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Hasil Pencarian

Ditemukan 16596 dokumen yang sesuai dengan query
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Yozzy Rizal Ramadhan
"ABSTRAK
Tesis ini menganalisis faktor-faktor penting yang mendorong pemilihan dari
merek smartphone yang dilakukan dengan pendekatan stated dan derived
importance. Analisis stated importance menggunakan mean score dan derived
importance menggunakan analisis Jaccard Similarity Coefficient. Hasil penelitian
ini adalah perbedaan demografi (jenis kelamin, pengeluaran, usia), dan usership
dari suatu merek smartphone akan mempengaruhi faktor pendorong pemilihan
sebuah merek smartphone. Perbedaan ini bisa menjadi salah satu tambahan
strategi para produsen smartphone untuk meluncurkan produknya dengan lebih
efektif dan efisien kedepannya

ABSTRACT
Focus of this study is to analyze importance factors that driving preference
towards smartphone brands. This analysis utilize stated and derived importance
approach where stated importance calculated using means score while derived
importance calculated using jaccard Similarity Coefficient. Result of this study is
different profile of demographic (gender, expenditure, age) and brand usership
will affect factors that driving preference towards smartphone brands. This
difference will become valuable inputs for smartphone manufacturer to create
more efficient and effective products in the future"
2015
T-Pdf
UI - Tesis Membership  Universitas Indonesia Library
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Zahid, Wahid
"The study aims to probe the effect of perceived price, perceived quality, brand awareness, and social influence on purchase intention of South East Asian (SEA) Young Adults towards global smartphone brands. This explanatory research uses quantitative empirical data collected from 200 SEA Young Adults studying in one of the public universities in Malaysia. Stratified random sampling is used while ensuring fair representation of SEA countries, viz., Singapore, Malaysia, Philippines, Thailand, Indonesia, Vietnam, and Cambodia. Correlation and regression analysis were carried out using SPSS 20.0. The study resulted in the finding that social influence has the highest level of linear relationship and so is the most influential factor among four. The findings provide guidelines to global smartphone brands for developing value proposition and better promotion mix for smartphones promotion."
[Place of publication not identified]: Management Research Center (MRC) Department of Management, Faculty of Economics, University of Indonesia and Philip Kotler Center, 2016
AJ-Pdf
Artikel Jurnal  Universitas Indonesia Library
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Adityo Suksmono
"Smart driving dan eco driving saat ini menjadi isu yang penting dimana mengkaitkan cara berkendara dengan lingkungan, kenyamanan, dan keselamatan berkendara. Untuk mencapai target yang dituju dalam smart dan eco driving diperlukan pengukuran atau evaluasi terhadap behaviour kita dalam berkendara. Salah satu parameter yang mencerminkan behaviour kita dalam berkendara adalah driving cycle. Besaran yang diukur dalam driving cycle adalah kecepatan kendaraan setiap detiknya. Dalam riset ini, kecepatan kendaraan akan diukur menggunakan accelerometer pada smart phone. Dipilih menggunakan smartphone karena smartphone merupakan perangkat yang aplikasinya saat ini telah cukup luas tidak terbatas sebagai alat komunikasi saja karena telah dilengkapi dengan berbagai sensor dan feature lainnya. Kendala terbesar penggunaan accelerometer sebagai alat ukur kecepatan adalah timbulnya drift, hasil pengukuran dipengaruhi vibrasi dan gravitasi Bumi.
Pada riset ini, digunakan metoda Fuzzy Logic untuk memberikan koreksi terhadap pembacaan accelerometer arah longitudinal yang dipengaruhi vibrasi dan drift dengan melihat besar vibrasi pada arah lateral dan vertikal. Degree of membership DOM dari setiap himpunan yang menggambarkan state gerak dan vibrasi kendaraan ditentukan berdasarkan sampling data yang kemudian dianalisis menggunakan distribusi Gauss sehingga besar peluang suatu percepatan menggambarkan suatu state atau keadaan dapat dimodelkan. Keakuratan dalam melakukan filter sangat tergantung desain filter yang kita lakukan meliputi meliputi range DOM pada setiap state atau himpunan yang didefinisikan, Membership Function, dan sebagainya.

