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"Niat pembelian konsumen dapat dipengaruhi oleh informasi yang berlebih selama belanja online. Oleh karena itu, pentingnya menginvestasikan setiap aspek identitas web dan layanan web dalam belanja online telah diakui, mulai dari aesthetic appeal, layout and functionality, serta financial security terhadap attitudinal loyalty dan behavioral loyalty yang dimediasi oleh perceived e-shopping value. Desain penelitian yang digunakan dalam penelitian ini adalah konklusif-deskriptif dengan tipe cross-sectional. Metode purposive sampling digunakan dalam penelitian ini dengan menganalisis 270 responden berjenis kelamin wanita berusia antara 17 sampai 35 tahun, berdomisili di wilayah JaBoDeTaBek dan pernah melakukan pembelanjaan produk kosmetik dan kecantikan melalui situs web Sociolla paling lama tiga bulan terakhir mulai dari Januari – Maret 2020. Metode pengumpulan data yang digunakan dalam penelitian ini adalah metode survei dengan membagikan kuesioner via online dan pengolahan data dilakukan dengan menggunakan teknik Partial Least Squares - Structural Equation Modelling (PLS-SEM). Hasil penelitian menunjukkan aesthetic appeal, layout and functionality, serta financial security memiliki pengaruh terhadap perceived e-shopping value, attitudinal loyalty dan behavioral loyalty.

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Consumer purchase intentions can be influenced by excess information during online shopping. Therefore, the importance of investing every aspect of web identity and web services in online shopping has been recognized, ranging from aesthetic appeal, layout and functionality, as well as financial security to attitudinal loyalty and behavioral loyalty mediated by perceived e-shopping value. The research design used in this study was conclusive-descriptive with cross-sectional type. The purposive sampling method was used in this study by analyzing 270 female respondents aged between 17 to 35 years, residing in the JaBoDeTaBek area and having spent cosmetics and beauty products through the Sociolla website for the latest three months starting from January - March 2020. Method data collection used in this study is a survey method by distributing questionnaires via online and data processing is carried out using Partial Least Squares - Structural Equation Modeling (PLS-SEM) techniques. The results showed that aesthetic appeal, layout and functionality, and financial security have an influence on perceived e-shopping value, attitudinal loyalty and behavioral loyalty."

"Penelitian ini mengeksplorasi pengaruh customer experience terhadap loyalitas pengguna aplikasi fintech investasi di Indonesia. Transformasi radikal di sektor keuangan, dipicu oleh perkembangan fintech, telah mengubah cara masyarakat mengakses layanan keuangan dengan menyediakan sistem transaksi yang lebih efisien. Penelitian ini berfokus pada faktor-faktor yang memengaruhi customer experience, termasuk ease of use, perceived value, customer support, perceived risk, speed dan perceived firm innovativeness, serta pengaruhnya terhadap loyalty intention. Data dikumpulkan dari 301 responden pengguna aplikasi fintech investasi di Indonesia dan dianalisis menggunakan teknik Partial Least Squares – Structural Equation Modeling (PLS-SEM). Hasil penelitian menunjukkan bahwa kemudahan penggunaan, nilai yang dirasakan, jaminan keamanan, kecepatan layanan, dan inovasi perusahaan memiliki pengaruh signifikan terhadap customer experience. Customer experience juga terbukti berpengaruh signifikan terhadap niat loyalitas pengguna. Temuan ini memberikan wawasan bagi perusahaan fintech investasi untuk meningkatkan kualitas layanan mereka dan memperkuat ikatan dengan pelanggan.

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This research explores the influence of customer experience on user loyalty of investment fintech apps in Indonesia. The radical transformation in the financial sector, triggered by the development of fintech, has changed the way people access financial services by providing a more efficient transaction system. This study focuses on the factors that influence customer experience, including ease of use, perceived value, customer support, perceived risk, speed and perceived firm innovativeness, and their influence on loyalty intention. Data were collected from 301 respondents of investment fintech application users in Indonesia and analyzed using Partial Least Squares - Structural Equation Modeling (PLS-SEM) technique. The results showed that ease of use, perceived value, security assurance, service speed, and company innovation have a significant influence on customer experience. Customer experience is also proven to have a significant effect on user loyalty intentions. The findings provide insights for investment fintech companies to improve their service quality and strengthen bonds with customers."

