Novie Susanti, author
Strategi komunikasi pemasaran produk mode waralaba (Franchise) : studi kasus merek Bebe
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2007
 UI - Tesis (Membership)
Yves Christopher Rumajar, auhtor
Positioning produk pemutih berdasarkan analisis terhadap persepsi dan perilaku konsumen
2002
 UI - Tesis (Membership)
Limbong, Farida Meity Romauli, author
Pengaruh persepsi konsumen atas produk, distribusi, dan harga terhadap citra merek dalam membangun ekuitas merek : studi kasus Produk Suzuki Ertiga) = The influence of customer perception on product place and price to brand image in building brand equity : case study Suzuki Ertiga / Farida Meity Romauli Limbong
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis (Membership)
Amanda Indrarini, author
Analisis pengaruh bauran komunikasi pemasaran terpadu terhadap pembentukan ekuitas merek studi kasus pemasaran merek komunikasi wardah = Analysis effect of integrated marketing communication strategies toward brand equity study case of wardah cosmetic marketing / Amanda Indrarini
2016
 UI - Tesis (Membership)
Dewi Silvialestari, author
Analisis strategi komunikasi pemasaran terhadap pembentukan ekuitas merek (studi kasus: strategi komunikasi pemasaran advertising sales promotion event experience dan public relations publicity produk rumah tangga kategori pelicin pakaian) = Analysis of marketing communication strategy of brand equity establishment case study marketing communication strategy advertising sales promotion event experience and public relations publicity of household product brand of wrinkle release spr / Dewi Silvialestari
2015
 UI - Tesis (Membership)
<<   2 3 4   >>