penelitian adalah petugas poliklinik puskesmas yang berada di seluruh Kabupaten Bogor yang berjumlah 202 petugas.Data dikumpulkan dengan cara observasi petugas pada waktu melakukan pelayanan kepada pasien balita ISPA dan wawancara dengan petugas tersebut, kemudian dianalisa menggunakan piranti lunak program EPI INFO versi 6.0 dan program STATA versi 3.1.Dari hasil penelitian didapatkan proporsi petugas poliklinik puskesmas di kabupaten Bogor yang mampu berkomunikasi dengan ibu balita ISPA sebesar 41,1% petugas. Hasil analisis bivariat menunjukkan tidak adanya hubungan yang bermakna antara variabel umur, lama masa kerja, asal daerah, penguasaan bahasa, sikap terhadap pesan, variabel pendidikan, pelatihan, pengetahuan komunikasi, membaca pedoman, ketersediaan pedoman dan ketersediaan media komunikasi dengan kemampuan komunikasi petugas poliklinik puskesmas di kabupaten Bogor. Hasil akhir penelitian ini menunjukkan bahwa variabel pengetahuan ISPA dan supervisi berperan atau berhubungan erat terhadap kemampuan komunikasi petugas dengan ibu balita ISPA, sehingga hasil ini dapat menjadi pertimbangan dalam membuat kebijaksaan dalam upaya meningkatkan kemampuan komunikasi petugas.

---

Factors Related to Communication Skills of Health Workers Providing Health Services For Mothers of Young Children with Acute Respiratory Infections (ARI) In Bogor District, West Java, year 2000The Acute Respiratory Infection (ARI) disease has caused 4 million deaths of under-fives in developing countries. In Indonesia, as one of developing countries, 150.000 children under-fives die due to pneumonia annually.Based on a study conducted in Indramayu district, West Java, deaths caused by pneumonia can be reduced to 25% if mothers of the sick child are given appropriate and adequate information about the disease. A good communication needs to be conducted between health personnel and mother of young children whereas the mother is treated as the target of the communication.In the ARI Control Program, inter-personal communication between health personnel and mothers is an essential part that can not be separated from the implementation of ARI Case Management. The successful way in doing this thing lies when the health personnel can give appropriate and correct information on how to give drugs and home care treatment to mothers effectively so that mothers understand and are able to practice at home.It is thus necessary to find out how far the health personnel, as the first line of health provider in community, can perform their communication skills which is part of their main responsibilities at health center.This research is meant to find out skills of health personnel working at the policlinic of Health Center (HC) in communicating with mothers of the sick child with ARI also factors related to skills of health personal in communicating with the mothers.The study was done in cross-sectional design. The populations studied, which were also a research sample, were those working at the policlinic HC in Bogor district amounting to 202 personnel.Data were collected by interviewing and observing the health personnel in giving the services to the patient, and then analyzed using EPI INFO software program version 6.0 and STATA program version 3.1.The result shows that only 41.1% of HC personnel have good communication skills to communicate with mothers of sick young children with ART. The Bivariat analysis there is no significant correlation of age, duration of work, district of origin, language capability, behavior of message, education, training, communication knowledge, guidelines reading, provision of guidelines and communication media with the capabilities or communication skill of health personnel at the HC policlinic in Bogor district.The final result shows that variable of ART knowledge and supervision have role and close relationship to the communication skills of health personnel. It is hope this result would be a consideration in making future policies to improve health personnel communication skills."