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Penelitian ini bertujuan untuk menganalisis pengaruh atribut perceived service quality melalui e-marketplace SOCO by Sociolla terhadap loyalitas pelanggan pada pengguna SOCO by Sociolla di Indonesia. Seiring dengan berkembangnya harapan pelanggan dari tujuan utilitarian menjadi tujuan hedonis, model yang direkomendasikan ini menggabungkan konstruk utilitarian dan hedonik dengan mengintegrasikan Expectation Confirmation Theory dan E-Service Quality. Dalam penelitian ini, peneliti ingin menyelidiki faktor-faktor yang mempengaruhi perilaku konsumen dan loyalitas pelanggan di e-marketplace khusus kecantikan yaitu SOCO by Sociolla dengan menggunakan model baru yang diusulkan yaitu EMarketplace Customer Loyalty Model (ECLM). Penelitian ini menggunakan metode penelitian kuantitatif dengan menggunakan metode analisis statistik yaitu Partial Least Square - Structural Equation Modelling (PLS-SEM). Hasil dari penelitian ini menemukan bahwa atribut perceived service quality, perceived enjoyment, dan confirmation memiliki efek positif terhadap customer satisfaction. Kemudian personalisasi dan customer satisfaction dapat memiliki efek positif terhadap customer loyalty. Namun, pemenuhan nilai hedonik melalui perceived enjoyment tidak memiliki dampak yang signifikan terhadap customer loyalty di emarketplace SOCO by Sociolla.

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This study aims to analyse the effect of perceived service quality attributes through the SOCO by Sociolla e-marketplace on customer loyalty in SOCO by Sociolla users in Indonesia. As customer expectations evolve from utilitarian goals to hedonic goals, this recommended model combines utilitarian and hedonic constructs by integrating Expectation Confirmation Theory and E-Service Quality. In this study, researchers want to investigate the factors that influence consumer behaviour and customer loyalty in a special beauty e-marketplace, SOCO by Sociolla, using a new proposed model, namely the E-Marketplace Customer Loyalty Model (ECLM). This research uses quantitative research methods using statistical analysis methods, namely Partial Least Square - Structural Equation Modelling (PLS-SEM). The results of this study found that the attributes of perceived service quality, perceived enjoyment, and confirmation have a positive effect on customer satisfaction. Then personalization and customer satisfaction can have a positive effect on customer loyalty. However, the fulfilment of hedonic value through perceived enjoyment does not have a significant impact on customer loyalty in the SOCO by Sociolla e-marketplace."

"ABSTRAKPenelitian ini bertujuan untuk menganalisa pengaruh dari Digital Innovation, Perceived Value, dan Loyalty Program terhadap Kepuasan dan Kepercayaan Pelanggan yang berdampak ke Kesetiaan Pelanggan di PT. Garuda Indonesia. Penelitian ini akan menggunakan perangkat lunak SmartPLS, untuk melihat hubungan dan tingkat signifikansi dari Digital Innovation, Perceived Value, dan Loyalty Program dalam mempengaruhi Kepuasan Pelanggan dan Kepercayaan Pelanggan. Kemudian juga akan dilihat hubungan dan besar pengaruh dari Kepuasan Pelanggan dan Kepercayaan Pelanggan terhadap Kesetiaan Pelanggan di PT. Garuda Indonesia.Data diambil berdasarkan jawaban kuesioner responden yang pernah terbang dengan Garuda Indonesia dan juga menjadi anggota GarudaMiles (Loyalty Program dari Garuda Indonesia). Hasil evaluasi menyatakan bahwa Digital Innovation mempunyai dampak yang signifikan terhadap kepuasan dan kepercayaan pelanggan setelah menghilangkan beberapa indikator. Percieved Value mempunyai dampak signifikan terbesar terhadap kepuasan dan kepercayaan pelanggan, dibandingkan dengan 2 variabel lainnya. Loyalty Program tidak mempunyai dampak yang signikan terhadap kepuasan dan kepercayaan pelanggan. Hasil evaluasi juga menunjukkan bahwa kepuasan dan kepercayaan pelanggan mempunyai dampak yang signifikan terhadap kesetiaan pelanggan.