Smart driving and eco driving now become an important issue which they integrate environment, comfort, and safety riding. To achieve this condition, it is needed measurements or evaluations on our riding behaviour. One of parameters that describes our riding behaviour is driving cycle. The variable that is measured in driving cycle is the vehicle speed in each second. In this research the velocity of vehicle was measured by accelerometer on a smartphone. The choice of using smartphone in this research was because it is used for communication tool by many people and equipped by many sensors such as accelerometer, magnetometer, and many other features. The biggest obstacle of using accelerometer as velocity measuring instrument was the measurement result is affected by drift, vibration, and earth gravitation.
In this research, Fuzzy Logic was used to give correction on accelerometer reading in longitudinal direction which is affected by vibration and drift by looking at vibration in the lateral and vertical direction. Degree of membership DOM in each set which describes vehicle's movements and vibrations is determined based on sampling data and analyzed with Gauss Distribution that probability of acceleration which describes a state can be modelled. The accuracy of filtering is depend on filter design that we have made that covers range DOM on each defined state or sets, Membership Function, etc.
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Depok: Fakultas Teknik Universitas Indonesia, 2017
T49140
UI - Tesis Membership  Universitas Indonesia Library
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Hutasuhut, Tigor Ifrada Lazuardi
"ABSTRAK
Studi mandiri ini merupakan tinjauan sistematis tentang smartphone menjadi alat pengumpulan, penerimaan, dan pengolahan data mentah yang bersumber dari transportasi publik atau stasiun dari transportasi publik itu sendiri dan memberikan data-data matang kepada agen transit atau pemerintah dan pengguna transportasi publik secara kekinian (real-time). Studi mandiri ini juga meneliti manfaat yang diterima oleh agen transit atau pemerintah atau pengguna transportasi publik dari menggunakan informasi dari data-data matang ini. Penelitian ini adalah tinjauan literatur sistematis dengan desain sintesis narasi. Hasil penelitian menyarankan data-data matang yang terkini yang dapat diakses pengguna tentang transportasi publik memungkinkan pengguna tersebut untuk menentukan rute yang paling baik untuk bepergian, keamanan dari informasi yang dibentuk dari data yang bersumber dari transportasi publik itu sendiri, serta memberikan kemandirian untuk pengguna yang memiliki kecacatan untuk menggunakan transportasi publik. Agen transit atau pemerintah dapat mengumpulkan data transportasi publik dengan jumlah besar tanpa perlu investasi alat mahal dan menggunakan data tersebut untuk kepentingan selanjutnya.

ABSTRACT
This self-study is a systematic review about smartphones being a tool to collect, disburse, and process raw data sourced from the public transport itself or from the station of said public transportation, then gives processed datas to transit agencies or government and the users of public transportation in real-time. This self-study also does research on benefits received by transit agencies or government and users of public transportation from using processed datas. This research is a systematic literature review designed with narrative synthesis. Result of research suggests processed real-time datas who are accessed with public transportation users enables those users to select the best routes for traveling, safety from informations that comes from the public transportation itself, and also enables users with disabilities to be self-sufficient at using public transportation. For transit agencies or governments, they can gather huge amounts of public transportation data without having to invest in expensive tools and use those datas for further research.
"
2019
S-Pdf
UI - Skripsi Membership  Universitas Indonesia Library
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Gracia Bella Maria
"ABSTRAK
Peningkatan penggunaan smartphone yang cukup pesat dalam beberapa tahun terakhir membawa pada fenomena smartphone addiction. Penggunaan smartphone berlebihan terutama pada malam hari menyebabkan tersitanya waktu untuk beristirahat sehingga beresiko menjadi penyebab menurunnya kualitas tidur seseorang. Penelitian ini dilakukan untuk melihat dampak dari smartphone addiction terhadap kualitas tidur individu terutama pada mahasiswa. Pengukuran kualitas tidur dilakukan dengan alat ukur The Pittsburgh Sleep Quality Index PSQI . Sementara itu, smartphone addiction diukur dengan menggunakan Smartphone Addiction Scale-Short Version SAS-SV . Analisis statistik dilakukan dengan menggunakan Independent Sample T-Test. Responden dalam penelitian ini merupakan mahasiswa yang berjumlah 218 orang dari berbagai perguruan tinggi di wilayah Jabodetabek. Hasil penelitian menunjukkan bahwa terdapat perbedaan signifikan pada mean skor kualitas tidur kelompok smartphone addict M= 9,16, SD=2,96 dan kelompok non-smartphone addict M= 8,17, SD=2,89 ; t 216 =2,372, p=0,019. Berdasarkan hasil analisis, kelompok smartphone addict menunjukan kualitas tidur yang lebih buruk dibandingkan dengan kelompok non-smartphone addict. Sehingga smartphone addiction berdampak pada kualitas tidur individu. Dengan demikian hipotesis dalam penelitian ini diterima.