"Komunikasi terapeutik adalah cara yang dipergunakan oleh perawat dalam menyampaikan pesan dan dapat menyelesaikan masalah kesehatan individu (klien). Komunikasi terapeutik memiliki tahapan atau fase terdiri dri fase orientasi, fase kerja, dan fase terminasi. Pada waktu melakukan komunikasi terapeutik perawat perlu memiliki motivasi. Motivasi merupakan dorongan untuk melakukan sesuatu perilaku. Penelitian ini bertujuan melihat gambaran motivasi perawat dalam melakukan komunikasi terapeutik di RS Mitra Keluarga Kemayoran Jakarta. Penelitian menggunakan desain deskripsi sederhana., dengan menggunakan alat ukur kuesioner dan dilakukan analisa univariat dengan sample 50 responden perawat yang bekerja di ruang rawat inap. Distibusi hasil penelitian yang mempengaruhi tingkat motivasi pada perawat responden antara lain yaitu latar belakang pendidikan terbanyak adalah D3 Keperawatan sebanyak 43 orang (96%), selebihnya masing - masing sebanyak 1 orang dengan pendidikan SPK dan S1 Keperawatan (2%). Hasil tingkat motivasi perawat yang memiliki nilai kuesioner > 67,5 sebanyak 49 orang ( 250% responden ). Hasil analisa penerapan fase - fase komunikasi terapeutik diperoleh hasil penerapan fase orientasi dan fase kerja masing - masing sebesar 98%, dan penerapan fase terminasi sebesar 92%. Sehingga dapat disimpulkan perawat RS Mitra Keluarga Kemayoran memiliki tingkat motivasi yang tinggai dalam melakukan komunikasi terapeutik. Berdasarkan hasil penelitian, peneliti memberikan rekomendasi salah satunya ke RS Mitra Keluarga Kemayoran untuk memberikan reward / penghargaan kepada perawat sehingga perawat dapat mempertahankan kualitas pelaksanaan komunikasi terapeutik.

---

Therapeutic communication is a method used by nurse to send a massage and to solve individuals or patients problems in health care. Therapeutic communication consists of three phases, phase of orientation, working phase and termination phase. In using therapeutic communication a nurse must have motivation. Motivation describe is a drive to do something that comes from in and out side their self to achive a matter. This research aimed to see the description of motivation of therapeutic communication that has been done by nurses at Mitra Keluarga Kemayoran Hospital Jakarta.

The research design used a simple description design with univariat analysis, consisted of 50 nursing respondents which all had duty at ward. The result of research that the mayority education of respondent were From nursing academic ( 96%), and others education came fiom SPK and Sl Nursing Program.

The result of motivation was that more than 50% nurse had a high grade of motivation. The analysis shared that of each phase of therapeutics communication is more than 98% nurse done orientation and working phase, 92% nurses had a termination phase.

At least it can be concluded that nurses at Mitra Keluarga Kemayoran Hospital Jakarta had a high motivation in implementing terapheutic commnunication toward client. This research have to been recommendation to Management Mitra Keluarga Kemayoran, should be give reward for nurses while they have implementing therapeutic connnunication."

"Kepuasan seseorang menunjukkan terpenuhinya kebutuhan yang diinginkan, diperoleh dari pengalaman melakukan sesuatu, pekerjaan atau memperoleh perlakuan tertentu dan sesuatu sesuai kebutuhan. Kepuasan klien/keluarga terhadap layanan kesehatan dipengaruhi oleh berbagai faktor, yang diantaranya adalah kemampuan komunikasi terapeutik perawat. Penelitian ini bertujuan untuk mengetahui tingkat kepuasan klien/keluarga terhadap kemampuan perawat dalam menerapkan komunikasi terapeutik. Penelitian ini dilakukan di unit stroke RS PGI Cikini Jakarta terhadap 19 orang responden. Desain penelitian yang digunakan deskriptif sederhana. Instrumen yang digunakan untuk adalah kuesioner. Selanjutnya data yang terkumpul dianalisis dengan menggunakan analisis univariat. Hasil penelitian ini menunjukkan bahwa 84% responden menyatakan komunikasi perawat baik., 11% menyatakan cukup baik, dan 5% menyatakan kurang baik. Dari hasil analisis juga terlihat bahwa 79% responden sangat puas terhadap kemampuan perawat dalam menerapkan komunikasi terapeutik.

---

Satisfaction of someone show fulfilled of wanted requirement, to be obtained from experience do something work or obtain get certain treatment and something according to wanted requirement. Satisfaction of client/family to health service influenced by various factor; what among others is ability of communications nurse. Ute purpose ofthe smofv to know satisfaction of client/famib: to ability of nurse in applying terapeutic communication. This study took place in unit stroke RS PGI Cikfni Jakarta to 19 responden. The study was using descriptive design. lnstrument used for data collecting is kuesioner. The datas analised use analysis univariat. Result of this study indicate that 79% client/family very satisfied to ability of nurse in applying therapeutic communications."