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ABSTRACTThis research aims to analyze the influence of Digital Innovation, Perceived Value, and Loyalty Program toward Customer Loyalty through Customer Satisfaction and Loyalty in PT. Garuda Indonesia. This research will be use PLS-SEM as software to observe the relationship and significance of variable Digital Innovation, Perceived Value, and Loyalty Program toward Customer Satisfaction and Customer Trust. Which is finally, also observe the relationship and how significant the Customer Satisfaction and Customer Trust to influence the Customer Loyalty in Garuda Indonesia.Data is taken from questionnaires from respondent which flying with Garuda Indonesia which also member of GarudaMiles (Loyalty Program of Garuda Indonesia). The result of the study shows Digital Innovation have significant influence on customer satisfaction and trust by removing some indicators. Perceived Value have the most significant influence on customer satisfaction and trust compare to other 2 variables. Loyalty Program doesn't have significant influence on customer satisfaction and trust. The result also show that customer satisfaction and trust have significant influence on customer loyalty."

"Indonesia, Jepang dan Singapura merupakan beberapa negara yang memiliki pasar yang kompetitif di wilayah Asia, sehingga pencegahan dan penghukuman terhadap pelanggaran hukum persaingan usaha diperlukan untuk menjamin pasar yang kompetitif. Yang menjadi permasalahan dalam penelitian ini adalah bagaimana pengaturan pengenaan denda di Indonesia, dibandingkan dengan Jepang dan Singapura, dan bagaimana penerapan pengenaan denda terhadap pelanggaran hukum persaingan usaha di Indonesia, dibandingkan dengan Jepang dan Singapura. Penelitian ini menggunakan metode yuridis normatif yang dilakukan dengan studi kepustakaan. Denda merupakan suatu bentuk sanksi yang diharapkan dapat mencegah adanya pelanggaran, dan memberikan dampak jera terhadap pelanggar. Namun tidak seperti di Jepang dan di Singapura yang telah mengatur secara rinci mengenai mekanisme pengenaan denda, pengaturan denda di Indonesia tidak secara rinci mengatur mengenai mekanisme pemberian denda.

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Indonesia, Japan and Singapore are several nations with competitive market in Asia, which needs precaution and penalization againts infringement of competition law to ensure the competitive market. The main problems of this research are how the regulation of fine sanction in Indonesia, in comparison with Japan and Singapore, and how the fine sanction application in competition law cases in Indonesia, in comparison with Japan and Singapore.

This research uses normative juridicial method, which is done with literature studies. Fine is a form of sanctions which expected to prevent the infringement, and wary the offender. Unlike in Japan and Singapore which are having the regulation of fine sanction mechanism in detail, the regulation of fine sanction in Indonesia is not regulated the fine sanction mechanism in detail."

"Indonesia sudah dilanda pandemi Covid-19 terhitung sejak pada bulan Maret 2020. Dahsyatnya dampak yang diberikan oleh pandemi sendiri akhirnya memberikan dampak terhadap beragam sektor industri di dunia dan juga di Indonesia salah satunya adalah industri penerbangan. Agar dapat mempertahankan dan meningkatkan loyalitas pelanggan yang sudah lama terbangun jauh sebelum pandemi Covid-19 melanda, pada akhirnya industri penerbangan, salah satunya adalah Citilink, melakukan beragam inovasi. Tujuan dari penelitian ini adalah menganalisis pengaruh Customer Engagement, Service Quality, Perceived Value, Customer Satisfaction, dan Brand Image terhadap Customer Loyalty penumpang maskapai penerbangan Citilink di Jakarta. Penelitian ini menggunakan pendekatan kuantitatif melalui metode survei berdasarkan purposive sampling terhadap populasi. Jumlah responden dalam penelitian ini adalah 100 orang yang peneliti dapatkan menggunakan questionnaire. Data yang didapatkan kemudian peneliti olah menggunakan SPSS melalui analisis statistic deskriptif dan analisis regresi sederhana. Hasil dalam penelitian ini memperlihatkan bahwa hubungan yang dimiliki dalam model penelitian signifikan dan saling memiliki pengaruh antara satu dengan yang lain.