ABSTRACT
The rapid increase of smartphone usage in recent years brings the phenomenon of smartphone addiction. Excessive use of smartphones, especially at night, can reduced the remaining time to rest as well as risk of causing decreased sleep quality of a person. This study was conducted to see the impact of smartphone addiction on individual sleep quality, especially on undergraduate students. Sleep quality was measured using the Pittsburgh Sleep Quality Index PSQI . Meanwhile, smartphone addiction was measured using Smartphone Addiction Scale Short Version SAS SV . Statistics analyses were performed using Independent Sample T Test. This study involved 218 undergraduate students from various universities in Jabodetabek area. The results showed that there were significant differences in mean sleep quality score of the smartphone addict group M 9, 16, SD 2.96 compare to non smartphone addict group M 8.17, SD 2.89 t 216 2,372, p 0,019. Based on the analysis, excessive smartphone usage seen in the smartphone addict group shows worse sleep quality compared to non smartphone addict group. So the conclusion is that smartphone addiction affects individual sleep quality. Thus the hypothesis in this study was proved."
2018
S-Pdf
UI - Skripsi Membership  Universitas Indonesia Library
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Desi Arisandy
"[Skripsi ini membahas tentang fenomena mobile commerce transportasi darat seperti ojek online, pemesanan taksi maupun pembelian e-ticketing yang menawarkan sejumlah layanan produk dan jasa yang canggih untuk pengguna
ponsel dan sedang digemari oleh penggunanya. Pemesanan layanan transportasi melalui perangkat mobile (pembelian mobile) telah menjadi nyaman melalui aplikasi mobile layanan transportasi, tetapi banyak konsumen masih tidak
memanfaatkan aplikasi tersebut secara maksimal. Dari perspektif mobile vendor (penyedia layanan jasa aplikasi transport), mempertahankan pelanggan saat ini dan memfasilitasi pembelian lanjutan mereka sangat penting untuk membuat keuntungan dan mencapai pembangunan berkelanjutan. Oleh karena itu, penting untuk memahami faktor-faktor penentu yang mempengaruhi intensitas niat
konsumen konsumen dalam menggunakan aplikasi mobile layanan transportasi darat. Penelitian ini menggunakan metode SEM (Structural Equation Modelling) dengan 159 responden. Hasil penelitian ini menyatakan bahwa kepuasan menjadi faktor penentu utama dalam mempengaruhi niat keberlanjutan konsumen. Variabel kepuasan dipengaruhi oleh aliran dan kepercayaan yang dipengaruhi oleh kualitas
informasi, kualitas layanan serta privasi dan keamanan. Hasil penelitian ini memberikan beberapa implikasi penting untuk penelitian mobile commerce terhadap perilaku konsumen dalam melakukan pembelian.