"[ABSTRAKKomunikasi adalah faktor penting dalam keberhasilan implementasikebijakan dan program pemerintah. Untuk itu peneliti akan menganalisisformulasi kebijakan komunikasi dalam mendukung pelaksanaan programpembangunan kesehatan di Indonesia. Beberapa temuan dari riset nasional sepertiSurvei Demografi Kesehatan Indonesia (SDKI) tahun 2012, dan Riset KesehatanDasar 2013, diperkuat dengan sejumlah penelitian lainnya serta pemberitaan dimedia yang menunjukkan bahwa masih terdapat kebijakan dan program kesehatanyang belum berhasil mencapai target yang antara lain disebabkan tidakberjalannya fungsi komunikasi secara optimal sehingga masyarakat belum bisamemahami dan mendukung kebijakan dan program kesehatan pemerintah.Penelitian ini menggunakan metodologi kualitatif dengan jenis deskriptif,pengumpulan data dilakukan melalui wawancara mendalam, focus groupdiscussion (FGD) dan telaah dokumen. Hasil penelitian ini menemukan faktabahwa fungsi komunikasi yang dijalankan unit hubungan masyarakat diKementerian Kesehatan belum berjalan optimal oleh karena belum adanyapedoman yang mengatur fungsi komunikasi secara terintegrasi dan komprehensifdalam hal kelembagaan, kegiatan, tata laksana kerja dan sumber daya. Penelitimenyarankan kepada sejumlah pihak terkait terutama Pusat Komunikasi PublikKementerian Kesehatan agar segera menyusun pedoman komunikasi ataukehumasan yang dapat mengatur seluruh aspek komunikasi yang diperlukandalam meningkatkan pelaksanaan tugas dan fungsi selaku hubungan masyarakat,selain itu juga memperkuat sumber daya agar lebih memadai. Peneliti jugamerekomendasikan kepada Kementerian Komunikasi dan Informatika danKementerian PAN dan Reformasi Birokrasi agar menyiapkan berbagai upayauntuk memperkuat posisi dan peranan hubungan masyarakat dalam pembangunannasional.