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Indonesia has been hit by the Covid-19 pandemic since March 2020. The devastating impact of the pandemic itself has finally had an impact on various industrial sectors in the world and also in Indonesia, one of which is the aviation industry. In order to maintain and increase customer loyalty that had been built long before the Covid-19 pandemic hit, in the end the aviation industry, one of which was Citilink, made various innovations. The purpose of this study was to analyze the effect of Customer Engagement, Service Quality, Perceived Value, Customer Satisfaction, and Brand Image on Customer Loyalty of Citilink airline passengers in Jakarta. This study uses a quantitative approach through a survey method based on purposive sampling of the population. The number of respondents in this study were 100 people which the researchers obtained using a questionnaire. The data obtained were then processed using SPSS through descriptive statistical analysis and simple regression analysis. The results in this study show that the relationships in the research model are significant and mutually influence each other."

"Dalam satu dekade terakhir, pertumbuhan usaha kuliner di Indonesia sangat cepat. Warunk Upnormal muncul sebagai salah satu usaha yang tingkat pertumbuhannya sangat tinggi. Bagaimana Warunk Upnormal menjaga kualitas layanannya agar konsumen tetap merasa puas dan loyal? Penelitian ini meneliti pengaruh service quality, perceived value pada customer satisfaction dan loyalty yang dilakukan Warunk Upnormal di Jakarta. Menggunakan teknik non-probability sampling, kuesioner penelitian dibagikan kepada sebanyak 245 responden. Software yang digunakan untuk mengolah data adalah SPSS dan SmartPLS 3.0. Hasil menunjukkan bahwa service quality yang dilakukan oleh Warunk Upnormal berpengaruh postif terhadap customer satisfaction, dan customer satisfaction yang pada akhirnya memberikan pengaruh positif pada loyalitas pelanggan. Menarik untuk disikapi bahwa hasil dari variabel perceived value memperlemah hubungan antara service quality terhadap customer satisfaction. Implikasi manajerial dan saran untuk penelitian selanjutnya diberikan berdasarkan hasil penelitian yang dilakukan.

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In the past decade, the growth of culinary businesses in Indonesia is very fast. Warunk Upnormal emerged as one of the businesses whose growth rates were very high. How does Warunk Upnormal maintain the quality of its services so that consumers remain satisfied and ultimately loyal? This study studies the effect of service quality, perceived value on customer satisfaction and loyalty by Warunk Upnormal in Jakarta. Using the non-probability sampling technique, questionnaire distributed to 245 respondents. This research was processed using SPSS and SmartPLS 3.0 tools. Realizing the quality of service performed by Warunk Upnormal determines positively to customer satisfaction, and customer satisfaction determines which eventually provide a positif impact toward customer loyalty. It is interesting to note here that the perceives value aparently weakning the relationship between service quality and customer satisfaction. Managerial implication and and suggestions for further research are given based on the research report."

"Tingginya tingkat persaingan bisnis di Indonesia sebab semakin banyak alternatif brand skincare. Generasi Z dinilai memiliki daya beli yang lebih rendah dibandingkan generasi sebelumnya, yang membuat mereka lebih sadar akan harga dan mengurangi nilai loyalitas terhadap suatu merek. Penelitian ini fokus pada pengaruh Customer Perceived Value (X1) dan Competitive Advantage (X2) terhadap Customer Loyalty (Y) dengan Trust (M) sebagai mediasi pada Generasi Z pengguna brand Skintific di Indonesia. Dengan menggunakan metode kuantitatif dan kuesioner kepada 220 responden, hasil analisis Structural Equation Modelling-Partial Least Square (SEM-PLS) menunjukkan bahwa Customer Perceived Value dan Competitive Advantage berpengaruh positif dan signifikan terhadap Customer Loyalty melalui peran Trust sebagai mediasi. Temuan ini memberikan pemahaman mendalam tentang faktor-faktor yang memengaruhi loyalitas pelanggan, khususnya pada Generasi Z di dalam pasar skincare, memberikan pandangan yang berharga bagi perkembangan merek Skintific.

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With a surge in skincare brand alternatives, Indonesia's business landscape witnesses heightened competition. Generation Z, characterized by lower purchasing power, prioritizes price consciousness, leading to reduced brand loyalty. This study focuses on examining the influence of Customer Perceived Value (X1) and Competitive Advantage (X2) on Customer Loyalty (Y) among Generation Z users of the Skintific brand in Indonesia, with Trust (M) serving as a mediating factor.Through a quantitative method involving 220 respondents and questionnaire analysis, Structural Equation Modelling- Partial Least Square (SEM-PLS) reveals that Customer Perceived Value and Competitive Advantage significantly and positively impact Customer Loyalty, mediated by Trust. These findings provide a comprehensive understanding of factors influencing customer loyalty, particularly within the Generation Z skincare market, offering valuable insights for the development of the Skintific brand."