This thesis discusses the phenomenon of mobile commerce online ground transportation such as taxis, taxi booking or purchase e-ticketing service that offers a number of advanced products and services for mobile users and are favored by users. Booking transportation services through mobile devices (mobile purchases) have become comfortable transportation services through mobile applications, but many consumers still do not take advantage of the application to the fullest. From the perspective of mobile vendor (service provider transport
applications), retaining current customers and facilitating the purchase of their continued very important to make a profit and achieve sustainable development. Therefore, it is important to understand the determinants affecting consumer intention intensity consumers to use mobile application service ground
transportation. This study uses SEM (Structural Equation Modelling) with 159 respondents. Results of this study stated that satisfaction becomes a major determining factor in influencing the sustainability of consumer intentions. Variable satisfaction is influenced by the flow and trust that is influenced by the quality of information, quality of service as well as privacy and security. The results provide some important implications for mobile commerce research on consumer behavior in the purchase., This thesis discusses the phenomenon of mobile commerce online ground
transportation such as taxis, taxi booking or purchase e-ticketing service that
offers a number of advanced products and services for mobile users and are
favored by users. Booking transportation services through mobile devices (mobile
purchases) have become comfortable transportation services through mobile
applications, but many consumers still do not take advantage of the application to
the fullest. From the perspective of mobile vendor (service provider transport
applications), retaining current customers and facilitating the purchase of their
continued very important to make a profit and achieve sustainable development.
Therefore, it is important to understand the determinants affecting consumer
intention intensity consumers to use mobile application service ground
transportation. This study uses SEM (Structural Equation Modelling) with 159
respondents. Results of this study stated that satisfaction becomes a major
determining factor in influencing the sustainability of consumer intentions.
Variable satisfaction is influenced by the flow and trust that is influenced by the
quality of information, quality of service as well as privacy and security. The
results provide some important implications for mobile commerce research on
consumer behavior in the purchase.]
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Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
S62212
UI - Skripsi Membership  Universitas Indonesia Library
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Jamalipour, Abbas
"A significant and convenient approach to detection and analysis of biological, environmental and agricultural items is the harnessing of features in widely available smartphones to create field-deployable scientific instruments, allowing measurements to be made onsite and in real-time. This book will cover a number of self-contained smartphone instruments with the particular focus on spectroscopic-based measurements. Measurement and analysis on precision of such low-cost instrumentations are provided to compare with more expensive commercial equipment.
This book also discusses some limitations, possible recommendations and scopes for further instrumentations using smartphones and other smart devices. Particularly, the opportunity to integrate the devices into the global Internet-of-Things (IoT) platform will be discussed.
Researchers and instrumentation designers in optical and photonic sensing, smart and IoT-based sensing, biological and environmental analysts, agricultural, and food quality researchers (and public health authorities) will find this book useful as reference. Students in science and engineering disciplines for teaching and educational purposes will also find this book useful as a secondary textbook."
Switzerland: Springer Cham, 2019
e20502883
eBooks  Universitas Indonesia Library
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Endah Kusumarini
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
T52109
UI - Tesis Membership  Universitas Indonesia Library
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Sihite, Ester Lydya Natalina
"Tesis ini membahas hubungan coolness dan citra merek terhadap preferensi merek, studi pada ponsel pintar iPhone. Penelitian ini adalah penelitian kuantitatif dengan desain eksplanatif, responden mahasiswa pascasarjana komunikasi Universitas Indonesia, berjumlah 163 orang. Metode analisa data dilakukan dengan analisa statistik deskriptif dan analisa regresi berganda untuk membuktikan hipotesa dalam penelitian ini. Hasil penelitian menunjukkan coolness dan citra merek memiliki pengaruh yang signifikan dan positif terhadap pembentukan preferensi merek ponsel pintar.

This thesis disscusses about relationship between coolness and brand image toward brand preference. This research use quantitative explanatory design, the respondents are communication college student of University Indonesia, total respondents 163. Data analysis method are descriptive statistical analysis and regression to prove hypothesizing in this research. Results from this research are: coolness and brand image have significant and positive effect toward formation of brand preference of smartphone."
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
T43766
UI - Tesis Membership  Universitas Indonesia Library
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Muhammad Nakib Rabbani
"Salah satu kemajuan teknologi pada saat ini adalah terdapat pada bidang komunikasi yang ditandai dengan adanya berbagai macam alat komunikasi yang diciptakan untuk memudahkan sistem komunikasi bagi masyarakat dan salah satunya adalah Smartphone. Maka untuk memenuhi kebutuhan penduduk, kita harus mengimpor barang dari luar negeri sebab sebagian besar industri dalam negeri tidak mampu untuk memenuhi kebutuhan dalam negeri. Tesis ini membahas tentang hubungan antara PDB perkapita, IHK, Penjualan dalam negeri, Produksi dalam negeri dan Kurs terhadap Volume impor smartphone Indonesia. Penelitian ini menggunakan pendekatan kuantitatif dengan menggunakan data kuartalan dari tahun 2007-2015, menggunakan metode Ordinary Least Square OLS . Rekomendasi dari penelitian adalah mendorong pemerintah untuk setidaknya memiliki satu industri komponen untuk Smartphonoe dalam negeri. Industri yang berbasis output oriented. Dimana hal ini tidak hanya untuk menjalankan aturan mengenai TKDN, tapi juga dapat menjadi input faktor produksi bagi industry Smartphone dalam negeri.

One of the advances in technology there are now in the field of communication characterized by the wide variety of communication tools created to facilitate communication systems for the public and one of them is a Smartphone. So to meet the needs of the population, we have to import goods from abroad because the majority of the domestic industry is unable to meet domestic demand. This thesis discusses the relationship between per capita GDP, CPI, domestic sales, domestic production and the exchange rate of the volume of imports of smartphones in Indonesia. This study uses a quantitative approach using quarterly data from the years 2007 2015, using ordinary least squares OLS . Recommendations of the study is to encourage the government to at least one component for the Smartphone industry in the country. Based industry output oriented. Where it is not just to run the rule regarding the DCL Domestic Content Legislation , but also can be input factors of production for the domestic Smartphone industry."
Depok: Universitas Indonesia, 2016
T-Pdf
UI - Tesis Membership  Universitas Indonesia Library
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