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Zeithaml, Valarie A., author

Services marketing: integrating customer focus across the firm

McGraw-Hill, 2000

Buku Teks

Zeithaml, Valarie A., author

Services marketing : integrating customer focus across the firm

McGraw-HIll, 2006

Buku Teks

Zeithaml, Valarie A., author

Services marketing : integrating customer focus across the firm

McGraw-Hill, 2013

Buku Teks

Zeithaml, Valarie A., author

Services marketing

The McGraw-Hill , 1996

Buku Teks

Hoffman, K. Douglas, author

Services marketing: concepts, strategies, and cases

Cengage Learning, 2017

Buku Teks

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