"Bank Neo Commerce, sebagai salah satu bank digital di Indonesia, bertujuan untuk memberikan inovasi dan solusi layanan keuangan untuk menjaga loyalitas nasabah. Penelitian ini bertujuan untuk menganalisis pengaruh perceived value dimensions yaitu perceived empathy, perceived reliability, perceived price, perceived benevolence, dan perceived competence terhadap customer satisfaction dan customer loyalty pada pengguna bank digital Neo Commerce. Penelitian ini menggunakan pendekatan kuantitatif dan teknik purposive sampling dengan menyebarkan kuesioner melalui Google Form kepada 100 responden yang merupakan pengguna bank digital Neo Commerce, berusia minimal 17 tahun/sudah memiliki KTP, dan telah melakukan transaksi pada aplikasi Neobank minimal dua kali dalam enam bulan terakhir. Analisis deskriptif dan uji regresi menggunakan SPSS digunakan dalam menganalisis data. Temuan penelitian menunjukkan bahwa perceived value dimensions berpengaruh secara signifikan terhadap customer satisfaction dan customer loyalty serta customer satisfaction berpengaruh secara signifikan terhadap customer loyalty pada pengguna bank digital Neo Commerce di Jabodetabek. Lebih lanjut, dimensi dari perceived value dimensions yaitu perceived reliability, perceived price, dan perceived benevolence ditemukan memiliki pengaruh terhadap customer satisfaction, sedangkan customer loyalty dipengaruhi oleh dimensi perceived price, perceived benevolence, dan perceived competence.

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Bank Neo Commerce, as one of the digital banks in Indonesia, aims to provide innovation and financial service solutions to maintain customer loyalty. This research aims to analyze the influence of perceived value dimensions, namely perceived empathy, perceived reliability, perceived price, perceived benevolence, and perceived competence, on customer satisfaction and customer loyalty among users of Neo Commerce Digital Bank. The study uses a quantitative approach and purposive sampling technique by distributing questionnaires via Google Form to 100 respondents who are Neo Commerce Digital Bank users, aged at least 17 years/possess an ID card, and have conducted at least two transactions on the Neobank application in the past six months. Descriptive analysis and regression tests using SPSS were employed in data analysis. The findings indicate that perceived value dimensions significantly influence customer satisfaction and customer loyalty, and customer satisfaction significantly influences customer loyalty among users of Neo Commerce digital bank in Jabodetabek. Furthermore, the dimensions of perceived value, namely perceived reliability, perceived price, and perceived benevolence, were found to influence customer satisfaction, whereas customer loyalty was influenced by perceived price, perceived benevolence, and perceived competence."

"Tujuan dari penelitian ini adalah melakukan analisis pengaruh perceived value terhadap customer satisfaction dan brand trust pada Maskapai Penerbangan AirAsia Indonesia. Penelitian ini menggunakan sampel sebanyak 100 responden yang mengetahui Maskapai Penerbangan AirAsia Indonesia dan pernah menggunakan layanan dari maskapai penerbangan tersebut lebih dari 2 kali dengan metode non-probabiiity sampling dan teknik purposive.

Dalam penelitian ini, instrumen penelitian yang digunakan adalah kuesioner serta regresi yang digunakan adalah regresi linear. Hasil dari penelitian ini menunjukan bahwa perceived value memiliki pengaruh positif terhadap customer satisfaction. Perceived value juga disimpulkan memiliki pengaruh positif terhadap brand trust.

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The aim of this study is to analyze the effects of perceived value on customer satisfaction and brand trust on the AirAsia Indonesia Airline Carrier. This study uses 100 sample that knows AirAsia Indonesia and have flown with them for more than twice. The processing of the data uses non-probability method and the technique of purposive sampling.

In this study, survey through questionnaire are the instruments of study and linear regression are the method of analyzing the outcome. The results of this study indicates that there is significant positive effect between perceived value and customer satisfaction, which customer satisfaction is affected by perceived value, whereas significant positive effect are also found on the correlation between perceived value and brand trust, which brand trust is affected by perceived value."