---

ABSTRACTCommunication is an important factor in the successful of theimplementation of government policies and programs. Therefore researcher willanalyzes the formulation of communication policy in support of theimplementation of health development program in Indonesia. Some findings in thenational research such as Indonesia Demographic Health Survey (IDHS) in 2012,and the Basic Health Research in 2013, reinforced by a number of other studiesand news in the media indicate that there are health policies and programs thathave not succeeded in achieving the targets achievements as one of the result isdue to the ineffectiveness of the communication function so that people cannotunderstand and will not support the government health policies and programs.This research uses qualitative methodology with descriptive type, wheredata collection is done through in-depth interviews, focus group discussion(FGD), and literature studies. Results of this research found that communicationfunctions executed by the public relations unit of the Ministry of Health has notrun optimally because of the lack of an integrated and comprehensive guidelinesgoverning the communication functions in terms of institutional, activities,governance and resources. Researcher suggests to the number of related parties,especially to the Center for Public Communication of the Ministry of Health toimmediately formulate guidelines for communications or public relations toregulate all aspects of communication required in advancing the implementationof tasks and functions as public relations, and also strengthens the resources to bemore adequate. Researchers also recommend to the Ministry of Communicationsand Informatics and the Ministry of Empowerment of State Apparaturs andbureaucracy reform to prepare a variety of efforts to strengthen the position androle of public relations in national development s;Communication is an important factor in the successful of theimplementation of government policies and programs. Therefore researcher willanalyzes the formulation of communication policy in support of theimplementation of health development program in Indonesia. Some findings in thenational research such as Indonesia Demographic Health Survey (IDHS) in 2012,and the Basic Health Research in 2013, reinforced by a number of other studiesand news in the media indicate that there are health policies and programs thathave not succeeded in achieving the targets achievements as one of the result isdue to the ineffectiveness of the communication function so that people cannotunderstand and will not support the government health policies and programs.This research uses qualitative methodology with descriptive type, wheredata collection is done through in-depth interviews, focus group discussion(FGD), and literature studies. Results of this research found that communicationfunctions executed by the public relations unit of the Ministry of Health has notrun optimally because of the lack of an integrated and comprehensive guidelinesgoverning the communication functions in terms of institutional, activities,governance and resources. Researcher suggests to the number of related parties,especially to the Center for Public Communication of the Ministry of Health toimmediately formulate guidelines for communications or public relations toregulate all aspects of communication required in advancing the implementationof tasks and functions as public relations, and also strengthens the resources to bemore adequate. Researchers also recommend to the Ministry of Communicationsand Informatics and the Ministry of Empowerment of State Apparaturs andbureaucracy reform to prepare a variety of efforts to strengthen the position androle of public relations in national development s;Communication is an important factor in the successful of theimplementation of government policies and programs. Therefore researcher willanalyzes the formulation of communication policy in support of theimplementation of health development program in Indonesia. Some findings in thenational research such as Indonesia Demographic Health Survey (IDHS) in 2012,and the Basic Health Research in 2013, reinforced by a number of other studiesand news in the media indicate that there are health policies and programs thathave not succeeded in achieving the targets achievements as one of the result isdue to the ineffectiveness of the communication function so that people cannotunderstand and will not support the government health policies and programs.This research uses qualitative methodology with descriptive type, wheredata collection is done through in-depth interviews, focus group discussion(FGD), and literature studies. Results of this research found that communicationfunctions executed by the public relations unit of the Ministry of Health has notrun optimally because of the lack of an integrated and comprehensive guidelinesgoverning the communication functions in terms of institutional, activities,governance and resources. Researcher suggests to the number of related parties,especially to the Center for Public Communication of the Ministry of Health toimmediately formulate guidelines for communications or public relations toregulate all aspects of communication required in advancing the implementationof tasks and functions as public relations, and also strengthens the resources to bemore adequate. Researchers also recommend to the Ministry of Communicationsand Informatics and the Ministry of Empowerment of State Apparaturs andbureaucracy reform to prepare a variety of efforts to strengthen the position androle of public relations in national development s;Communication is an important factor in the successful of theimplementation of government policies and programs. Therefore researcher willanalyzes the formulation of communication policy in support of theimplementation of health development program in Indonesia. Some findings in thenational research such as Indonesia Demographic Health Survey (IDHS) in 2012,and the Basic Health Research in 2013, reinforced by a number of other studiesand news in the media indicate that there are health policies and programs thathave not succeeded in achieving the targets achievements as one of the result isdue to the ineffectiveness of the communication function so that people cannotunderstand and will not support the government health policies and programs.This research uses qualitative methodology with descriptive type, wheredata collection is done through in-depth interviews, focus group discussion(FGD), and literature studies. Results of this research found that communicationfunctions executed by the public relations unit of the Ministry of Health has notrun optimally because of the lack of an integrated and comprehensive guidelinesgoverning the communication functions in terms of institutional, activities,governance and resources. Researcher suggests to the number of related parties,especially to the Center for Public Communication of the Ministry of Health toimmediately formulate guidelines for communications or public relations toregulate all aspects of communication required in advancing the implementationof tasks and functions as public relations, and also strengthens the resources to bemore adequate. Researchers also recommend to the Ministry of Communicationsand Informatics and the Ministry of Empowerment of State Apparaturs andbureaucracy reform to prepare a variety of efforts to strengthen the position androle of public relations in national development s;Communication is an important factor in the successful of theimplementation of government policies and programs. Therefore researcher willanalyzes the formulation of communication policy in support of theimplementation of health development program in Indonesia. Some findings in thenational research such as Indonesia Demographic Health Survey (IDHS) in 2012,and the Basic Health Research in 2013, reinforced by a number of other studiesand news in the media indicate that there are health policies and programs thathave not succeeded in achieving the targets achievements as one of the result isdue to the ineffectiveness of the communication function so that people cannotunderstand and will not support the government health policies and programs.This research uses qualitative methodology with descriptive type, wheredata collection is done through in-depth interviews, focus group discussion(FGD), and literature studies. Results of this research found that communicationfunctions executed by the public relations unit of the Ministry of Health has notrun optimally because of the lack of an integrated and comprehensive guidelinesgoverning the communication functions in terms of institutional, activities,governance and resources. Researcher suggests to the number of related parties,especially to the Center for Public Communication of the Ministry of Health toimmediately formulate guidelines for communications or public relations toregulate all aspects of communication required in advancing the implementationof tasks and functions as public relations, and also strengthens the resources to bemore adequate. Researchers also recommend to the Ministry of Communicationsand Informatics and the Ministry of Empowerment of State Apparaturs andbureaucracy reform to prepare a variety of efforts to strengthen the position androle of public relations in national development s, Communication is an important factor in the successful of theimplementation of government policies and programs. Therefore researcher willanalyzes the formulation of communication policy in support of theimplementation of health development program in Indonesia. Some findings in thenational research such as Indonesia Demographic Health Survey (IDHS) in 2012,and the Basic Health Research in 2013, reinforced by a number of other studiesand news in the media indicate that there are health policies and programs thathave not succeeded in achieving the targets achievements as one of the result isdue to the ineffectiveness of the communication function so that people cannotunderstand and will not support the government health policies and programs.This research uses qualitative methodology with descriptive type, wheredata collection is done through in-depth interviews, focus group discussion(FGD), and literature studies. Results of this research found that communicationfunctions executed by the public relations unit of the Ministry of Health has notrun optimally because of the lack of an integrated and comprehensive guidelinesgoverning the communication functions in terms of institutional, activities,governance and resources. Researcher suggests to the number of related parties,especially to the Center for Public Communication of the Ministry of Health toimmediately formulate guidelines for communications or public relations toregulate all aspects of communication required in advancing the implementationof tasks and functions as public relations, and also strengthens the resources to bemore adequate. Researchers also recommend to the Ministry of Communicationsand Informatics and the Ministry of Empowerment of State Apparaturs andbureaucracy reform to prepare a variety of efforts to strengthen the position androle of public relations in national development s]"

"ABSTRAKKomunikasi terapeutik perawat anak dan tingkat kepuasan keluarga merupakanvariabel yang menjadi fokus dalam penelitian ini. Penelitian ini bertujuan untukmengidentifikasi hubungan komunikasi terapeutik perawat anak dan tingkatkepuasan keluarga yang anaknya menjalani hospitalisasi di RSUD Provinsi AlIhsan Jawa Barat. Desain penelitian ini Cross-Sectional. Kelompok sampel dibagimenjadi dua kelompok, yaitu perawat anak dan keluarga, dengan jumlah 23 orangpada tiap kelompoknya. Hasil penelitian didapatkan bahwa terdapat hubunganyang bermakna antara komunikasi terapeutik perawat anak dengan tingkatkepuasan keluarga (p=0,0005). Rekomendasi penelitian ini, komunikasi terapeutikdisadari perawat anak sebagai suatu metoda dalam peningkatan kepuasan klienanak dan keluarga.

---

ABSTRACTThe focus in this study was on the pediatric nurse`s communication and thefamily`s level of satisfaction. This study aimed to identify the relationshipbetween the pediatric nurse?s therapeutic communication and the level ofsatisfaction of the family with hospitalized child in Al Ihsan Hospital, West Java.In this cross-sectional study, the sample was divided into two groups consisting23 participants each. The result found a significant relationship between thepediatric nurse?s therapeutic communication and the family?s level of satisfaction(p=0,0005). This study recommends the nurses to increase the awareness ofapplying therapeutic communication to increase the level of satisfaction of thefamily and the patient."

"ABSTRAKKejadian tidak diharapkan terjadi di rumah sakit 65 % adalah komunikasi. Upaya meningkatkan keselamatan pasien perlu dilakukan petugas kesehatan terutama melalui komunikasi. Komunikasi Situation, Background, Assesment, dan Recommendation (SBAR) merupakan komunikasi yang telah terbukti efektif dalam meningkatkan keselamatan pasien. Penelitian ini bertujuan mengidentifikasi pengaruh pelatihan komunikasi SBAR terhadap pengetahuan dan kepatuhan perawat pelaksana dalam melakukan komunikasi SBAR.Desain penelitian pretest-posttest without control group dilakukan pada 50 perawat ruang intensif yang dilatih dan diobservasi. Hasilnya menunjukkan peningkatan pengetahuan terhadap komunikasi SBAR setelah dilakukan pelatihan komunikasi SBAR (pvalue 0.000). Komitmen komunikasi dengan SBAR harus disepakati oleh semua petugas kesehatan yang ada melalui kebijakan dan prosedur.

---

ABSTRACT65 % of adverse event in the hospital is communication. The efforts to improve patient safety, especially health care workers need to be done through communication. Situation, Background, Assessment and Recommendation (SBAR) communication program is effective to improve patient safety. This study is aimed to identify the effect of SBAR communication training to Nursing Staff’s knowledge and obedience. Pretest and post test study de Commitment to the SBAR communication must be agreed upon by all the existing health workers through policies and procedures. Commitment to the SBAR communication must be agreed upon by all the existing health workers through policies and procedures.signs without control group was performed in 50 intensive care nurses who were trained and observed. The results showed that nursing staff’s knowledge increased after the SBAR communication training program (p value 0.000). "

"Penelitian ini merupakan riset terapan yang bertujuan untuk mengevaluasi program komunikasi kesehatan. Tujuan penelitian adalah untuk mengevaluasi strategi program komunikasi kesehatan dan proses pembentukan pesan edukasi kesehatan mengenai vaksin COVID-19 yang dilakukan oleh Bio Farma di TikTok. Strategi program komunikasi kesehatan yang mereka lakukan dievaluasi menggunakan Strategi Program Komunikasi Kesehatan di Media Sosial. Sementara itu, pembentukan pesan yang dilakukan oleh Bio Farma dievaluasi menggunakan Persuasive Health Message Framework (Witte, 1994). Penelitian ini merupakan penelitian dengan metode campuran, menggunakan analisis isi dan wawancara sebagai metode pengumpulan data. Data penelitian berupa hasil analisis isi terhadap postingan TikTok yang berisi pesan edukasi kesehatan mengenai vaksin COVID-19 di akun resmi Bio Farma dan wawancara terhadap narasumber yang berasal dari Bio Farma. Hasil penelitian menunjukkan bahwa penentuan tujuan keseluruhan, identifikasi audiens, pengembangan strategi, penentuan pesan kunci, dan pengembangan peta pesan yang dilakukan Bio Farma dalam program komunikasi kesehatannya mengenai vaksin COVID-19 di TikTok sudah cukup baik. Namun, Bio Farma masih memerlukan perbaikan dan peningkatan dalam melakukan analisis situasi, penentuan tujuan spesifik yang terukur berdasarkan SMART (Specific, Measurable, Appropriate, Realistic, dan Time Bound), penyesuaian jenis konten dan cara penyampaian pesan dalam konten, pengalokasian sumber daya manusia yang memadai, dan pelaksanaan evaluasi program. Bio Farma juga sudah melakukan pengembangan pesan dengan cukup baik dengan mempertimbangkan komponen konstan dan sementara dalam Persuasive Health Message Framework.

---

This research is an applied research aiming to evaluate a health communication program. The goal of this research is to evaluate the strategy and the process of message development in the health communication program about COVID-19 vaccine done by Bio Farma on TikTok. Strategy of Health Communication in Social Media is used to evaluate the strategy of Bio Farma’s health communication about COVID-19. Meanwhile, Persuasive Health Message Framework (Witte, 1994) is used to evaluate the process of their message development. This research uses mixed method, with content analysis and interview to collect the research data. The research data includes the result of the content analysis of Bio Farma’s video contents about COVID-19 vaccine education on TikTok and interview with 3 informants from Bio Farma. The result of this research shows that overall goal, audience identification, strategy development, key message building, and message map development has been done well by Bio Farma. However, Bio Farma still needs to improve in their situation analysis, deciding specific goal using SMART, content adjustment & message delivery, human resource allocation, and program evaluation. Bio Farma also has done the process of message development quite well, involving every constant and transient component in Persuasive Health Message Framework."